SEO Specialist – Local Business Websites
Hybrid (Indianapolis-based) | Nearby Web Guys
Our People
Nearby Web Guys is a performance-driven web team focused on building digital solutions for local businesses. As we continue to grow our mission, we're building a team of people who take pride in doing great work.
We're a fast-growing startup in our second year, and we care deeply about how we build. We are obsessed with product quality, we hold a high standard for our work, and we genuinely care about the results we deliver for our clients.
We are a small team of people who take ownership, move with urgency, and don't cut corners. We value strong work ethic, attention to detail, and people who want to improve their craft. There's no coasting here, but if you like building, getting better, making an impact, and being around others who take their work seriously, you'll feel it quickly.
At the same time, we keep things positive, collaborative, and service-minded. We're building a culture of people who want to win as a team and for the clients we serve.
We're intentional about who we bring on because culture, chemistry, and communication matter to us. We invest in our people through performance bonuses and future opportunities for long-term growth within the company.
We believe businesses are built by people, and in the ever-changing world shaped by AI, people are, and always will be, our greatest asset.
We operate as a small, fast-moving team with clear systems, defined processes, and a focus on getting high-quality work shipped efficiently. Every project has a purpose — to create something that actually helps a business grow — and everyone on the team plays a role in making that happen.
Overview
Nearby Web Guys is looking for an SEO Specialist who combines strong writing ability with sharp data and analytical skills.
We build high-performing websites and local presences for service businesses throughout the United States, and SEO is at the core of how we help them win. Your role is to make sure our clients' websites are found, ranked, and driving traffic through smart on-page optimization, content strategy & creation, and ongoing performance analysis.
We move quickly and keep projects moving forward, so we're looking for someone who can dig into the data, spot opportunities, and execute without needing constant hand-holding.
If you enjoy writing well, working with numbers, and seeing your work directly move the needle for real businesses, you'll fit right in.
Indianapolis-based applicants only. This is a hybrid role with in-office collaboration.
What You'll Do
- Conduct keyword research and identify SEO opportunities for local service business websites
- Write and optimize on-page content — page copy, meta titles/descriptions, headers, and blog content
- Manage and optimize PR & backlink campaigns — set up and manage citations/directories, news publications, and local sponsorship/partner initiatives
- Analyze site performance and rankings using analytics and SEO tools, and translate data into clear action items
- Perform technical SEO audits and recommend fixes to improve site health
- Track keyword rankings, traffic, and conversions, and report on progress
- Collaborate with our design and development team to make sure SEO best practices are built into every project
Most projects involve local service business websites, so you'll be working across a variety of industries and markets.
The Kind of Specialist Who Thrives Here
You might be a great fit if you:
- Have great writing skills and can produce clean, compelling copy
- Are comfortable working with data and analytics to guide decisions
- Enjoy finding patterns and opportunities that others miss
- Take pride in thorough, high-quality work
- Care about building websites that actually help businesses grow
- Work well as part of a small, fast-moving team
- Are interested in growing within a performance-driven company
Requirements
- Strong writing and communication skills
- Solid understanding of SEO fundamentals (keyword research, on-page optimization, technical SEO)
- Comfort working with analytics and reporting tools
- Experience in SEO preferred
- Ability to work efficiently and produce high-quality work
Bonus (Not Required)
- Experience with tools like Google Analytics, Search Console, Ahrefs, or SEMrush
- Experience with content strategy or copywriting
- Experience working with agency or client projects
- Relevant certifications, coursework, or degree in marketing, communications, or a related field
Position Details
- Hybrid — Indianapolis based
- Indianapolis-area applicants only
- Pay: $25–$40/hour depending on experience, speed, and quality (contract-based work)
- Consistent contract work available
- Opportunity to grow into part-time or full-time as the role develops
How to Apply
Please send:
- Submit your application through the platform
- Expect to send a short video brief overview of your experience and background
We're looking for people who care about quality work and enjoy helping businesses succeed online.
Pay: $25.00 - $40.00 per hour
Work Location: Hybrid remote in Indianapolis, IN 46204
