At Caribou Coffee we create day-making experiences that spark a chain reaction of GOOD ! This is our purpose. Our team brings this to life by focusing on what’s really important around here – TEAM, GUEST, BUSINESS ! It’s that simple. If you’re ready to work somewhere you can be yourself while making an impact on your community, creating life-long relationships, and serving the best coffee around, join our herd! Apply today and be part of the ‘Bou Crew!
As a Sr. Business Intelligence Analyst at Caribou Coffee, you will own end-to-end analytics workstreams that transforming enterprise, transaction, and guest data into actionable insights that drive strategic decisions, optimize same-store sales, traffic, and ticket performance, and deepen guest engagement across our company-operated, franchised, and non-traditional channels.
This role contributes to enterprise reporting and analytics by delivering timely , accurate , and compelling insights that support strategic planning, marketing and product innovation, and brand growth. You will collaborate with Marketing, Product Innovation, Operations, Finance, Loyalty/CRM, and franchise partners, ensuring data is leveraged effectively to drive business outcomes in a fast-paced QSR environment.
Success in this role requires strong analytical skills, a passion for storytelling with data, comfort working with large transactional datasets, and the ability to work collaboratively across departments to solve complex business challenges.
Analyze structured and unstructured data to uncover trends, risks, and opportunities across the business, the guest, product, store, and marketing channels.
Develop forecasts, predictive models, and test/control designs (e.g., A/B and matched-market tests) and scenario analyses to support strategic planning and decision-making.
Enterprise Data & Reporting Excellence
Support the enterprise reporting strategy to ensure timely , actionable insights that support growth, strategic planning, and operational excellence.
Partner with Data Engineering and IT to define and document core business metrics (transactions, comp sales, ticket, mix, attach rate), ensuring a single source of truth across reporting layers.
Product, Performance Marketing & Loyalty Insights
Analyze sales trends, product performance, and guest purchasing behavior (mix, attach rate, daypart performance, basket composition) to identify growth opportunities and optimize assortment.
Evaluate marketing campaign effectiveness across digital, loyalty, and in-store channels — including the mobile app, email/SMS, paid media, and third-party delivery (DoorDash, Uber Eats), connecting business to brand strategy.
Deliver insights into pricing, promotions, and merchandising (price, LTO/new-product performance, bundle and combo analysis) to support revenue and margin optimization.
Develop reporting and dashboards that track marketing KPIs, product performance, Caribou Perks loyalty program health (enrollment, active members, frequency, ARPU, churn, redemption rates), and campaign ROI, enabling continuous improvement and strategic planning.
Bachelor’s degree in Business Analytics, Statistics, Economics, Data Science, Computer Science, Marketing, Finance, or related field .
2–6 years of experience (typically 2–4 years for Analyst; 4–6+ years for Senior Analyst) in business intelligence, analytics, or reporting, preferably in QSR, retail, hospitality, or CPG.
Proficiency in data visualization tools (e.g., Power BI, Tableau), Excel, and intermediate-to-advanced SQL (joins, window functions, CTEs) against a cloud data warehouse.
Direct experience in QSR, restaurant, or coffee — familiarity with POS data, store-level P&Ls, daypart and mix analysis, and franchise vs. company-operated dynamics.
The physical requirements for this position include sitting, standing, bending, lifting, and moving intermittently during working hours . These physical requirements must be accomplished with or without reasonable accommodation.
The duties of this position may change from time to time. Caribou reserves the right to add or delete duties and responsibilities at the discretion of Caribou or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive .
Caribou Coffee Operating Company, Inc. and its affiliates are proud to be Equal Opportunity Employers to all applicants for employment and prohibit discrimination and harassment of any type based on any characteristic protected by federal, state or local laws. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.
Address: | 3900 Lakebreeze Ave N , Brooklyn Center, Minnesota 55429 |
Compensation Range:
$75,894.00 - $126,490.00 per year
- Starting pay is subject to Local and State Minimum Wage regulations.
**Ranges reflect what employer reasonably and in good faith expects to pay for such position.
The physical demands for this position are reaching, lifting up to 50 pounds, sitting, standing, for 4 to 8 hours, bending, and moving intermittently during working hours. These physical demands may be accomplished with or without reasonable accommodations.
The duties of this position may change from time to time. Caribou Coffee reserves the right to add or delete duties and responsibilities at the discretion of the company or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive.
Caribou Coffee Operating Company, Inc. and its affiliates are proud to be Equal Opportunity Employers to all applicants for employment and prohibit discrimination and harassment of any type based on any characteristic protected by federal, state or local laws. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.
Brand:
Caribou Coffee
