About Rigatoni
Rigatoni is a new children’s media company launching its first original animated series. Music is a huge part of what we’re creating -- catchy, funny, memorable songs designed to live inside the show, spread across social platforms, and take on a life of their own. Our goal is to launch a show kids love and build Rigatoni into an entertainment brand around it.
The Role
We’re looking for someone insanely creative and deeply internet-native.
Someone with a proven track record of making content, brands, creators, or ideas pop online. Maybe you’ve grown a TikTok account from nothing. Maybe you’ve built viral campaigns. Maybe you’ve helped turn an unknown creator or product into something people couldn’t stop talking about.
We care much more about what you’ve actually made happen than where you went to school or what your previous title was.
You’ll work closely with our team to develop and execute the social strategy for Rigatoni across TikTok, Instagram, and YouTube. That means coming up with ideas, testing them quickly, spotting opportunities, understanding what’s working, and constantly finding creative new ways to get Rigatoni in front of more people.
This is not a job for someone who just wants to manage a content calendar.
What You’ll Do
- Own and help shape Rigatoni’s social and growth strategy.
- Develop original concepts for TikTok, Instagram, YouTube, and emerging platforms.
- Find unconventional ways to generate attention, conversation, and audience growth.
- Identify trends early and figure out how Rigatoni can participate without feeling forced or corporate.
- Experiment constantly with formats, hooks, creators, collaborations, distribution strategies, and new ideas.
- Track what’s working and use that information to make the next idea better.
- Help build Rigatoni into a brand kids and parents know.
Who We’re Looking For
The biggest qualification is simple: You’ve done this before.
We want to see examples of accounts, videos, campaigns, brands, creators, products, or projects you helped grow -- and understand what you did to make them work.
Beyond that, you’re probably:
- Extremely creative and full of ideas.
- Naturally collaborative.
- Very online and naturally fluent in internet culture.
- Someone with strong instincts for TikTok and short-form video.
- Excited by children’s entertainment and building a brand from the ground up.
- Scrappy enough to execute ideas rather than just pitch them.
Experience in children’s media is great, but not required. We’d rather hire an exceptional internet marketer who’s excited to bring that skillset into kids and family entertainment.
Compensation
This is a part-time position starting at $1,000/ week, with the opportunity for the role to grow significantly as the company grows. For the right person, there is also potential for equity.
Pay: $1,000.00 per week
Work Location: Remote
