Job Title
Social Media & Marketing Manager
Company
Summit Cargo Trailers
Position Summary
Summit Cargo Trailers is seeking a creative, organized, and results-driven Social Media & Marketing Manager to lead our brand presence across digital platforms. This person will be responsible for managing our website, social media channels, marketing campaigns, content creation, photo/video production, and overall brand messaging.
The ideal candidate is someone who can combine creativity with strategy — producing engaging content, maintaining a professional online presence, and helping drive leads and sales through strong marketing execution.
Key ResponsibilitiesSocial Media Management
- Manage and grow Summit Cargo Trailers’ presence on Facebook, Instagram, TikTok, YouTube, and other relevant platforms
- Create, schedule, and publish engaging content including photos, videos, reels, stories, and promotional posts
- Monitor comments, messages, and audience engagement in a timely and professional manner
- Develop social media strategies to increase brand awareness, audience growth, and customer engagement
- Track performance metrics and adjust content strategies based on results
Website Management
- Update and maintain the company website with current inventory, promotions, product information, photos, and branding
- Improve website content for user experience, lead generation, and search visibility
- Coordinate with internal team members or outside vendors on website improvements when needed
- Ensure website content is accurate, polished, and aligned with the Summit Cargo Trailers brand
Marketing & Advertising
- Plan and execute marketing campaigns to promote trailers, specials, financing options, events, and dealership updates
- Assist with digital advertising efforts including social media ads, Google ads, and local promotions
- Create flyers, email campaigns, promotional graphics, and other marketing materials
- Help develop and maintain consistent branding across all marketing channels
- Identify new opportunities to promote the business and reach target customers
Content Creation & Videography
- Capture high-quality photos and videos of inventory, customer deliveries, dealership updates, and promotional content
- Film and edit short-form and long-form video content for social media, website, and advertising use
- Create behind-the-scenes, product showcase, walkaround, and promotional video content
- Organize and maintain a library of photos, videos, and branded marketing assets
Brand & Communication
- Maintain a professional and consistent brand voice across all platforms
- Work closely with sales and leadership to highlight priority inventory, promotions, and customer success stories
- Help strengthen Summit Cargo Trailers’ reputation through high-quality visuals and messaging
- Support community outreach, events, and local brand-building efforts when needed
Qualifications
- Experience in social media management, digital marketing, content creation, or a related role
- Strong understanding of Facebook, Instagram, TikTok, YouTube, and other social platforms
- Experience managing or updating websites
- Ability to create graphics, write captions, and produce marketing content
- Videography and video editing experience preferred
- Strong photography skills preferred
- Familiarity with tools such as Canva, Adobe Creative Suite, CapCut, Meta Business Suite, or similar platforms
- Strong communication, organization, and time management skills
- Self-motivated and able to manage multiple projects at once
- Interest in sales, trailers, automotive, or related industries is a plus
Preferred Skills
- Graphic design
- Copywriting
- Basic SEO knowledge
- Paid ad management
- Email marketing
- Branding and campaign planning
- Photo and video editing
Work Environment
- This role may involve a combination of office, lot, and on-location content creation
- Candidate should be comfortable filming outdoors, around inventory, and during business hours or special events as needed
Compensation
- Compensation based on experience
- Optional: bonus opportunities tied to marketing performance, lead generation, or sales growth
Why Join Summit Cargo Trailers
- Opportunity to build and lead the company’s marketing presence
- Creative, hands-on role with variety and visibility
- Ability to make a direct impact on business growth
- Work with a growing brand in a fast-paced industry
How to Apply
Please send your resume, portfolio, and examples of social media, marketing, or video content you have created.
Pay: $46,145.16 - $60,000.00 per year
Work Location: In person
