Build Your Marketing Career With a Company That Has Been Growing Since 1980
Are you creative, organized, tech-savvy, and looking for a marketing role where you can actually create, contribute, and grow?
SIR Home Improvements is looking for a Marketing Assistant to join our Marketing Department. This is a hands-on role for someone who enjoys social media, content creation, digital marketing, photography/video, project coordination, and keeping multiple moving pieces organized.
You’ll work closely with the Director of Marketing and gain experience across several areas of marketing, including social media, digital advertising, content creation, events, lead generation, reporting, website content, and marketing operations.
This is not a traditional administrative assistant position. We’re looking for someone who wants to build a career in marketing and is excited to take ownership, learn new skills, bring ideas to the table, and help a growing department execute at a high level.
What You'll Do
Social Media & Content Creation
- Help manage SIR Home Improvements' Facebook and Instagram presence.
- Plan, create, schedule, and publish engaging social media content.
- Create branded graphics, social posts, flyers, event materials, and other marketing assets using Canva.
- Film and edit Reels, short-form videos, employee features, project content, and promotional videos using CapCut or similar editing software.
- Capture high-quality photos and videos at customer projects, company events, community activities, and other marketing opportunities.
- Help maintain SIR's content calendar and ensure content is consistent with our brand.
- Brainstorm new content ideas, campaigns, trends, and ways to increase engagement.
Digital Marketing
- Work within Meta Business Suite and Meta Ads Manager to assist with campaigns, audiences, creative, reporting, and performance monitoring.
- Help track digital marketing results and identify opportunities to improve performance.
- Assist with website updates, landing page content, and other digital projects.
- Apply basic SEO and web content best practices.
- Use AI and other marketing technology to improve research, organization, content development, and workflow efficiency.
Marketing Operations & Project Coordination
- Work directly with the Director of Marketing on department priorities, campaigns, and special projects.
- Help keep marketing projects, deadlines, calendars, files, and campaigns organized.
- Prepare reports, spreadsheets, presentations, training materials, and marketing documentation.
- Track marketing activity, lead sources, appointments, and department performance.
- Coordinate with Sales, Call Center, Production, Events, and other departments to keep marketing initiatives moving forward.
- Identify missing information, incomplete tasks, or follow-up needs and help ensure they are addressed.
Events & Lead Generation Support
- Help coordinate marketing materials, staffing, schedules, and supplies for shows, events, canvassing initiatives, and community activities.
- Assist with lead tracking, entry, organization, and post-event follow-up.
- Capture photo and video content during events and field marketing activities.
- Help identify opportunities to turn company activities, customer projects, and events into engaging marketing content.
What We're Looking For
We're looking for someone who combines creativity with organization.
You may be a great fit if you:
- Have a strong interest in marketing, social media, digital advertising, or content creation.
- Are comfortable using Canva to create professional, on-brand marketing materials.
- Have experience creating or editing Reels, TikToks, or other short-form video content.
- Understand how businesses use Facebook and Instagram for marketing.
- Are comfortable learning and working in Meta Business Suite and Meta Ads Manager.
- Have a good eye for photography, video, framing, lighting, and visual presentation.
- Have strong written communication and proofreading skills.
- Understand basic website, SEO, and digital marketing concepts.
- Are comfortable with spreadsheets, email, cloud-based tools, and learning new technology.
- Can manage multiple projects and deadlines without losing track of details.
- Take initiative instead of always waiting to be told what to do next.
- Are dependable, professional, organized, and accountable.
- Enjoy learning, receiving feedback, and developing new skills.
- Are comfortable working with employees, managers, customers, and different departments.
Preferred Experience
Previous professional marketing experience is helpful, but we're also interested in candidates who have developed strong skills through college, internships, freelance work, personal projects, organizations, or other hands-on experience.
Experience with any of the following is especially valuable:
- Social media management
- Meta Business Suite
- Meta Ads Manager
- Canva
- CapCut or similar video editing software
- Photography and videography
- Content calendars
- Digital advertising
- Website management
- SEO
- Google Workspace or Microsoft Office
- CRM or lead-management systems
- Event marketing
- Marketing analytics and reporting
Experience in home improvement, lead generation, call center operations, or sales support is a plus, but not required.
What Success Looks Like
In this role, success means:
- Social media content is creative, consistent, professional, and published on schedule.
- Marketing projects stay organized and deadlines are met.
- Photos, videos, graphics, and marketing assets are easy to find and ready to use.
- Reports and lead information are accurate.
- Marketing campaigns and events are properly supported.
- You proactively identify what needs to be done and help move projects forward.
- You continue developing your marketing skills and gradually take ownership of larger projects.
Why Join SIR Home Improvements?
SIR Home Improvements has served Michigan homeowners since 1980, and we're continuing to grow.
This position gives you the opportunity to gain hands-on experience across multiple areas of marketing rather than being limited to one small piece of the department.
You'll have the opportunity to develop experience in:
Social Media Digital Advertising Content Creation Video Photography SEO Events Lead Generation Marketing Analytics Project Management Marketing Operations
For the right person, this position can grow into increased responsibility and larger marketing projects within SIR Home Improvements.
If you're creative, organized, ambitious, and looking for an opportunity to build real-world marketing experience while contributing to a growing company, we'd like to hear from you.
SIR Home Improvements
Since 1980. Every Conversation Matters.
Pay: From $22.00 per hour
Application Question(s):
- What interests you most about this Marketing Assistant position, and why are you looking to make a move at this point in your career?
- Tell us about your previous experience with marketing, social media, content creation, or digital marketing. What were you personally responsible for?
- What online marketing tools do you have hands-on experience using, for example, Canva, Meta Business Suite, CRMS, etc.?
- Describe a piece of marketing content, social media campaign, event promotion, or other marketing project you have created or helped execute. What was your role, and what was the outcome?
- Please provide a link to a portfolio, social media account, website, or examples of content you have created, if available.
- Imagine you are responsible for creating social media content for a home improvement company that specializes in windows, kitchens, and bathrooms. Give us 2–3 examples of content you would want to create.
- This position involves managing multiple projects at once. Tell us about a time you had several deadlines or responsibilities competing for your attention. How did you stay organized?
- This role occasionally requires capturing photos and videos at customer projects, company events, and other locations outside of the office. Are you comfortable with this?
- What are you hoping to learn or become better at in your next marketing position?
Work Location: In person
