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Associate Media Director (Remote/Hybrid)

BVK -
Milwaukee, WI

Quick Apply

Job Details

2 days ago

Qualifications

Managing media buying or planning teams
Bachelor's degree
Industry trends
Media data analysis
Marketing analytics
Media buying and planning

Full Job Description

BVK is seeking an experienced Associate Media Director. The Associate Media Director is accountable for media strategy development, output timeliness, accuracy, and overall excellence for a selection of clients within our core key verticals: tourism, healthcare, higher education, B2B, and CPG. This position will contribute to the process of strategic media planning – including audiences, channel selection, and ad tech to deliver on strategy. The Associate Media Director will also serve as an advice and counsel resource for the strategy and implementation teams.

Responsibilities:

Demonstrate ability to utilize resources to help guide clients’ marketing goals in their respective markets (syndicated, proprietary, analyst data)
Understand and adopt new techniques and technologies that are relevant for client’s media strategies
Provide and discuss industry information on media, markets and related dynamics
Maintain relationships with the media and ad tech community; continue to develop publisher and higher relationships for exchange of ideas
Build and maintain trusting, collaborative relationships with clients at appropriate levels
Manage expectations of clients and deliverables
Accurately represent the client’s point of view when reviewing work, leverage this perspective when providing feedback to team and presenting to client
Identify opportunities to offer other agency services and capabilities that are not on retainer to existing clients
Grow business opportunities within current clients, where appropriate
Participate and present in New Business efforts and presentations, where appropriate
Capable of effectively managing up and down the reporting structure
Provide and/or guide strategic input for all plans internally and externally
Demonstrate problem solving and intervention when necessary
Guide and assist staff to arrive at potential solutions to problems/issues
Train, motivate and develop within the media group
Construct and deliver accurate, honest and timely performance management documents
Establish and maintain communications process with clients, digital and offline media teams, etc. for each piece of business within the team
Direct the development of client presentations and other important communication that is clear, compelling and persuasive
Lead client presentations
Communicate key information about our company

Qualifications:

Bachelor’s Degree
7 + years of media planning experience
Client service experience
Understanding of key research sources
Proven leadership ability – experience managing a team of planners & supervisors
Knowledge of current trends and innovations in media
Knowledge of essential media planning tools
Knowledge of media buying strategies
Knowledge of digital measurement / analytics
Experience in tourism, healthcare, higher education a plus

Key Competencies:

Able to effectively deal with change & diverse people
Able to adapt to changing work environments, work priorities, and organizational needs
Actively listen, effectively express ideas, organize & deliver required information
Gather and analyze information & utilize sound judgement to make necessary decisions
Proactively take action and offer alternative (or new) solutions that improve upon current processes, etc.
Motivate fellow team members, have energy and enthusiasm in their approach to the job, and is highly productive.
Show a high level of self-motivation, sets priorities, and organize time and resources to meet the set priorities
Complete work in a timely and consistent manner, stick to commitments, and take personal responsibility for job performance
Cooperate with their team and the entire company as a whole
Ability to work in a fast-paced and ever-changing work environment
Set and maintain high performance standards while paying close attention to detail, accuracy and completeness

Other duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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