Top 9 Content strategist Jobs in Charlottesville, Va

Digital Marketing Strategist
University of Virginia —Charlottesville, VA
- $65,208 - $93,161 a year
- Full-time
- Mid-level
- Office
- 3 years
- Disability insurance
- Health insurance
Communications Manager - Public Relations
Albemarle County Public Schools —Charlottesville, VA
- $79,500 - $95,285 a year
- Full-time
- School experience
- Marketing
- 5 years
- Wellness program
- Health insurance
Senior Marketing Analyst
University of Virginia —Charlottesville, VA
- $66,518.40 - $109,153.00 a year
- Full-time
- 7 years
- Master's degree
- Analysis skills
- Disability insurance
- Health insurance
3d
Chief Marketing & Communications Officer, Darden School of Business
University of Virginia —Charlottesville, VA
- Online Application
- 5 years
- Office
- Residential
Assistant Director, Marketing and Communications, University Career Center
University of Virginia —Charlottesville, VA
- $65,000 - $72,000 a year
- Online Application
- Marketing
- Mid-level
- 3 years
5d
Director of Marketing
Thomas Jefferson Foundation, Inc. —Charlottesville, VA
- $105,000 - $118,000 a year
- Full-time
- Marketing
- Office
- Master's degree
- Health insurance
- Dental insurance
Quick Apply
9d
SEO & GEO Strategist
CSP Agency —United States
- $70,000 - $85,000 a year
- Full-time
- Remote
- 5 years
- Analysis skills
- JavaScript
- Health insurance
- Dental insurance
Quick Apply

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Communications Manager - Public Relations
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Communications Manager, Office of the Vice Provost for Academic Outreach
University of Virginia —Charlottesville, VA
Advanced degree in Communications, Public Relations, Journalism, Higher Education, or a related field. Support student-led communications initiatives, supervise…
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content strategist jobs near charlottesville, va

Digital Marketing Strategist

University of Virginia -
Charlottesville, VA

Apply Now

Job Details

Full-time
$65,208 - $93,161 a year

Benefits

Disability insurance
Health insurance
Dental insurance
Flexible spending account
Paid time off
Vision insurance

Qualifications

CSS
Content writing
Bachelor's degree
HTML

Full Job Description

Location Charlottesville, Virginia, United States of America Category Finance, Business & Human Resources UVA Medical Center Job Id R0084457 Job Type Full time

JOB DESCRIPTION

The Digital Marketing Strategist is responsible for developing, executing, and optimizing digital marketing initiatives that support organizational goals and enhance the customer experience across multiple digital channels. This role serves as the subject matter expert for the organization's email marketing platform, managing Salesforce Marketing Cloud, audience segmentation, templates, data extensions, landing pages, and campaign execution while ensuring adherence to email marketing best practices.

Working collaboratively with marketing, creative, content, and digital teams, the Digital Marketing Strategist develops and supports integrated marketing campaigns across email, search, social media, display, video, and web channels. The role also supports CRM administration, campaign analytics, lead management, and marketing automation while maintaining microsites, campaign pages, and front-end web content using HTML and CSS.

The ideal candidate is a strategic and data-driven digital marketing professional with experience in marketing automation, CRM systems, web technologies, analytics, and cross-functional project management. This individual thrives in a fast-paced environment, effectively manages multiple priorities, communicates with a wide range of stakeholders, and continuously seeks opportunities to improve campaign performance, user experience, and digital engagement.

What you will do:

Support digital advertising and promotional activities across a variety of platforms including search, social, display and video.

Collaborate with team members in the creation of campaign assets including design, copy, landing pages and interactive components.
Coordinate with the marketing, content, creative and digital teams to build campaigns.
Develop microsites and campaign pages in the CRM system(s).
Manage external email and list vendors and agencies.
Manages the email and process workflow across several marketing teams and track progress through Workfront.
Use proven understanding of UX, IA and email best practices to create effective templates.
Understand and manage the Invoca call tracking and reporting systems.
Measure, track and report the effectiveness of the campaigns using CRM, Google Analytics and vendor tools.
Integrate campaigns with internal systems, data sources and tracking.
Operate as part of a larger digital team to overlap and backfill in the areas of web maintenance, troubleshooting, analytics and reporting.
Stays current on new technologies and recommends and plans for content enhancements to the system.
Communicates clearly to express thoughts and ideas.
Manages multiple projects effectively.
In addition to the above job responsibilities, other duties may be assigned.

MINIMUM REQUIREMENTS

Education: Bachelor's degree required.
Experience: A minimum of 3 years of experience in the digital space. Two years of email platform management or email marketing campaigns preferred. Similar experience in the web or analytics space may qualify. Strong understanding of HTML and CSS required. Excellent writing and communications skills are required.
Licensure: None.

Preferred Qualifications:

Experience: 5 to 7 years of experience

Technical skills – Google Ads, Google Analytics, Meta (preferred), Salesforce Marketing Cloud Certification (preferred), Additional Google certifications (preferred)

PHYSICAL DEMANDS

This is primarily a sedentary job involving extensive use of desktop computers. The job does occasionally require traveling some distance to attend meetings, and programs

The pay range for this role is $65,208.00 - $93,161.00 annually. Individual compensation will be determined by the selected candidate's qualifications, previous work experience, and/or education.

Benefits

Comprehensive Benefits Package: Medical, Dental, and Vision Insurance
Paid Time Off, Long-term and Short-term Disability, Retirement Savings
Health Saving Plans, and Flexible Spending Accounts
Certification and education support
Generous Paid Time Off

UVA Health is a world-class Magnet Recognized academic medical center and health system with a level 1 trauma center. 2023-2024 U.S. News & World Report “Best Hospitals” guide rates UVA Health University Medical Center as “High Performing” in 5 adult specialties and 14 conditions/procedures. We are one of 70 National Cancer Institute designated cancer centers. UVA Health Children’s is named by 2023-2024 U.S. News & World Report as the best children's hospital in Virginia with 9 specialties ranked among the best in the nation. Our footprint also encompasses 3 community hospitals and an integrated network of primary and specialty care clinics throughout Charlottesville, Culpeper, Northern Virginia, and beyond.

The University of Virginia is an equal opportunity employer. All interested persons are encouraged to apply, including veterans and individuals with disabilities. Learn more about UVA’s commitment to non-discrimination and equal opportunity employment.

Apply Now

Refine Your Search

content strategist jobs in charlottesville, va

Digital Marketing Strategist

Communications Manager - Public Relations

Senior Marketing Analyst

Chief Marketing & Communications Officer, Darden School of Business

Assistant Director, Marketing and Communications, University Career Center

Director of Marketing

SEO & GEO Strategist

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