City of McDonough, Georgia
Title: Main Street Manager
FSLA: Exempt Revised: 7/9/26
General Description
The primary purpose of this position is to develop and execute a comprehensive Main Street Revitalization Plan for the downtown district based on the Main Street Program four-point approach: organization, promotion, economic restructuring, and design. This position is also responsible for the coordination and budgeting of the Main Street Program as well as its Main Street Advisory Board.
Duties and Responsibilities
The functions listed below are those that represent the majority of the time spent working in this position. Management may assign additional functions related to the type of work of the position as necessary.
- Develops and implements strategies to attract businesses to the downtown district in coordination with the City Administrator and the Downtown Development Authority (DDA).
- Ensures compliance of local Main Street Program with the State program office.
- Manages the Main Street Advisory Board and all related administrative functions, such as budget development and accounting, as well as preparing reports when necessary.
- Coordinates all program activities.
- Recruits volunteers to assist with implementing Four Point Main Street Strategy.
- Implements marketing strategies that will encourage business development and retain existing businesses.
- Assists property owners with physical improvement projects through personal consultation in coordination with the Community Development Department and Historical Commission, possibly including obtaining professional design assistance.
- Prepares reports, expenditures, purchasing, record keeping, and inventory management.
- Meets with prospective clients and conveys city’s economic development practices and principles.
- Assists tenants and property owners with problems and concerns.
- Builds strong relationships with local businesses and local associations.
- Composes marketing materials for promoting the Downtown District.
- Develops and creates event brochures, guides, flyers, posters, etc.
- Engages small business owners and community organizations in economic development activities in coordination with the DDA.
- Maintains and updates an inventory of available properties and buildings in the downtown area.
- Works with the city’s Event Coordinator, Georgia Department of Community Affairs, the Downtown Merchant Association, and other related agencies and associations.
- Schedules reservations for use of the public space on the square and at Big Spring Park.
- Attends training, meetings, and conventions as necessary.
- May operate a city vehicle in performance of duties.
- Performs other related duties as required.
Knowledge, Skills and Abilities:
- Knowledge of national and state Main Street Program strategies, principles and goals.
- Knowledge of general business principles.
- Knowledge of funding resources and additional financial incentives available to the Main Street Program.
- Knowledge of economic development, business retention, and recruitment.
- Knowledge of the city’s operations, zoning ordinances, and land use plans.
- Skill in dealing with large-scale financial transactions.
- Skill in dealing with both public and private enterprises.
- Skill in operating modern office equipment including computer.
- Skill in oral and written communication.
- Ability to network and develop relationships with business, real estate and site selection professionals.
- Ability to research, compose and submit grant applications with respect to the Main Street Program.
- Ability to schedule, organize, and execute assigned tasks and understand and follow oral and written instructions.
- Ability to accurately record and transfer data from one source to another, and maintain strict confidentiality.
- Ability to maintain all required certifications and licenses.
- Ability to operate city vehicles in a safe manner.
Minimum Qualifications:
Bachelor’s degree in planning, public administration, economic development or related field required; three (3) to five (5) years of professional experience in economic development or main street management field; must possess valid State of Georgia Driver’s License; satisfactory criminal history and motor vehicle record; main street training; or an equivalent combination of education and experience.
ADA Compliance
Physical Ability: This position’s physical requirements involve medium work exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects. Additionally, the following physical abilities are required; balancing, climbing, crouching, feeling, fingering, grasping, handling, listening, kneeling, lifting, mental acuity, pulling, pushing, reaching, repetitive motion, speaking, standing, stooping, talking, visual acuity, and walking.
Sensory Requirements: Some tasks require the ability to perceive and discriminate colors or shades of colors, sounds, and visual cues or signals. Some tasks require the ability to communicate orally.
Environmental Factors: Essential functions are regularly performed without exposure to adverse environmental conditions.
