Working Title: Multimedia Producer
Job Class: Communications Specialist 3
Agency: Explore Minnesota
-
Job ID: 95690
-
Location: St. Paul
-
Telework Eligible: Yes, required to be in the St. Paul office 50% of the work schedule
-
Full/Part Time: Full-Time
-
Regular/Temporary: Unlimited
-
Who May Apply: Open to all qualified job seekers
-
Date Posted: 07/21/2026
-
Closing Date: 07/29/2026
-
Hiring Agency/Seniority Unit: Explore Minnesota / Explore MN Tourism - MAPE
-
Division/Unit: Explore Minnesota Tourism / Tourism-Marketing Coordination
-
Work Shift/Work Hours: Day Shift
-
Days of Work: Monday - Friday
-
Travel Required: Yes, Approx 25%
-
Salary Range: $32.97 - $48.60 / hourly; $68,841 - $101,476 / annually
-
Classified Status: Classified
-
Bargaining Unit/Union: 214 - MN Assoc of Professional Empl/MAPE
-
FLSA Status: Exempt - Professional
-
Designated in Connect 700 Program for Applicants with Disabilities: Yes
At the State of Minnesota, employees play a critical role in developing policies, providing essential services, and working to improve the well-being and quality of life for all Minnesotans. The State of Minnesota is committed to equity and inclusion, and invests in employees by providing benefits, support resources, and training and development opportunities.
The Multimedia Producer is the lead videographer, photographer and multimedia content producer for Explore Minnesota. The primary role is to collect professional level content that highlights why Minnesota is the best state to visit, live, work and do business. They are also the lead in-house editor executing deliverables that support paid marketing and support editing of digital-ready content. This position will be responsible for all aspects of video production, including pre-production development, planning, filming, sourcing, coordinating releases and licensure, as well as post-production duties like editing, audio mixing, and color correction. They are also the key lead in internal photography collection, editing, and publishing, and will be responsible for contracting with freelancers to support both video and photo collection efforts and coordinating all aspects of pre-production for field shoots.
The position leads the agency’s video and photo asset management processes and will utilize a thorough understanding of assets available to make recommendations for photo and video inclusions across all Explore Minnesota marketing channels. The Multimedia Producer supports all units of Explore Minnesota, including but not limited to marketing strategy, digital strategy, industry relations, and the Director’s Office. The position reports to the Marketing Strategy Manager and develops content to support annual and seasonal campaigns related to travel as well as other topics as assigned.
Key responsibilities of the position include, but are not limited to:
-
Serve as lead videographer, photographer, and producer for Explore Minnesota, utilizing expertise to capture stunning and professional photos, video and audio in the field at locations across the state and contributing to general asset collection, campaign advertising and organic social channels.
-
Utilize creative briefs to independently develop, plan and implement production plans to support goals. Determine realistic timelines, identify talent, coordinate with locations to support all pre-planning involved with photo and video shoots.
- Manage production projects from concept to deliverable, on brand and in the right format while engaging with project stakeholders. Organize shoot details, timelines, and call sheets to ensure smooth production days.
- Participate in marketing planning meetings to help identify and pitch ways to use video content to tell Minnesota's story in line with strategic objectives.
- Capture professional level assets, with an emphasis on video, for multichannel use.
-
Load, label and tag assets to digital asset manager; communicate new assets with internal staff, industry and agency partners
-
Develop, edit and post-produce content for Explore Minnesota campaign needs, website, social media and other channels as requested. Provide expert technical advice to other marketing staff to ensure high quality, optimized content.
- Serve as lead editor and perform all necessary post-production duties to ensure quality content including everything from broadcast to vertical video for social. Duties include editing, audio mixing, and color correction or photo retouching. Utilize software like After Effects to enhance final product.
- Provide creative assistance and perform other duties as needed.
-
Develop and launch strategies to expand overall asset catalog through initiatives like staff and DMO trainings, contracting with freelancers statewide and other content sourcing strategies.
Lead content collection and production to support the Executive Director and document agency initiatives for internal and external communication needs
-
REQUIRED: Candidate must provide portfolio and/or links for Explore Minnesota recruiting staff to review in order to be considered. Ideally, please submit a separate pdf with the following information:
Links to 4 video samples that demonstrate your experience with filming, editing, and storytelling. Please include a short description of your role (what elements were you responsible for) within each example.
Links to at least 4 photos that demonstrate your experience with portraiture as well as landscapes and/or business/attractions interiors and exteriors. Please include a short description of your role (what elements you were responsible for) with each example.
Work must demonstrate a high degree of quality and professionalism to meet minimum requirements.
To be qualified and considered for this position, applicants must meet all of the minimum qualifications listed below. Ensure that your resume/application clearly describes your experience in the areas listed below and indicates the dates that include the month, day, and year for each job held.
Only applicants whose resume/application clearly demonstrate fulfillment of each of these minimum qualifications will be considered for this position.
- Three (3) years of experience in the photo and video journalism space or extensive experience in multimedia storytelling.
-
Experience with video filming and editing software expertise, including Adobe Premiere Pro, After Effects, Lightroom, Adobe Audition, Pro Tools, Final Cut, Davinci Resolve, or other similar industry-standard software.
- Experience specifically with Sony camera systems (DSLR), specifically Sony FX3 Cinema line cameras. Expertise with in-field recording and studio recording with industry-standard equipment (audio consoles, microphones, amps, patch bays/routers, and other related equipment. Experience with professional lighting equipment.
- Experience in writing for varied audiences to effectively communicate and verbal communication skills to effectively communicate with customers/stakeholders
-
Demonstrated ability to work with individuals and/or groups talent to put them at ease and elicit captivating interviews and images.
- Demonstrated ability to prioritize and organize work and handle multiple projects simultaneously in a fast-paced work environment
Demonstrated ability to plan and coordinate events related to photography and videography needs.
-
-
A bachelor’s degree with demonstrated coursework in video journalism or multimedia storytelling.
-
Experience with DJI drones and Drone pilot license highly preferred.
-
Experience with project management systems.
- Knowledge of accessibility requirements is required to ensure content follows best practices for accessibility and complies with applicable accessibility laws.
- Experience adhering to the State of Minnesota's accessibility policies and standards is desired.
-
Ability to collaborate on small and large teams both internally and externally.
- Ability to stay up to date with the latest video production trends and video marketing best practices, and be able to share those insights regularly with the team.
- Our employees are dedicated to ensuring cultural responsiveness. Preferred candidates will have a variety of experiences working effectively with others from different backgrounds and cultures
-
Ability to communicate effectively with customers/stakeholders.
- Ability to travel to various locations throughout the State of Minnesota.
-
Carry video production equipment up to 50 pounds.
-
Pull or push carts of equipment to offsite and onsite locations.
This position requires successful completion of the following:
-
Resumes of all applicants to this posting will be evaluated against the Minimum Qualifications stated above. If your skills match the required skills for this position, the department may contact you. Employee reference checks will be conducted on all finalists. This may include a review of documentation related to job performance and education. It includes contact with the applicant's current and/or former employers.
-
A Criminal Background Check will be conducted on all finalists for this position. A criminal conviction will not automatically remove you from consideration for employment.
-
When the position requires travel and the applicant drives a state owned or leased vehicle, a driver's license record check will be conducted.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
-
Select “Apply for Job” at the top of this page. If you have questions about applying for jobs, contact the Careers Help Desk at 651-259-3637 or email [email protected]. For additional information about the application process, go to http://www.mn.gov/careers.
To be considered with Veteran's Status, you MUST indicate this on your application and submit a copy of your DD-214 form and other required documentation to [email protected] by the closing date.
Recently Separated Veterans (RSV): Effective July 1, 2009, legislation provides that the top five RSV applicants who apply and meet the qualifications for a vacancy shall be granted an interview.
Certain Disabled Veterans: Effective August 1, 2012, legislation provides state agencies with the option to appoint certain disabled veterans on a non-competitive basis.
If you have questions about this position, contact Roxanne Lane at [email protected]
To receive consideration as a Connect 700 Program applicant, apply online, email the Job ID#, the Working Title and your valid Proof of Eligibility Certificate by the closing date to Roxanne Lane at [email protected].
Explore Minnesota is the state’s promotional agency dedicated to growing Minnesota’s economy through tourism, talent attraction and economic development marketing. By leveraging public and private partnerships, we highlight the vitality, diversity, and overall livability of our state.
What do Minnesota's State employees have in common?
- A sense of purpose in their work
-
Connection with their coworkers and communities
-
Opportunities for personal and professional growth
As an employee, you'll have access to one of the most affordable health insurance plans in Minnesota, along with other benefits to help you and your family be well.
- Paid vacation and sick leave
- 12 paid holidays each year
- Low-cost medical, dental, vision, and prescription drug plans
- Fertility care, including IVF
-
Diabetes care
-
Dental and orthodontic care for adults and children
- 6 weeks paid leave for parents of newborn or newly adopted children
-
Pension plan that provides income when you retire (after working at least three years)
-
Employer paid life insurance to provide support for your family in the event of death
-
Short-term and long-term disability insurance that can provide income if you are unable to work due to illness or injury
-
Tax-free expense accounts for health, dental, and dependent care
- Resources that provide support and promote physical, emotional, social, and financial well-being
-
Training, classes, and professional development
-
Federal Public Service Loan Forgiveness Program (Some positions may qualify for the Public Service Loan Forgiveness Program. For more information, visit the Federal Student Aid website at studentaid.gov)
-
A voluntary confidential program that helps employees and their families with life challenges that may impact overall health, personal well-being, or job performance
-
Common sources of stress can be addressed through the EAP: mental health, relationship challenges (personal and work), grief and loss, finances, and legal issues
-
Daily Living/Convenience Services: Chore services, home repair, trip planning, child/elder care
Programs, resources and benefits eligibility varies based on type of employment, agency, funding availability, union/collective bargaining agreement, location, and length of service with the State of Minnesota.
EQUAL OPPORTUNITY EMPLOYERS
Minnesota state agencies are equal opportunity, affirmative action, and veteran-friendly employers. State agencies are committed to creating a workforce that reflects the diversity of the state and strongly encourages persons of color and Indigenous communities, members of the LGBTQIA2S+ community, individuals with disabilities, women, and veterans to apply. The varied experiences and perspectives of employees strengthen the work we do together and our ability to best serve Minnesotans.
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, sex (including pregnancy, childbirth, and disabilities related to pregnancy or childbirth), gender identity, gender expression, marital status, familial status, age, sexual orientation, status regarding public assistance, disability, veteran status or activity in a local Human Rights Commission or any other characteristic protected by law.
APPLICANTS WITH DISABILITIES
Minnesota state agencies make reasonable accommodations to their employees and applicants with disabilities. If you have a disability and need assistance in searching or applying for jobs with the State of Minnesota, call the Careers Help Desk at 651-259-3637 or email [email protected] and let us know the support you need.
