Top 14 Web optimization specialist Jobs in Indiana

Senior Digital Marketing & Technology Specialist
Black Diamond Pest Control —Jeffersonville, IN
- $55,000 - $90,000 a year
- Full-time
- Background check
- 5 years
- Salesforce
- Health insurance
- Dental insurance
Quick Apply
9d
Content Marketing Specialist
Master Spas —Fort Wayne, IN
- Full-time
- Mid-level
- High school diploma or GED
- Project management
- Health savings account
- Health insurance
PPC specialist (remote)
IvyPanda —Gary, IN
- Remote
- Mid-level
- Communication skills
- HTML
Quick Apply
Application Support Specialist- EMR
Medical Informatics Engineering/Enterprise Health —Fort Wayne, IN
- Remote
- Public speaking
- Mid-level
- Travel
- Health insurance
- Dental insurance
Quick Apply
Application Specialist
Hearst Media Services —Carmel, IN
- $85,000 - $100,000 a year
- Full-time
- Hybrid work
- Computer science
- Computer Science
- System design
- Paid holidays
- Disability insurance
Content Specialist (Marketing Generalist)
Indiana University —Bloomington, IN
- Full-time
- Marketing
- Mid-level
- Office
- Paid parental leave
- Health savings account
SEO Specialist – Local Business Websites
Nearby Web Guys —Indianapolis, IN
- $25 - $40 an hour
- Part-time
- Hybrid work
- Marketing
- Office
- Analysis skills
Quick Apply
Listing Specialist
Sigma Equipment —Evansville, IN
- Full-time
- Schematics
- Basic math
- Research
- Paid holidays
- Health insurance
Quick Apply
Community & VoC Specialist
Winnebago Industries Inc —Nappanee, IN
- Full-time
- Writing skills
- Mid-level
- 2 years
Paid Media Specialist
J2 Marketing —South Bend, IN
- $50,000 - $65,000 a year
- Full-time
- Mid-level
- Organizational skills
- In-person
- Dental insurance
- Paid time off
Quick Apply
Marketing Cloud Specialist
Delan Associates, Inc —Indianapolis, IN
- Contract
- Azure
- Computer Science
- Marketing
Quick Apply
Marketing & Creative Specialist
Honest Abe Roofing Corporate —Terre Haute, IN
- Full-time
- Google Workspace
- Mid-level
- Office
- Health insurance
- Dental insurance
Quick Apply
Digital Commerce Growth Specialist
Dexter —Elkhart, IN
- Full-time
- Remote
- Mid-level
- 3 years
- Analysis skills
Quick Apply

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Digital Marketing Specialist – SEO & Web
Haven Services, LLC - Columbus Region —Columbus, OH
This is a full-time role that will own SEO end-to-end from technical site health and on-page optimization to local SEO, content strategy, and authority building…
Quick Apply
9d
National Customer Service Specialist (Monday - Friday 9:00AM - 5:00PM)
STG Intermodal Inc —Dublin, OH
You will own the primary point of contact for customers, delivering best-in-class communication and service with a proactive, customer-first mindset that…

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web optimization specialist jobs near indiana

Senior Digital Marketing & Technology Specialist

Black Diamond Pest Control -
Jeffersonville, IN

Quick Apply

Job Details

Full-time
$55,000 - $90,000 a year
9 days ago

Benefits

Health insurance
Dental insurance
401(k)
Paid time off
Vision insurance
401(k) matching
Employee discount
Life insurance
Referral program

Qualifications

Performance dashboard reports
Systems integration
Teamwork
Data Integration (Data management)
Data analysis reporting
CSS
Media performance reporting
Salesforce
Data summary reports
JavaScript
Implementing APIs
Content marketing SEO projects
Media data analysis
Pay-per-click (PPC) advertising
Data-driven problem-solving
Managing projects
Marketing analytics
Front-end component implementation
Back-end integration
Paid search marketing
Data analytics technologies
HTML
Campaign performance reporting

Full Job Description

Position Overview

The Senior Digital Marketing & Technology Specialist is responsible for the strategy, execution, and optimization of the company’s digital marketing infrastructure. This role bridges marketing and technology, with ownership of SEO, paid media, website performance, analytics, reporting, and system integrations.

The position also owns recurring performance reporting across SEO, paid media, website, and lead-generation channels. This individual is expected to go beyond simply reporting metrics by identifying trends, diagnosing performance changes, clearly communicating what is improving or declining and why, and recommending actionable next steps. A proactive approach to identifying issues, opportunities, and areas for optimization is essential.

This individual will work closely with the CIO and CMO to ensure all digital platforms, campaigns, and tracking systems are operating efficiently, accurately, and driving measurable growth.

Key Responsibilities

SEO Strategy & Execution

Own and lead the company’s SEO strategy across all service lines and markets
Conduct keyword research, competitive analysis, and content gap analysis
Monitor rankings, traffic, and performance trends using tools (e.g., SEMrush, Google Search Console)
Optimize on-page and technical SEO (site structure, metadata, schema, page speed, indexing)
Partner with Creative Marketing Strategist to guide blog strategy, ensuring content aligns with SEO goals
Identify and implement local SEO strategies, including service area optimization

Website Development & Optimization

Manage and maintain company websites across platforms (WordPress, Webflow, etc.)
Build and optimize landing pages for campaigns, ensuring conversion best practices
Improve website performance including speed, UX, mobile responsiveness, and conversion rates
Implement tracking scripts, pixels, and tagging across all digital properties
Troubleshoot technical issues and ensure site uptime and functionality

Paid Media Management

Plan, create, and optimize paid media campaigns across:
Google Ads (Search, Performance Max)
Local Services Ads (LSA)
Microsoft/Bing Ads
Manage budgets across multiple markets and service lines
Monitor campaign performance and make real-time optimizations
Conduct keyword strategy, bid adjustments, and audience targeting
Ensure proper conversion tracking and attribution across all campaigns

Data, Reporting & Analytics

Build and maintain dashboards (Data Studio preferred) for:
Paid media performance
SEO performance
Lead tracking and attribution
Analyze campaign performance and provide actionable insights to leadership
Identify trends, anomalies, and opportunities for growth
Ensure data accuracy across all platforms and reporting tools

Marketing Technology & Integrations

Develop and maintain integrations between platforms using APIs
Support CRM, email marketing, and lead tracking systems (e.g., ActiveCampaign or similar)
Ensure proper data flow between systems (Google Ads, LSA, CRM, analytics tools)
Implement automation where possible to improve efficiency and reporting
Partner with CIO on technical infrastructure and system improvements

Local Listings & Reputation Management

Manage and optimize Google Business Profile listings across all locations
Ensure consistency of NAP (Name, Address, Phone) across platforms
Monitor performance and visibility in local search and map pack rankings
Support review generation and reputation monitoring strategies

Cross-Functional Collaboration

Work closely with:

Creative team on SEO-driven content
Marketing leadership on paid media campaign strategy and budgeting
CIO on technical initiatives and infrastructure

Provide technical guidance to improve marketing effectiveness across departments and other tasks assigned

Required Qualifications

5+ years of experience in digital marketing, marketing technology, or similar role
Strong experience in SEO (technical, on-page, and local SEO)
Proven experience managing paid media campaigns (Google Ads, PPC, LSA)
Experience with website platforms such as WordPress and/or Webflow
Strong analytical skills with experience in reporting tools (Looker Studio preferred)
Experience with conversion tracking, tagging, and analytics platforms
Working knowledge of APIs, data integrations, and marketing systems
Coding experience (HTML, CSS, JavaScript required; additional languages a plus)
Ability to manage multiple projects and priorities in a fast-paced environment

Preferred Qualifications

Strong front-end web development and technical troubleshooting experience, with the ability to implement and maintain marketing-related website functionality, tracking, integrations and landing pages.
Experience in home services or multi-location businesses
Familiarity with tools such as SEMrush, Google Search Console, Google Tag Manager
Experience with CRM and marketing automation platforms (ActiveCampaign, HubSpot, etc.)
Understanding of attribution modeling and lead tracking systems

Key Competencies

Strategic thinker with strong technical execution skills
Data-driven decision maker
Detail-oriented with a focus on accuracy
Strong problem-solving and troubleshooting abilities
Ability to translate technical concepts into clear business insights
Self-starter with the ability to work independently

Pay: $55,000.00 - $90,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Employee discount
Health insurance
Life insurance
Paid time off
Referral program
Vision insurance

Work Location: In person

Quick Apply

Refine Your Search

web optimization specialist jobs in indiana

Senior Digital Marketing & Technology Specialist

Content Marketing Specialist

PPC specialist (remote)

Application Support Specialist- EMR

Application Specialist

Content Specialist (Marketing Generalist)

SEO Specialist – Local Business Websites

Listing Specialist

Community & VoC Specialist

Paid Media Specialist

Marketing Cloud Specialist

Marketing & Creative Specialist

Digital Commerce Growth Specialist

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