Head of Regional Development – Live Events
Location: California (Remote initially, transitioning to hybrid)
Contract: Full Time with benefits.
Salary: $67,500 + On Target Bonus
About XL Event Lab
XL Event Lab is an international live events company producing a portfolio of successful touring entertainment experiences across multiple markets.
Over the past decade we've launched, grown and operated events across the UK, Europe and North America, delivering millions of customer experiences through a diverse portfolio of live entertainment brands.
As we continue to expand across the United States, we're looking for an exceptional Head of Regional Development o establish and grow our presence across California.
This is an opportunity to join an ambitious, established events company at an exciting stage of growth. You'll work closely with our Senior Management Team while taking ownership of one of our newest regions, playing a key role in its long-term success.
The Role
This is a varied, hands-on role that combines venue partnerships, event operations and regional leadership.
Initially, your priority will be identifying, securing and contracting the venues that will allow our touring events to establish a successful presence across California. You'll research opportunities, build relationships with venue partners, negotiate commercial agreements and oversee the venue procurement process from beginning to end.
As activity increases, your role will naturally evolve. You'll oversee the successful delivery of events within your territory, recruit and develop a local team, build relationships with key stakeholders and take day-to-day responsibility for the continued growth and performance of your region.
No two weeks will look exactly the same.
Some days you'll be researching new opportunities and visiting venues. Others you'll be negotiating contracts, reviewing event schedules, solving operational challenges or supporting live event delivery.
This is not a role for someone who prefers sitting behind a desk waiting for instructions.
We're looking for someone who enjoys taking ownership, is comfortable making decisions and isn't afraid to roll up their sleeves to get things done.
What You'll Be Doing
Venue Development
- Identify, evaluate and secure suitable venues across California.
- Lead venue procurement from initial research through to signed agreement.
- Build long-term relationships with venue owners and managers.
- Negotiate commercial terms and venue contracts.
Regional Operations
- Support the planning and delivery of touring live events throughout your region.
- Ensure venues, schedules and operational plans are in place for successful event delivery.
- Work closely with colleagues across operations, marketing and production.
Building the Region
- Recruit, develop and manage a local team as the region grows.
- Establish efficient local processes and ways of working.
- Monitor regional performance and identify opportunities for continued growth.
- Represent XL Event Lab professionally within your territory.
Travel
- Travel regularly throughout California.
- Attend venues and live events as required.
- Occasionally travel outside your territory to support wider business activities.
About You
You'll be organised, proactive and comfortable working independently.
You enjoy building relationships, solving problems and taking responsibility for your own work. You're equally comfortable negotiating with venue partners, managing multiple priorities and dealing with the unexpected when it inevitably arises.
Experience within live events would be advantageous, but it isn't essential.
We're equally interested in candidates from hospitality, venue partnerships, business development, tourism or similar industries who have strong commercial awareness and excellent relationship-building skills.
Most importantly, we're looking for someone with the right attitude.
Someone who takes pride in doing things properly, enjoys being part of a growing business and is excited by the opportunity to build something over the long term.
Why Join XL Event Lab?
- Join an established international live events company with an exciting portfolio of event brands.
- Take ownership of an entire region from the very beginning.
- Grow into a broader regional leadership role as your territory develops.
- Work directly alongside an experienced Senior Management Team.
- Play a key role in the expansion of multiple live entertainment projects across North America.
- Enjoy genuine opportunities for long-term progression as XL Event Lab continues to grow.
Pay: $67,500.00 per year
Work Location: Remote
