Marketing and Events Coordinator
Academic Staff
Regular
Stdnt Affairs Prog Spec
The Marketing & Events Coordinator plays a pivotal role in advancing the Austin E. Cofrin School of Business mission by creating meaningful connections that support student success, community engagement and educational access. This dynamic position leads strategic marketing and communications initiatives, develops compelling content across digital and print platforms, and plans high-impact events that bring students, alumni, employers, faculty, staff and community partners together. Guided by UW-Green Bay’s mission of providing an innovative, problem-focused educational experience and aligned with the University’s strategic priorities—including student success, inclusivity, digital transformation and community connections—the Coordinator serves as a catalyst for engagement, promoting opportunities that help learners thrive and rise.
The ideal candidate is a creative storyteller, relationship builder and strategic organizer who thrives in a collaborative, mission-driven environment. Working across academic programs, centers and student organizations, the Coordinator develops marketing strategies that strengthen the Cofrin School of Business brand, executes engaging student- and employee-focused events, supports student leadership development, and uses data-driven insights to continually improve outcomes. This role embodies UW-Green Bay’s core values by advancing fearlessly, empowering success, provisioning access, building community and expressing gratitude while helping tell the story of a university where, together, we rise.
Events:
- Plans and executes most student-facing and employee-facing college-level events, in collaboration with co-hosts, and with help from Student Engagement Assistant
- Serves on engagement-related committees and working groups: CSB Recruitment Committee (bi-weekly), Community Relations working group (monthly), K12 relations working group (quarterly), All Campus Programmers (semesterly)
- Organizes student-focused programming and resources to promote new and ongoing educational initiatives
- Generates and analyzes reports of events and marketing outcomes
Marketing:
- Leads college-level marketing strategy and implementation across various projects in the Cofrin School of Business, with help from Student Marketing Assistant
Writes, edits, and publishes content for various communication projects and marketing platforms to align with strategic initiatives and established communication campaigns
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Student Organizations:
- Supports CSB Student Orgs by being a point of contact for advisors and student org leaders, connecting them with answers and resources
- Manages the Signature Events and Activity Fund
- Chairs the Student Leadership Council, which functions as a CSB student focus group
Centers:
- Assists Centers with brainstorming, events, conference travel, social media, student engagement, recruiting student worker Lab Assistants
Cofrin School of Business
Minimum compensation of $46,115.
This position is exempt from the overtime provisions of the Fair Labor Standards Act (FLSA).
- Bachelor's degree at time of application
- Possession of or eligibility to obtain a valid drivers license upon appointment
- Experience with marketing and/or event planning
The home campus of this position is Green Bay and the successful candidate may occasionally be required to travel to or work at the Marinette, Sheboygan or Manitowoc Campus, based on operational needs.
Position is a full-time Academic Staff appointment. A pre-employment education check which includes, but is not limited to, the verification of academic credentials will be conducted on the finalist(s). A criminal conviction investigation will be conducted on the finalist(s) and if there is prior work history within the last 7 years with Universities of Wisconsin, a personnel file review check for employee misconduct. In compliance with the Wisconsin Fair Employment Act, the University does not discriminate on the basis of arrest or conviction record.
The University of Wisconsin-Green Bay does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term. If you have questions regarding this, please contact Human Resources.
Click the Apply button and follow the prompts on the screen.
Please be sure to complete all required fields, and include all required documents before submitting your application. Once submitted, you will not be able to edit or attach any application materials. Files must be complete to be considered. Please include the following documents:
- Cover letter specifically addressing qualifications for the essential job functions
- Resume
Application Deadline
To ensure consideration, please submit application materials by Monday, July 6, 2026.
If you have any questions, need accommodations, or submitted your application with missing materials, call or email:
Human Resources
Phone: (920) 465-2390
Email: [email protected]
The successful candidate will be expected to work inclusively and respectfully within a diverse campus community and practice civility in the workplace. The University welcomes applicants who are dedicated to the appreciation and promotion of inclusivity and equity as crucial components in the pursuit of organizational excellence.
In addition, the successful candidate will have strong oral, written, interpersonal, and organizational skills, demonstrated integrity and strong leadership, and the willingness to work independently and as part of a collaborative team. The University invites applicants who are dedicated to enriching the quality of life for students and the community by embracing the educational value of diversity, promoting environmental sustainability, encouraging engaged citizenship, and serving as an intellectual, cultural, and economic resource.
The Universities of Wisconsin provides an excellent benefits package to meet the diverse needs of its employees. For benefits eligible positions, this includes several health insurance options, with annual deductibles as low as $250/individual and $500/family. Our benefits package also includes dental, vision, several life insurance options, AD&D and Accident insurance and Flexible Spending and Health Savings Accounts. We participate in the Wisconsin Retirement System (WRS), where employer contributions begin immediately, and employees are fully vested after 5 years of service. The Universities of Wisconsin also provides supplemental retirement savings programs including a 403(b) and Deferred Compensation.
In addition, eligible employees receive several types of paid leave benefits, which are prorated for employees working less than 100%. This includes 9 legal holidays, 36 hours of personal holiday and between 96-130 hours of sick leave annually and paid parental leave. Eligible employees earn 13-27 days of vacation each year, depending on years of service and employment type.
For more details, please review the benefit quick guide linked below.
All final candidates will be asked to provide names, email contact information, and/or phone numbers for three (3) references, with at least one being from a manager or supervisor, during the interview process. All final candidates must be asked, prior to hire, whether they have been found to have engaged in, are currently under investigation for, or left employment during an active investigation in which they were accused of employee misconduct, sexual violence or sexual harassment. When obtaining employment reference checks, these same misconduct, sexual violence or sexual harassment questions must also be asked.
The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis.Stat. sec. 19.36(7) .
For more information regarding the University of Wisconsin-Green Bay and the surrounding area, see our Campus and Community section. For Campus Safety information see our University Police website and our Annual Security Report (for a paper copy please contact the Office of Human Resources at (920) 465-2390). This report includes statistics about reported crimes, as well as information about crime prevention and campus security policies and procedures.
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, status as a protected veteran, or any other bases protected by applicable federal or State law and UW System policies. We are committed to building a workforce that represents a variety of backgrounds, perspectives, and skills, and encourage all qualified individuals to apply.
