Top 7 Communication specialist Jobs in Center, Co

Paid Ads Specialist
PROSITES INC —United States
- $26 an hour
- Overtime
- Remote
- Mid-level
- 3 years
- Analysis skills
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Paid Ads Specialist

PROSITES INC -
United States

Quick Apply

Job Details

Full-time
$26 an hour

Qualifications

Google Analytics Certification
Google Ads Certification
Professional ethics
Salesforce Cloud
Sales management systems proficiency
Pay-per-click (PPC) advertising
Data-driven problem-solving
CRM system proficiency
Productivity software
Paid search marketing

Full Job Description

Paid Ads Specialist Job Description

Job Summary

As a Paid Ads Specialist, you will have a focus on data analysis and paid search. You will be immersed in PPC and proactively identify paid media opportunities on a micro and macro level. You are expected to drive results, consistently improve product and process, while staying up to date on the latest digital advertising trends and best practices.

Responsibilities:

Track, measure, optimize and report performance of paid ad campaigns
Provide subject matter expertise on paid media, web analytics, user experience and behavior, data analysis and reporting
Identify opportunities for efficiencies in process (i.e. automation, software, tools)
Develop keyword research, keyword lists, and keyword bucketing
Manage a high volume of paid media budgets
Develop, analyze and optimize keyword ad copy and landing pages
Perform A/B testing with the intent of improving impression share, quality score and CPL
Monitor and assess competitor activity and keyword ranking performance
Collaborate with management team to develop strategies for at-risk accounts
Follow and stay on top of industry best practices
Build and maintain an understanding of current topics in paid advertising, web analytics, data management, tools and technologies related to core responsibilities
Regular and reliable attendance is required as this is a full-time position
Other duties as assigned by management

Qualifications:

3-5 years’ experience in paid search
Google Analytics certified
GoogleAds certified
Microsoft Office proficient
Salesforce proficient
Experience in Google Ads Manager (MCC)
Understanding of direct response and interactive marketing best practices
Ability to work both independently and in a team environment
Professional and personal integrity
Excellent verbal and written communication skills
Strategic thinker with strong analytical skills

Preferred Qualifications:

Previously worked at a digital marketing agency
Facebook & LinkedIn advertising experience
CSS/HTML experience for landing page development
Excellent copywriting and proofreading skills

Physical/Mental Requirements for the Job:

Prolonged periods of sedentary movement
May be requested to work overtime and weekends if deemed necessary
Must be able to lift at least 20 pounds
Certain management positions might be required to occasional travel

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employee(s) will be required to follow any other job- related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.

All duties and responsibilities are essential job functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbent(s) will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities.

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