Director of Operations - Herbert Roofing
Michigan | Full-Time | Leadership Position
We’re seeking a Director of Operations with deep residential roofing production experience who knows how to turn sold work into profitable, high-quality completed jobs. This is a hands-on operational leadership role focused on production performance, people, scheduling, process, service, and accountability across multiple branches. You’ll lead and develop General Managers and Service leadership while building systems that allow our teams to consistently deliver quality work, on schedule and in a way that protects both our customers and our profitability.
We are growing with a purpose: to deliver exceptional residential roofing solutions—shingles and flat roofs—while building a lasting, people-first culture. We’re a values-driven, community-focused team that values candor, accountability, and collaboration
The Director of Operations will oversee production and operational execution across multiple branches, ensuring the right people, crews, processes, schedules, and systems are in place to deliver outstanding customer outcomes while maintaining production efficiency and profitability.
Please note: This is a hands-on Production and Operations leadership role, not a Finance or Sales leadership position. The Director of Operations is accountable for production performance, operational execution, scheduling, service, people, process, and customer outcomes. While strong financial acumen is important, this role does not own Finance, Sales, or Marketing.
Key Responsibilities
Operational Leadership & People Development
· Lead, develop, and hold General Managers and the Service Manager accountable for results
· Run weekly L10s, quarterly conversations, and annual performance reviews
· Foster a culture of accountability, learning, and care for both customers and teammates
Operations Process Ownership & Standardization
· Own core operational playbooks: pre-production, scheduling, execution, service, and reporting
· Document, socialize, and enforce standardized processes across all locations
· Champion continuous improvement and practical efficiency gains
Cross-Functional Alignment
· Ensure seamless handoffs between Sales, Production, and Finance
· Maintain accurate scheduling flow and complete job inputs for costing
· Guarantee complete and consistent production data for finance and decision-making
Production CRM Accuracy & Usage
· Maintain integrity of production data in Builder Prime
· Ensure teams consistently update statuses, documentation, and required fields
· Enforce CRM discipline for scheduling, tracking, and closeout
Customer Experience Outcomes
· Own customer satisfaction metrics and reputation across the company
· Oversee service and warranty processes that protect profitability and brand trust
Production Capacity, Scheduling & Workforce Planning
· Own production capacity planning, labor alignment, and scheduling
· Identify production constraints before they impact customers or revenue
· Ensure crews, materials, equipment, and leadership capacity are aligned with workload
· Build realistic production forecasts based on actual field capacity
Production & Roofing Expertise
- Deep understanding of residential roofing production from sold job through completion and final closeout
- Experience managing shingle and flat-roof production
- Understanding of crew capacity, scheduling, materials, production timelines, quality control, and service/warranty work
- Ability to identify and resolve production bottlenecks before they affect customers or profitability
- Comfortable spending time in the field and engaging directly with branch and production teams
People, Values, and Culture
· Recruit, onboard, and develop leadership talent aligned with Herbert Roofing’s values
· Model and reinforce EOS principles and the company’s core values in every interaction
Qualifications
· 8+ years of progressive leadership experience in residential roofing production and operations, with substantial hands-on experience managing roofing crews, production workflows, scheduling, quality, and service.
· Demonstrated experience leading General Managers, Production leaders, and/or Service teams across multiple locations.
· Strong financial acumen: cost control, job costing, GP management, and budgeting
· Experience implementing EOS is a plus
· Excellent communication, coaching, and relationship-building skills
· Bachelor’s degree in Construction Management, Business, or a related field preferred
Compensation & Benefits
· Base Salary: $120,000 per year
· Quarterly KPI Bonus: Tied to GP, revenue, and operational metrics
· Operational Excellence Bonus: Additional quarterly incentives based on defined metrics
· Annual Profit-Based Bonus: Based on net profit performance
· Profit Sharing: Eligible for Herbert Family of Companies Profit Sharing Plan
· Benefits: Company health plan after 90 days; option to upgrade coverage; retirement plan options
· Vehicle & Tools: Company vehicle for business use; fuel/maintenance card; devices as needed
Why Join Us?
· Be part of a purpose-driven, values-based organization that rewards leadership and collaboration
· Directly influence strategy, people development, and operational excellence across multiple branches
· Competitive compensation with clear, performance-based incentives
· Opportunity for professional growth as Herbert Roofing scales
Apply Today
If you’re a hands-on operations leader with deep roofing production experience, backbone, emotional intelligence, and the ability to speak the truth—even when it’s uncomfortable—this role was built for you. We’re looking for someone who understands what it takes to move work from sold to completed, can develop leaders, can find what's broken in a process, and isn't afraid to get close enough to the work to fix it.
Pay: $120,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person
