Regional Sales Manager – Diesel Engines & Portable Equipment
Regional Sales Manager / Territory Sales Manager / Area Sales Manager required to join a global manufacturer of diesel-powered compressed air, portable power, and construction equipment, covering the Northeast United States.
This organisation manufactures a wide range of diesel-engine-driven equipment, including portable rotary screw compressors, diesel generators, pneumatic air tools, light towers, hydraulic equipment, and associated construction technologies. With continued expansion across the equipment rental, civil construction, industrial, and infrastructure markets, they are strengthening their dealer, representative, and rental-channel network throughout the Northeast region.
This is a strong opportunity for an experienced diesel engine and capital equipment sales professional to develop distributor, dealer, representative, and rental-company relationships while increasing market share, sales revenue, and penetration of diesel-powered compressors and associated construction equipment across ME, VT, NH, MA, RI, CT, NJ, DE, MD, VA, WV, PA, and NY.
Regional Sales Manager / Territory Sales Manager / Area Sales Manager
Compensation:
- $75,350 to $125,580 base salary depending on experience and location
- Full benefits package including medical, dental, and vision insurance
- Company-paid life insurance and short and long-term disability coverage
- Generous paid time off
- 401(k) matching and automatic company contributions
- Fully remote position based within the Northeast territory
Regional Sales Manager / Territory Sales Manager / Area Sales Manager
Responsibilities:
- Develop and implement a regional sales strategy to increase revenue, market share, and profitable growth for diesel-powered compressors and construction equipment throughout the Northeast territory.
- Manage and develop relationships with equipment dealers, representative groups, rental companies, distributors, and strategic accounts.
- Increase sales of diesel-engine-driven portable air compressors, pneumatic air tools, generators, and associated construction equipment.
- Use strong diesel engine market knowledge to identify customer applications and recommend the correct equipment for their requirements.
- Work closely with existing representative groups to improve territory coverage and grow sales of diesel-powered capital equipment.
- Develop relationships with national and independent equipment rental companies operating fleets of diesel compressors, generators, and construction equipment.
- Identify opportunities to position the organisation as a single-source supplier of diesel-powered portable equipment and associated technologies.
- Assess customer applications, operating conditions, duty cycles, and engine requirements to recommend the most suitable equipment solution.
- Manage strategic accounts while maintaining regular communication and delivering a high level of technical and commercial customer support.
- Coordinate and conduct diesel compressor and construction-equipment demonstrations, product training, and customer presentations.
- Introduce new diesel-powered products, engine technologies, features, and commercial benefits to dealers, rental companies, and end users.
- Work alongside the Business Development, Product Management, and Sales leadership teams to develop new diesel engine and capital equipment sales opportunities.
- Establish and monitor pricing levels to remain competitive while achieving agreed revenue and profit targets.
- Prepare sales proposals and maintain accurate customer, pipeline, activity, and opportunity information within the CRM system.
- Provide detailed reports covering diesel engine market activity, competitor developments, customer requirements, threats, and commercial opportunities.
- Travel extensively throughout the Northeast territory to support customers, representatives, rental fleets, and strategic accounts.
Regional Sales Manager / Territory Sales Manager / Area Sales Manager
Requirements:
- Proven experience as a Regional Sales Manager / Territory Sales Manager / Area Sales Manager within a diesel engine, industrial equipment, or construction equipment environment.
- Strong sales experience with diesel engines, diesel-powered equipment, or engine-driven capital equipment is essential.
- Minimum of three years of experience selling diesel-engine-driven capital equipment into the equipment rental, civil construction, industrial, or infrastructure markets.
- Experience selling diesel portable air compressors, generators, engines, light towers, hydraulic equipment, or related construction machinery is strongly preferred.
- Strong technical understanding of diesel engines, including engine performance, emissions systems, fuel systems, cooling systems, and equipment applications.
- Knowledge of Tier 3, Tier 4 Final, or equivalent diesel engine emissions technologies would be highly beneficial.
- Strong understanding of dealer, distributor, representative, and equipment rental sales channels.
- Established relationships within the diesel equipment, construction, or rental markets would be highly advantageous.
- Proven ability to grow diesel equipment revenue, increase market share, and develop strategic customer accounts.
- Experience conducting diesel equipment demonstrations, customer training, and technical sales presentations.
- Strong commercial awareness with experience managing pricing, margins, sales forecasts, and pipeline development.
- Confident using CRM platforms, Microsoft Office, and smartphone-based business applications.
- Strong communication, reporting, presentation, and relationship-building skills.
- Bachelor’s degree in Business, Marketing, Engineering, Finance, or a related subject is beneficial.
- Valid driver’s licence and an acceptable driving record required.
- Willingness to travel approximately 60% throughout the Northeast territory, including overnight travel.
- Must be based within ME, VT, NH, MA, RI, CT, NJ, DE, MD, VA, WV, PA, or NY.
Pay: $75,000.00 - $125,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Life insurance
- Paid time off
- Vision insurance
Work Location: On the road