Note: This position can work out of the Knoxville, Nashville or Memphis office.
ABOUT US
tnAchieves is dedicated to enhancing postsecondary opportunities and outcomes by providing holistic student supports rooted in community and accountability. The organization works at scale, serving more than 85,000 students annually through college access and success initiatives. Our team is part of micro and macro change, and the work is technical and metrics-driven, resulting in life-changing outcomes for students and positive workforce development for the state of Tennessee. tnAchieves has supported over 50,000 students to a degree or credential and into the workforce.
ABOUT THE ROLE
The tnAchieves Content Manager tells the story of Tennessee students through content that reaches students, families, mentors, counselors, college partners, employers and donors statewide. The role has three main areas: owning tnAchieves' social media (content, calendar, publishing across all channels), managing scheduling and logistics for the At Scale podcast, and building/editing documents in InDesign, Word and PowerPoint alongside the Chief Content Officer.
The work is fast-paced and deadline-driven. A typical week might include scheduling a week of social posts, podcast editing, chart-building, and proofing. tnAchieves needs someone who can execute independently. Accuracy and follow-through matter, since every piece (from legislative one-pagers to student emails) has a specific audience and no room for outdated info.
Equally important is the opportunity for continuous learning and professional development as part of a mission-driven team. tnAchieves invests in each team member to identify and foster skillsets that will serve individuals throughout their careers. The organization is intentional about creating a strong culture of shared values. This contributes to a talent pipeline for growth opportunities as the organization evolves to expand its impact.
RESPONSIBILITIES
Social Media
- Manage the tnAchieves social media presence and accounts across Instagram, Facebook, LinkedIn, YouTube, Threads, TikTok and X
- Design graphics and edit short-form video for each platform
- Own the content calendar, and schedule and publish on a consistent cadence
- Coordinate the calendar around TN Promise deadlines, program milestones, events and podcast releases
- Monitor comments and messages, and route questions to the right team member
- Report performance and recommend adjustments to content, format, timing and channel mix
Podcast and Video
- Manage At Scale scheduling and logistics, including guest outreach, recording dates, guest preparation and day-of coordination
- Edit episode audio and video, and publish on the established release calendar
- Produce episode marketing assets, including clips, graphics, captions and media kits
- Produce video content for mentors, students and parents, and support the mandatory student webinar
Document Creation and Editing
- Support the Chief Content Officer on major publications, including the annual report and program handbooks, covering layout production, edits, proofing and press-ready file prep
- Build and update program one-pagers for COMPLETE, Access, Summer Programs, TN Promise requirements and legislative priorities
- Build and edit slide decks for board meetings, community events and partner presentations
- Produce event collateral, including invitations, signage, name tags, programs and run of show documents
- Work alongside the data team to turn program data into charts, maps and one-pager displays
- Coordinate print production with vendors, including proofs, quantities and delivery deadlines
Website and Brand
- Maintain the tnAchieves website, including publishing blog posts and press releases, updating pages, and refreshing TN Promise and program requirement copy annually
- Review materials against tnAchieves brand and voice standards, and proofread outgoing content
- Maintain the brand guide, template library, logo files and photo library
- Photograph students, mentors, coaches and events, and manage the photo archive in Lightroom
Organizational Support
- Approach all responsibilities with flexibility, accountability and a willingness to support the broader tnAchieves team
- Assist with TN Promise meetings and other major organizational initiatives as needed
- Respond to routine student communications during periods of increased organizational need
- Attends individual and team meetings as scheduled by direct supervisor and leadership
SPECIFICATIONS
- Bachelor's degree required
- Portfolio of design and writing samples required
- Proficiency in Adobe InDesign, Illustrator, Premiere Pro and Lightroom, more depth is better
- Strong working knowledge of Microsoft Word and PowerPoint
- Working knowledge of social media platforms, scheduling tools and analytics
- Strong writing and editing skills, able to draft clean, accurate copy, not only design it
- Careful proofreader who manages multiple deadlines without losing accuracy
- Solutions-oriented, adaptable and quick to ask questions
- Communicates proactively, takes initiative and follows through
- Willingness to travel across Tennessee for events, photography and statewide tour stops
- Working knowledge of Microsoft Outlook Suite; Salesforce experience preferred
Additional Skills That Strengthen an Application
Not required. The more a candidate brings, the more this role can do.
- Additional Adobe applications, including Photoshop and After Effects
- Photography and videography
- Print production, including bleeds, spreads, CMYK and press-ready export
- Motion graphics and animation
- Audio engineering
- Squarespace or a comparable content management system
- Data visualization and infographic design
- HTML and CSS
ACCOUNTABILITIES
- Social content publishes on a consistent cadence across all channels
- At Scale recordings are scheduled and confirmed ahead of the release calendar
- At Scale episodes and marketing assets publish according to release calendar
- Documents and one-pagers are delivered on deadline, accurate and press-ready
- All tnAchieves materials meet brand and voice standards
- Website program requirements, deadlines and data displays remain accurate and current
- Social media performance reported monthly
- Practices prompt and accurate internal and external correspondence
tnAchieves offers a competitive hiring package, complete with generous paid time off, a hybrid work schedule, opportunities for growth and a full benefits package.
Starting base salary is $50,000 with full compensation package (benefits and PTO) totaling $65,000.
*This compensation package includes: employer-covered health insurance, employer-paid life insurance, paid holiday time, PTO, an employer 401K match, and financial advising services.
Please attach a portfolio of work to your application.
Reports to: Chief Content Officer
Pay: From $50,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Work Location: Hybrid remote in Nashville, TN 37204
