The Assistant Director Athletics Creative Content is responsible for producing video content for TCU Athletics with a heavy emphasis on social media video content for assigned sports programs. Projects will range from in-house produced video board content to post-game social media content at TCU Athletics events, both home and away. In addition, video content may include long form features, highlight videos, hype videos, motion graphics, and personality videos. This includes but is not limited to filming, editing, and producing videos, graphics and photos to be used across multiple platforms to enhance the TCU Athletics brand through social media strategy and recruiting initiatives. This position works with the Assistant Director of Communications on social media plans for assigned sports and will post content on various social platforms.
1. Conceptualizes and produces all creative video needs for assigned sports program including set-up, shooting, editing raw footage, designing and producing innovative motion graphics for video usage across multiple platforms (in-game, website, social media, etc.).
2. Assists with and develops, creates, and executes weekly plans for team highlights, videos containing the unique aspects of the assigned sports program and the university through original video content.
3. Works closely with Marketing, Communications and Coaching Staffs.
4. Helps develop, implement, and manage the assigned program's digital brand, ensuring all digital elements have a consistent look and feel, from visual imagery to content tone and cadence.
5. Creates outlines and stories based on trending topics and turn into a creative video piece that can be used for promotion, public relations and recruiting.
6. Works with the Director of Creative content to ensure all videos adhere to brand standards within the creative department.
7. Works with the Director of Licensing to make sure all video and photography are made within university compliance standards.
8. Works with the Assistant Director of Communications for assigned sports to create a social media plan and will post on various social media platforms as needed.
9. Performs other related duties as assigned.
- Bachelor’s Degree in Journalism, Media or related field and two years of experience that directly relates to this position
OR
- High School Diploma and six years’ experience that directly relates to this position.
- Valid Texas Driver's License.
- Must be insurable under the university motor vehicle requirements.
- Knowledge and experience using all social media channels.
- Knowledge of camera operation and lighting schematics to shoot and edit both field and studio assignments at a high level.
- Knowledge of graphics creation software (Photoshop, Illustrator, After Effects).
- Skill in Adobe Creative Suite products, particularly Premiere, Photoshop, and After Effects.
- Skill in Electronic News Gathering (ENG) (field video camera, lighting, and related audio).
- Skill in producing and directing live sporting event productions (broadcast and video boards).
- Skill in both spoken and written communication.
- Ability to produce video content.
- Ability to learn new technologies and stay abreast of best practices
- Ability to create and implement graphics for sports broadcasts.
- Ability to work with minimal supervision under strict deadlines in a fast paced environment.
- Ability to work non-traditional hours.
University Core Competencies definitions may be found on the Human Resources website and in the staff performance management system.
- Visual acuity to read information from computer screens, forms and other printed materials and information.
- Able to speak (enunciate) clearly in conversation and general communication.
- Hearing ability for verbal communication/conversation/responses via telephone, telephone systems, and face-to-face interactions.
- This is an in-person, on campus position.
- Manual dexterity for typing, writing, standing and reaching, flexibility, body movement for bending, crouching, walking, kneeling and prolonged sitting.
- Lifting and moving objects and equipment up to 10 lbs.
- The physical environment requires the employee to work both inside and outside in heat/cold, wet/humid, and dry/arid conditions.
- This role is an on campus, in-person position, but includes some travel.
- Requires attendance at home and away games, events, contests and special events
- There are no harmful environmental conditions present for this job.
- The noise level in this work environment is usually moderate to extreme.
Texas Christian University values Integrity, Engagement, Community, and Excellence in the workplace. TCU treats applicants and employees with fairness and respect. TCU hires and promotes individuals based on their qualifications and their commitment to making a positive impact on our student-centered community. TCU is an equal opportunity employer and follows all applicable employment laws. TCU fairly considers all qualified individuals, ensuring we are a workplace free from unlawful discrimination and harassment.
This job description includes the expectation of compliance with NCAA regulations. An institutional staff member who is found in violation of NCAA regulations shall be subject to disciplinary or corrective action as set forth in the provisions of the NCAA enforcement procedures, including suspension without pay or termination of employment for significant or repetitive violations.
