Top 1575 Product strategy lead Jobs in Columbus

Consumer Marketing Strategy Lead - Health100
CVS Health —Columbus, OH
- $67,900 - $199,144 a year
- Full-time
- Marketing
- 5 years
- Office
- Health insurance
- Dental insurance
Assistant Merchant
Bath & Body Works —Reynoldsburg, OH
- $63,000 - $83,600 a year
- Full-time
- Hybrid work
- Microsoft Excel
- Microsoft Outlook
- Merchandising
- Store discount
- Paid parental leave
7d
Senior Product Lead
TELUS Digital —Columbus, OH
- $100,000 - $128,000 a year
- Full-time
- Hybrid work
- 5 years
- Research
- Office
Visual Specialist
Designer Brands Inc. —Columbus, OH
- Hybrid work
- Merchandising
- Mid-level
- Office
Inventory Deployment Analyst
Bath & Body Works —Reynoldsburg, OH
- $64,000 - $92,400 a year
- Full-time
- Hybrid work
- Merchandising
- Mid-level
- Office
- Store discount
- Paid parental leave
2d
Vice President, Programs
Alzheimer's Association —Columbus, OH
- $115,000 - $130,000 a year
- Weekends as needed
- Clean driving record
- 7 years
- Master's degree
- Paid holidays
- Disability insurance
13d
Director, Research Library Partnerships Programs
OCLC —Dublin, OH
- Full-time
- Hybrid work
- Office
- Bachelor's degree
- Continuous improvement
- Paid parental leave
- Health insurance
Supply Chain Strategy Sr. Analyst
Victoria's Secret —Reynoldsburg, OH
- $76,700 - $101,955 a year
- Full-time
- Mid-level
- 3 years
- Analysis skills
Assistant Merchant, Intimates Apparel
Victoria's Secret —Reynoldsburg, OH
- $66,700 - $85,785 a year
- Full-time
- Merchandising
- Bachelor's degree
- Product management
Associate Digital Merchant
Bath & Body Works —Columbus, OH
- $71,000 - $102,300 a year
- Full-time
- Hybrid work
- Merchandising
- Mid-level
- Office
- Store discount
- Paid parental leave
7d
Accounting Manager
Motherson Yachiyo AY Manufacturing Ltd. —Columbus, OH
- From $100,000 a year
- Full-time
- CPA
- 5 years
- Finance
- Disability insurance
- Health insurance
Quick Apply
5d
Commercial Sales Manager
Confidential —Pataskala, OH
- $100,000 - $200,000 a year
- Full-time
- Mid-level
- Analysis skills
- Organizational skills
- Health insurance
- Dental insurance
Quick Apply
8d
Commercial Truck Sales Consultant Experienced
Bob Caldwell Chrysler Dodge Jeep Ram —Columbus, OH
- Online Application
- Hybrid work
- Background check
- Clean driving record
- Sales
- Health insurance
- Dental insurance
Quick Apply
Maintenance Shop- Technician A
Republic Services —Columbus, OH
- Full-time
- CDL B
- 5 years
- In-person
- AD&D insurance
- Employee stock purchase plan
Quick Apply
8d
Maintenance Shop Technician A
Republic Services —Columbus, OH
- Full-time
- CDL B
- 5 years
- In-person
- AD&D insurance
- Employee stock purchase plan
Quick Apply
5d
Sales Development Associate (SDA)
Evolve Benefits, LLC. —Columbus, OH
- From $17 an hour
- Part-time
- Sales
- Business development
- Driver's License
- Paid training
- Paid holidays
Quick Apply
Commercial Sales Manager
Confidential —Columbus, OH
- $100,000 - $200,000 a year
- Full-time
- Mentoring
- Contracts
- Senior level
- Health insurance
- Dental insurance
Quick Apply
8d
Sr. Maintenance Technician
Niagara Bottling —Gahanna, OH
- Full-time
- Microsoft Word
- Microsoft Excel
- Microsoft Outlook
- Health savings account
- AD&D insurance
Quick Apply
Account Executive
C. Krueger's Finest Baked Goods —Blacklick, OH
- $60,000 - $70,000 a year
- Full-time
- Marketing
- Merchandising
- Mid-level
- Health insurance
- Dental insurance
Quick Apply
Automotive Sales Manager
Confidential —Pataskala, OH
- $100,000 - $200,000 a year
- Full-time
- Bilingual
- Dealership
- Public speaking
- Health insurance
- Dental insurance
Quick Apply
8d

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Consumer Marketing Strategy Lead - Health100

CVS Health -
Columbus, OH

Apply Now

Job Details

Full-time
$67,900 - $199,144 a year

Benefits

Health insurance
Dental insurance
Paid time off
Vision insurance

Qualifications

Product marketing
Marketing company internal data
Key Performance Indicators
New customer acquisition
Data analytics
Marketing analytics
Go-to-market strategy
Cross-functional team management
Project stakeholder communication
Stakeholder relationship building
Cross-functional communication
Stakeholder management

Full Job Description

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Health100 is a healthcare platform built to reduce complexity and improve outcomes across the healthcare ecosystem. By combining data, intelligent guidance, and integrated services, Health100 delivers clearer, more connected experiences for consumers at the moments that matter most.

As Health100 prepares for phased rollout and broader market adoption, we are building a focused consumer marketing function to drive awareness, adoption, and sustained engagement across the platform.

Position Summary

We are seeking a Consumer Marketing Strategy Lead to lead Health100’s consumer marketing strategy and execution, with accountability for driving awareness, adoption, and ongoing engagement across the platform.

This role builds on a strong executional foundation, expanding scope to include ownership of go-to-market strategy, lifecycle marketing, and performance measurement — ensuring consumer marketing efforts drive measurable business outcomes.

This individual will play a critical role in shaping how Health100 is understood and adopted by consumers, leading coordinated, insight-driven marketing initiatives across channels and touchpoints. They will serve as a cross-functional leader, aligning Product, Digital, Analytics, and Marketing teams to deliver cohesive and high-impact consumer experiences.

What You’ll Do:

Lead consumer marketing strategy and execution
Own the development and execution of consumer go-to-market strategies, ensuring alignment across teams and consistency across all consumer touchpoints
Drive consumer acquisition and engagement initiatives
Lead planning and execution of campaigns that drive awareness, onboarding, and sustained engagement across paid, owned, and earned channels, with clear performance goals
Define and scale lifecycle and engagement strategy
Own the development and optimization of lifecycle marketing programs, including onboarding, activation, engagement, and re-engagement across owned channels (email, push, in-app)
Develop consumer-facing messaging, content, and strategic materials
Translate Health100 capabilities into clear, compelling, and consistent messaging and content across consumer experiences and executive-level materials
Lead launches and consumer readiness
Ensure consumer-facing marketing launches are strategically planned and operationally coordinated, with aligned messaging, content, and timing across teams
Own performance tracking and optimization
Define KPIs and measurement frameworks, track performance, and leverage insights to inform decisions and continuously improve outcomes
Incorporate user and performance insights
Leverage consumer feedback, competitive insights, and performance data to identify opportunities and refine marketing strategy

What Success Looks Like:

Health100’s consumer value proposition is clear, simple, and consistently expressed across channels
Marketing initiatives drive measurable improvements in acquisition, onboarding, and engagement
Lifecycle marketing programs are scalable, data-driven, and continuously optimized
Consumer marketing performance is clearly articulated through structured, executive-ready materials
Cross-functional teams are aligned, and marketing efforts are coordinated and effective

This role may be hybrid, 3 days per week in one of CVS’s offices in: Wellesley; MA, Woonsocket, RI; or NYC. Full-time Remote will also be considered.

Required Qualifications

5+ years of experience in Marketing, Product Marketing, or growth roles, with a track record of supporting go-to-market execution and influencing consumer behavior
5+ years proven ability to own and drive marketing strategy with measurable business impact
5+ years’ experience leading consumer acquisition, engagement, or lifecycle marketing programs across digital products, platforms, or omnichannel experiences
4+ years translating complex capabilities into clear, simple, and compelling consumer messaging and content
3+ years displaying a strong analytical mindset, with experience defining KPIs and leveraging data to improve marketing effectiveness and outcomes
3+ years demonstrating strong organizational and cross-functional collaboration skills with the ability to manage multiple workstreams and operate independently in a fast-moving matrixed environment
3+ years demonstrating exceptional communication, executive storytelling, stakeholder management, and influence skills

Education

Bachelor’s degree in Business, Marketing or related field or equivalent (HS Diploma plus 5 years of experience) required

Pay Range

The typical pay range for this role is:

$67,900.00 - $199,144.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments.

We anticipate the application window for this opening will close on: 07/31/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

Apply Now

Refine Your Search

product strategy lead jobs in columbus

Consumer Marketing Strategy Lead - Health100

Assistant Merchant

Senior Product Lead

Visual Specialist

Inventory Deployment Analyst

Vice President, Programs

Director, Research Library Partnerships Programs

Supply Chain Strategy Sr. Analyst

Assistant Merchant, Intimates Apparel

Associate Digital Merchant

Accounting Manager

Commercial Sales Manager

Commercial Truck Sales Consultant Experienced

Maintenance Shop- Technician A

Maintenance Shop Technician A

Sales Development Associate (SDA)

Commercial Sales Manager

Sr. Maintenance Technician

Account Executive

Automotive Sales Manager

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