Erker’s 1879 | St. Louis, Missouri
Full-Time
About Erker’s 1879
Erker’s 1879 is a fifth-generation, family-owned eyewear company founded in St. Louis in 1879. With nearly 150 years of history, we’re building the next chapter of the brand through compelling storytelling, lifestyle content, heritage, craftsmanship, and great design.
We’re looking for a Brand & Content Manager to help bring that story to life.
The Role
This is not a traditional Marketing Coordinator position.
We’re looking for someone who can take ownership of our content and creative marketing process—helping develop ideas, coordinating photographers and videographers, organizing lifestyle shoots, managing freelancers and outside partners, and making sure we consistently have great content for social media, email, advertising, our website, retail stores, and wholesale marketing.
You won't necessarily be behind the camera every day. Your job is to make sure the right people, locations, ideas, products, and creative direction come together to produce exceptional content.
You'll work directly with ownership to help shape and execute the creative direction of Erker’s 1879.
What You'll Do
- Manage the overall Erker’s content and marketing calendar
- Plan and coordinate lifestyle photography and video shoots
- Source and manage photographers, videographers, models, creators, and other freelancers
- Develop creative briefs, concepts, mood boards, shot lists, and campaign ideas
- Scout and coordinate shoot locations
- Help coordinate wardrobe, props, products, talent, and logistics
- Manage production schedules and creative budgets
- Make sure every shoot produces content that can be used across Instagram, TikTok, email, website, digital advertising, retail, and wholesale
- Coordinate with outside marketing agencies and creative partners
- Organize and maintain our photo and video asset library
- Help develop seasonal campaigns and product launches
- Work with our team to turn larger campaigns into ongoing social content
- Maintain a consistent visual identity and brand voice
- Keep projects moving and make sure deadlines are met
- Bring new creative ideas to the table
What We're Looking For
We're looking for someone who is creative but highly organized.
The ideal person understands what makes a consumer brand interesting and knows how to take an idea from:
Concept → Shoot → Content → Campaign
You should be comfortable managing multiple creative people and projects at the same time.
Experience in one or more of the following would be especially valuable:
- Fashion
- Apparel
- Eyewear
- Lifestyle brands
- Hospitality
- Spirits / food & beverage
- Advertising agencies
- Consumer products
- Luxury or premium retail
Ideal Background
- 3–7 years of experience in brand marketing, content, creative production, or a related field
- Experience managing professional photo and video shoots
- Strong eye for photography, video, design, and storytelling
- Experience working with photographers, videographers, models, influencers, and agencies
- Strong project-management and organizational skills
- Understanding of Instagram, TikTok, email, e-commerce, and digital advertising
- Comfortable managing budgets and timelines
- Able to give creative feedback and maintain brand consistency
- Strong written and verbal communication skills
Photography, videography, editing, Canva, Adobe Creative Suite, or similar experience is a plus—but you do not need to personally be the photographer or designer.
More important is your ability to recognize great creative work and coordinate the people who can produce it.
The Type of Content We Want to Create
We're interested in building something deeper than traditional eyewear advertising.
Think:
Americana. Family. Travel. Food. Bourbon. Craftsmanship. Relationships. Heritage. Interesting people. Great places.
We want to tell stories people actually want to watch and follow—with eyewear naturally woven into the world rather than constantly being the subject of the advertisement.
Our goal is to build a recognizable visual world around Erker’s 1879 and its nearly 150-year history.
What Success Looks Like
You build a creative engine where Erker’s consistently has exceptional photography, video, stories, campaigns, and social content without ownership having to personally coordinate every shoot or freelancer.
You're the person who quarterbacks the creative process and makes things happen.
Compensation
$50,000–$70,000 annually, depending on experience.
Benefits and additional compensation opportunities can be discussed based on experience.
Location
St. Louis, Missouri
This is primarily an in-person role, as lifestyle shoots, product launches, retail locations, and creative production will frequently take place throughout the St. Louis area.
To Apply
Please send your resume along with examples of brands, campaigns, photography, video, social media, or creative projects you've helped manage.
We're especially interested in seeing what you think looks good, not simply a list of marketing responsibilities you've held.
Pay: $55,000.00 - $70,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
- Health insurance
- Vision insurance
Work Location: In person
