We are a full-service advertising agency hiring a Social Media Manager to lead and grow social across a busy roster of clients. This is a senior, hands-on role. You will set the strategy and direction for social, and you will also be out shooting, editing and posting real content yourself.
LOCAL CANDIDATES ONLY. This role requires local market knowledge and regular in-person content capture at client locations and events across Southwest Florida.
The Role We are looking for a true master of the social media universe who leads from the front. You own social strategy and execution across roughly 13 brands, set the direction for each client, and personally shoot, edit, write, schedule and publish at a high volume. You lean on AI tools to work faster, keep content velocity high and stay ahead of heavy client demand. You are equally at home leading a content plan, behind a camera and inside an editing timeline. You spot the trend early, make the content and get it live while it still matters. Fast-paced, confident, proactive and resourceful, you take full ownership of the social function.
Our Clients Real estate, home building, destination travel and tourism, restaurants, hotels and hospitality, education and more. Approximately 13 accounts.
What You'll Own
- The social function across roughly 13 brands, strategy through execution
- High-volume content planning, publishing and scheduling
- Original video capture and editing for short-form content
- Photography and graphics for daily posting
- Platform-native caption and copywriting
- Using AI tools to drive speed and content velocity across the workload
- Community engagement and audience growth
- Monthly reporting and analysis for each account
Responsibilities
Leadership and Strategy
- Lead social strategy and set the direction for each client
- Own and manage the content calendar across all brands
- Coordinate any contributors, freelancers or designers supporting social
- Serve as the senior social point of contact for clients
Content Creation and Video
- Shoot and edit short-form video for Instagram, TikTok, Facebook, Pinterest, YouTube and more
- Capture content in person at client locations, shoots and events across the region
- Produce photo and graphic content for daily posting
- Use AI-assisted tools to speed up production and keep content velocity high
- Curate from existing client libraries and shoot new content as needed
Publishing and Growth
- Schedule and publish across all major platforms
- Track trends and act on them fast
- Maintain a consistent brand voice and look for each client
- Partner with account managers to grow each client's brand and community
- Report monthly on performance and turn results into next moves
- Bring ideas to help grow the agency and win new social business
Skills and Experience
- 5+ years of social media management, community and campaign execution experience
- Track record owning or leading social programs, not just executing them
- Proven videographer and video editor, you shoot and you cut
- Fluent with AI-assisted creative and content tools and uses them daily to drive speed, content velocity and output across heavy client demand
- Strong understanding of Instagram, Facebook, TikTok, Pinterest, YouTube and Houzz, including stories, reels and live
- Social and keyword copywriting to create and publish high-quality content
- Ability to build and maintain a social editorial calendar with copy, assets and links
- Strong time and project management in a fast-paced, multi-client environment
- Excellent verbal and written communication
- Collaborative team player
Additional Desired Skills
- Previous experience at an ad agency or related field
- Proficient in Google Workspace
- Macintosh preferred
- Creative, self-motivated and a self-starter
- Highly organized, detail-oriented, with strong follow-through
How to Apply
Please submit your resume, a portfolio or reel of social content you personally created, and your salary requirements. Strong applications include real examples of video and social content you produced and managed.
We conduct all employment-related activities without regard to race, religion, color, national origin, age, sex, gender, marital status, sexual orientation, disability, citizenship, veteran status or any other classification protected by applicable federal, state or local law. We are a smoke-free environment.
Benefits:
- 401(k)
- 401(k) matching
- Health insurance
- Paid time off
Application Question(s):
- Do you shoot and edit your own video content?
- Can you share a portfolio or reel of social content you personally created?
- Are you comfortable using AI tools to increase content speed and volume?
Experience:
- Social media management: 5 years (Preferred)
Language:
Ability to Commute:
- Naples, FL 34103 (Required)
Work Location: Hybrid remote in Naples, FL 34103
