Top 30 Digital marketing Jobs in Borger, Tx

GTM Engineer
Trayo AI —United States
- $150,000 - $200,000 a year
- Full-time
- Remote
- Mid-level
- SQL
- Analysis skills
- Health insurance
- Dental insurance
Quick Apply

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GTM Engineer

Trayo AI
United States

Quick Apply

Job Details

Full-time
$150,000 - $200,000 a year

Benefits

Health insurance
Dental insurance
Vision insurance
Life insurance

Qualifications

Teamwork
Salesforce Marketing Cloud
SQL
Analysis skills
Marketing analytics

Full Job Description

Job Summary

PLEASE SEE 'TO APPLY' SECTION - we will not move forward with candidates who do not do the 5 minute excercize.

We are seeking a dynamic and technically skilled GTM (Go-To-Market) Engineer to drive the success of our digital marketing initiatives and demand generation strategies. In this role, you will leverage your expertise in marketing automation, data analytics, and cross-functional collaboration to optimize lead generation efforts, enhance campaign performance, and support product market segmentation. Your technical proficiency in marketing tools and platforms will be instrumental in executing multichannel marketing campaigns that accelerate growth and maximize ROI. Join us to be at the forefront of innovative digital marketing solutions that propel our business forward!

Responsibilities

Develop, implement, and optimize multichannel marketing campaigns across email, web, and social platforms using tools like Marketo, Eloqua, HubSpot, Pardot, and Salesforce Marketing Cloud.
Manage email marketing campaigns from setup to execution, including segmentation, automation, personalization, and performance tracking.
Utilize data analytics tools such as Google Analytics, SQL, and other data analysis platforms to monitor digital marketing performance, generate insights, and refine strategies for better results.
Collaborate with sales and product teams to align marketing efforts with product market segmentation and demand generation goals.
Implement and maintain marketing automation tools to streamline lead nurturing workflows and improve lead scoring accuracy.
Conduct web analytics reporting to evaluate campaign effectiveness, attribution modeling, and overall digital marketing impact.
Support the integration of CRM systems like Salesforce to ensure seamless data flow between marketing activities and sales pipelines.

Qualifications

Demonstrated ability in managing email campaign management and email automation processes.
Proficiency with data analytics tools including Google Analytics, SQL for data extraction and analysis.
Knowledge of digital marketing performance monitoring techniques and web analytics reporting practices.
Experience in demand generation marketing within a B2B environment is highly desirable.
Excellent cross-functional collaboration skills to work effectively across teams including sales, product management, and operations.
Strong understanding of lead segmentation strategies and product market segmentation principles.

To Apply:

Because our whole business is about buying signals, we want you to show us you have initiative and can execute. Rather than the boring resume + cover letter do this instead.

Go to trayo.ai and sign up for free (no cc).
You'll need to use a b2b business email
Play around with Trayo, look at the signals it generates, and come up with a hypothesis on how you would use Trayo to create a GTM automation using Trayo as a central piece.
When you're done, email [email protected] your hypothesis.
(Bonus) Try the Trayo MCP, which could play a central part in this.
The people with the most clear, actionable, creative hypothesis and followup get interviewed.

Join us as a GTM Engineer to shape innovative digital marketing strategies that drive growth! Your expertise will empower our team to deliver impactful campaigns while advancing your career in a fast-paced, technology-driven environment.

Pay: $150,000.00 - $200,000.00 per year

Benefits:

Dental insurance
Health insurance
Life insurance
Vision insurance

Application Question(s):

Did you follow the 'To Apply' section and send your one or two sentence hypothesis?

Work Location: Remote

Quick Apply

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