Top 27 Marketing specialist Jobs in Big Rapids, Mi

Digital Marketing Specialist
Ferris State University —Big Rapids, MI
- $48,000 - $50,000 a year
- Part-time
- Marketing
- Mid-level
- Office
- Health insurance
Social Media Specialist (Student Position)
Ferris State University —Big Rapids, MI
- $14.00 - $14.49 an hour
- Research
- University
- Organizational skills
13d
Field Marketing Specialist (Part-Time)
BathWorks Michigan —Big Rapids, MI
- $21 - $32 an hour
- Part-time
- Background check
- Driver's License
- In-person
- Travel reimbursement
- Paid training
Quick Apply
4d
Honors Social Media Specialist (Student Position)
Ferris State University —Big Rapids, MI
- $13.78 an hour
- Computer literacy
- University
- Visual & Performing Arts
Field Marketing Specialist
Specialty1 Partners —Lakeview, MI
- $60,000 - $64,000 a year
- Data analysis skills
- Mid-level
- Bachelor's degree
- Mileage reimbursement
- Health savings account
Quick Apply
6d
Remote Program Manager — Marketing Operations, Execution & Team Accountability
Built By Shah —United States
- $6,000 - $8,000 a month
- Full-time
- Remote
- Quality control
- Computer skills
- Senior level
Quick Apply
Remote Client Success Manager — Marketing Performance & Retention (Early Career / Tech-Savvy)
Built By Shah —United States
- $4,000 - $7,500 a month
- Full-time
- Remote
- English
- Mid-level
- Communication skills
Quick Apply
Manager of Technical Sales Specialists - Cell and Gene Therapy - Remote, Northeast
Sartorius —United States
- $140,000 - $180,000 a year
- Full-time
- Remote
- Up to 50% travel
- Product management
- Travel
- Health savings account
- AD&D insurance
Technician Marketing Specialist
FlexTrades —United States
- $75,000 - $80,000 a year
- Full-time
- Remote
- Background check
- Marketing
- Salesforce
- Health savings account
- Paid holidays

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Social Media Specialist (Student Position)
Ferris State University —Big Rapids, MI
As an individual who is responsible for driving on behalf of the university, a driving record check will be run pursuant to university policies.
$14.00 - $14.49 an hour
13d
Honors Social Media Specialist (Student Position)
Ferris State University —Big Rapids, MI
Should have some graphic design, art, and technical skills. If so, Ferris is seeking a student to create content for their different social media platforms.
$13.78 an hour

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Email Marketing Specialist
The Ohio State University —Columbus, OH
Experience with: CRM systems, CMS platforms, Social media platforms and management tools, and Analytics and reporting tools.
$24.30 - $30.98 an hour
9d
Marketing & Communications Specialist
Columbus Humane —Hilliard, OH
They should be comfortable balancing strategic thinking with hands-on content creation, including writing, graphic design, social media management and website…
$55,000 a year
12d

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marketing specialist jobs near big rapids, mi

Digital Marketing Specialist

Ferris State University -
Big Rapids, MI

Apply Now

Job Details

Part-time | Full-time
$48,000 - $50,000 a year

Benefits

Health insurance

Qualifications

Content marketing SEO projects
Data-driven problem-solving
SEO content writing
Web writing

Full Job Description

Job no: 497894
Work type: Staff
Location: Big Rapids, MI 49307
Categories: Administrative, Staff

Position Title:

Digital Marketing Specialist

Location:

Big Rapids (Main Campus)

Department:

70400 - Univ Marketing

Advertised Salary:

$48,000- $50,000 Salary to be commensurate with experience.

Benefits:

Comprehensive benefits package (health care, vacation, etc.).

Admin / Admin Temp Benefit Plans

FLSA:

Exempt

Temporary/Continuing:

Continuing

Part-Time/Full-Time:

Full-Time

Union Group:

N/A

Term of Position:

12 Month

At Will/Just Cause:

Just Cause

Summary of Position:

Reporting to the Director of Digital Experience, the Digital Marketing Specialist, Web Content is responsible for developing and maintaining engaging, search-optimized website content that supports Ferris State University’s marketing and enrollment efforts.

This role collaborates across departments to manage web updates, oversee academic program landing pages, and support internal communications.

They also play a critical role in Search Engine Optimization (SEO) strategy, keyword tracking, and organic content development to improve search rankings and user engagement.

The selected candidate for this position must be authorized to work in the United States at the time of hire without employer assistance or sponsorship now or in the future. The university will not assist with any F-1 EADs, OPT, H-1 B, etc.

Position Type:

Staff

Required Education:

Bachelor’s degree in Marketing, Communications, Journalism, Digital Media, or a related field.

Required Work Experience:

2+ years of professional experience (including internships) in website content creation, SEO strategy, and/or digital communications.

Hands-on experience with web content management systems (Omni CMS, WordPress, Drupal, or similar).

Strong understanding of SEO best practices, keyword tracking, and content optimization.

Experience writing and managing web content, blogs, and long-form digital content.

Required Licenses and Certifications:

Physical Demands:

Office Environment
Bending
Carrying
Moving
Reaching
Sitting
Twisting
Driving
Repetitive movement

Additional Education/Experiences to be Considered:

Experience with Google Analytics and/or other digital analytics platforms

Experience with Slate and/or other customer relationship management platforms (CRM)

Experience working in higher education marketing.

Proficiency in Google Analytics, Google Search Console, and SEO research tools (SEMrush, etc).

Basic knowledge of HTML, CSS, and accessibility best practices (WCAG, ADA compliance).

Essential Duties/Responsibilities:

Develop and maintain engaging, search-optimized web content that supports university marketing efforts.

Collaborate with departments across campus to update key webpages and ensure content accuracy.

Oversee the development and optimization of academic program landing pages to improve engagement and conversion.

Support marketing operations by creating landing page content for paid campaigns as needed.

Manage Ferris360 (student/employee portal), internal communications, ensuring critical updates reach students and employees.

Contribute to SEO strategy, including keyword research, on-page optimization, and site performance tracking.

Track and analyze organic search performance and make recommendations for improvements.

Develop and manage blog and long-form content to drive organic traffic growth.

Provide training for new website editors to ensure consistency and usability across the university website.

Collaborate with web developers to develop landing pages and website features.

Operate a university or personal vehicle safely while carrying out job responsibilities. Will authorize, pursuant to university policies and procedures, a driving record check, and will meet the driving authorization requirements through the course of employment in a position where you are authorized to drive a vehicle as part of our duties.

Carries out responsibilities in accordance with university policies and applicable laws.

Cultivates an environment of belonging that values, respects, supports, and celebrates individual similarities and differences, allowing students, faculty, and staff to thrive authentically.

Support, promote, and develop university student enrollment and retention initiatives.

Any other duties assigned within the position classification area.

Marginal Duties/Responsibilities:

Assist in website design initiatives and digital experience improvements.

Support marketing and admissions teams with web-related analytics and reporting.

Skills and Abilities:

Strong knowledge of SEO principles, keyword tracking, and Google Analytics tools.

Experience with content management systems (Omni CMS, WordPress, Drupal, or similar).

Demonstrated successful experience working directly with people from diverse backgrounds, including cultural, educational, socioeconomic, and life experiences.

Ability to analyze data-driven insights to optimize content for engagement and search visibility.

Strong writing and editing skills, with the ability to adapt content for different audiences.

Understanding of accessibility standards for web content.

Excellent project management and collaboration skills.

Required Documents:

Cover Letter
Resume
Unofficial Transcript 1

Optional Documents:

Special Instructions to Applicants:

Transcript 1 (REQUIRED): Applicants who have completed college coursework or attained a degree, please attach a copy of your unofficial transcript for a Bachelor's degree.

Transcripts must include: Institution name, applicant name, date degree attained, and degree awarded.

Initial Application Review Date:

July 20, 2026

Open Until Position is Filled?:

Yes

Posting Close Date:

EEO Statement:

Ferris State University, an Affirmative Action/Equal Opportunity employer, is committed to enhancing equity, inclusion, and diversity within its community. Ferris offers employment opportunities to qualified candidates seeking careers in a student-focused environment that values opportunity, collaboration, diversity and educational excellence. Learn more about the Ferris Mission and community at ferris.edu. The University actively seeks applications from women, minorities, individuals with disabilities, veterans, and other underrepresented groups. For more information on the University’s Policy on Non-Discrimination, visit: Ferris Non-Discrimination Statement.

Advertised: 03 Jul 2026 Eastern Daylight Time
Applications close:

Apply Now

Refine Your Search

marketing specialist jobs in big rapids, mi

Digital Marketing Specialist

Social Media Specialist (Student Position)

Field Marketing Specialist (Part-Time)

Honors Social Media Specialist (Student Position)

Field Marketing Specialist

Remote Program Manager — Marketing Operations, Execution & Team Accountability

Remote Client Success Manager — Marketing Performance & Retention (Early Career / Tech-Savvy)

Manager of Technical Sales Specialists - Cell and Gene Therapy - Remote, Northeast

Technician Marketing Specialist

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