Top 5 Content specialist Jobs in Erie, Pa

Sales & Marketing Operations Specialist
Truck-Lite —Erie, PA
- Marketing
- Mid-level
- Bachelor's degree
Technician Marketing Specialist
FlexTrades —United States
- $75,000 - $80,000 a year
- Full-time
- Remote
- Background check
- Marketing
- Salesforce
- Health savings account
- Paid holidays

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Sales & Marketing Operations Specialist

Truck-Lite -
Erie, PA

Apply Now

Job Details

Qualifications

Data visualization software proficiency
Sales analytics & reporting tools
Digital marketing tools
Business intelligence tools
Bachelor's degree
Data analytics tools
Customer information system software
Sales automation technologies

Full Job Description

Description
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The Sales & Marketing Operations Specialist plays a crucial role in bridging the gap between sales and marketing,
ensuring strong alignment across the commercial team to drive revenue and brand growth. This role serves as a central
point of coordination across the commercial teams, with a strong focus on CRM ownership, campaign execution, and
data-driven decision-making.

Duties and Responsibilities:
CRM System Management

Serve as the primary CRM point of contact for the commercial team responsible for aligning system capabilities

with commercial objectives

Support the transition to a new CRM system
Utilize CRM tools to manage customer interactions and enhance sales and marketing processes
Manage and execute marketing campaigns within the CRM platform
Collaborate with IT to implement system improvements and streamline workflows
Optimize customer touchpoints to improve engagement and lifecycle management
Maintain data integrity and ensure effective use of CRM across teams

Sales Support:

Support reporting and analytics to help drive increased revenue
Assist with new product rollouts, ensuring sales teams are equipped with the necessary tools, information, and

communications

Maintain product discontinuation notices and ensure timely communication to sales

Marketing Coordination

Support the development and execution of marketing campaigns to drive brand awareness and lead generation
Coordinate campaign setup, tracking, and reporting within CRM systems
Analyze CRM campaign performance and recommend optimizations
Manage and Maintain Opticat System

Administrative Support

Provide day-to-day operational support to sales and marketing teams
Assist in improving processes, reporting, and cross-functional collaboration

REQUIREMENTS
Will this position have ITAR/EAR responsibilities: X YES NO

Specific Education Requirements:
4- year degree in Marketing, Business Administration or related field
Specific Skills and/or Experience with Software, Equipment, etc.:

2-4 years’ experience in marketing, sales, or administrative position
Experience with CRM systems (preferably Salesforce or similar platforms such as Microsoft Dynamics or

ZOHO)

Familiarity with marketing automation and campaign management
Experience using PowerBI and other Microsoft tools

Apply Now

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