Top 154 Marketing Jobs in Paso Robles, Ca

Brand Director
FIRESTONE WALKER INC —Paso Robles, CA
- $115,000 - $150,000 a year
- 7 years
- Marketing
- Analysis skills
- Profit sharing
- 401(k)
Quick Apply
Brand Ambassador (OC & SD)
FIRESTONE WALKER INC —Paso Robles, CA
- $18.50 an hour
- Part-time
- Writing skills
- Merchandising
- High school diploma or GED
- Profit sharing
- 401(k)
Quick Apply
Luxury Stylist
Ambiance Boutiques —Paso Robles, CA
- $17 - $22 an hour
- Part-time
- Sales
- Customer service
- In-person
- Health insurance
- 401(k) matching
Quick Apply
8d
Project Architect
Gabriel Architects —San Luis Obispo, CA
- $82,048.88 - $115,000.00 a year
- Full-time
- 5 years
- Office
- Residential
- Health insurance
- 401(k)
Quick Apply
California Based Federal & State Grant Writer – Municipal Clients (1–3 Years Experience)
Blais & Associates —California
- From $25 an hour
- Part-time
- Remote
- Microsoft Excel
- Microsoft Outlook
- Research
- 401(k)
- 401(k) matching
Quick Apply
Territory Sales Manager
PartsXpress —California
- $50,000 - $70,000 a year
- Weekends as needed
- Microsoft Excel
- Microsoft Outlook
- Mid-level
- Travel reimbursement
- Mileage reimbursement
Quick Apply
Regional Account Manager
BPI labs (Belcher Pharmaceuticals LLC) —California
- Full-time
- Background check
- Bachelor of Science
- Mid-level
- Health insurance
- Dental insurance
Quick Apply
13h
Athletic Strategic Communications Specialist - Athletics
California State University —San Luis Obispo, CA
- Full-time
- Background check
- Management
- Mid-level
- Health insurance
- Dental insurance
Social Media Content Assistant
Halter Ranch Vineyard —Adelaide, CA
- $18 an hour
- Part-time
- Microsoft Word
- Google Workspace
- Customer service
- Employee discount
Quick Apply
14d
Urban Outfitters Brand Ambassador
Urban Outfitters —San Luis Obispo, CA
- $16.90 an hour
- Part-time
- Entry level
- Health insurance
- Dental insurance
Full Time Lecturer of Marketing
California State University —San Luis Obispo, CA
- Temporary
- Background check
- Sales
- Marketing
Director of Marketing
Zone 5 Technologies —San Luis Obispo, CA
- $175,000 - $200,000 a year
- Hybrid work
- 5 years
- Office
- Business development
- Health insurance
- Dental insurance
Quick Apply
Field Representative - Part Time
RDSolutions —Paso Robles, CA
- Part-time
- 18 years or older
- Clean driving record
- High school diploma or GED
- Mileage reimbursement
- 401(k) matching
11d
Workforce Development Specialist
Eckerd Connects —Paso Robles, CA
- $30 - $31 an hour
- Management
- Experience working with individuals with disabilities
- Pass drug screening
- AD&D insurance
- Paid holidays
Quick Apply
10d
Full-time Educator | San Luis Obispo
Lululemon —San Luis Obispo, CA
- $20.50 - $25.59 an hour
- Weekends as needed
- 18 years or older
- High school diploma or GED
- Travel
- Health insurance
- Dental insurance
Social Media and Copywriting Coordinator
TaxED Academy, Inc —Templeton, CA
- $70,000 a year
- Full-time
- Hybrid work
- Mid-level
- Travel
- 2 years
- Paid time off
Quick Apply
7d
Assistant Professor of Marketing
California State University —San Luis Obispo, CA
- Full-time
- Background check
- Classroom
- Marketing
Brand Ambassador - Must be 21+
Next Level Marketing —Atascadero, CA
- $30 - $35 an hour
- Part-time
- Bar
- Driver's License
- 21 years or older
- Flexible schedule
Quick Apply
Assistant Professor of Marketing (Sales)
California State University —San Luis Obispo, CA
- Full-time
- Background check
- Sales
- Marketing
Workshop Facilitator - Community Programs (Short-term/Temporary)
Cuesta College —San Luis Obispo, CA
- $16.90 - $200.00 an hour
- Part-time
- University
- Marketing
- Teaching

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Brand Director

FIRESTONE WALKER INC -
Paso Robles, CA

Quick Apply

Job Details

$115,000 - $150,000 a year

Benefits

Profit sharing
401(k)
Flexible spending account
Employee assistance program
Employee discount
Paid sick time

Qualifications

Marketing project management
Managing marketing project budgets
Presentations for conferences or internal meetings
Bachelor's degree
Food and beverage industry expertise
Leading team collaboration initiatives
Data-driven problem-solving
Cross-functional team management
Program budgeting
Cross-functional communication
Branding project leadership
Analytics
Marketing campaign budget management

Full Job Description

Who We Are:

Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied.

Job Summary:

The Brand Director for Firestone Beer and Cali Squeeze serves as the business leader responsible for the long term growth, performance, and stewardship of the Firestone and Cali Squeeze brands and portfolio of beers including but not limited to Cali Squeeze, Mind Haze, DBA, Pivo, Union Jack, and specialty brands.

This role is responsible for developing and executing strategies that drive long term brand health, commercial growth, and profitability. The Brand Director works cross functionally across Marketing, Sales, Brewing, Operations, Finance, Creative, Digital, Shopper Marketing, Public Relations, and Executive Leadership to ensure the brand delivers against both consumer and business objectives.

At Firestone Walker Brewing Company, we believe great brands are built on exceptional beer, meaningful consumer connections, and disciplined commercial execution. Our brands are rooted in brewing excellence and brought to life through the people, places, and occasions where beer plays a role in culture and community.

The Brand Director is accountable for brand strategy, portfolio management, innovation, commercial planning, consumer marketing, budget management, and business performance. More than a marketing role, this position requires ownership of the brand’s long term growth and success.

Brand Directors are expected to think and operate like owners, making decisions that strengthen brand equity, improve retailer and wholesaler confidence, support operational excellence, and drive sustainable business growth.

Essential Job Duties and Responsibilities:

Brand Strategy & Leadership

Develop and lead annual and long range brand strategies aligned with company goals and business objectives.
Serve as the primary steward and internal champion of the brand.
Define and evolve brand positioning, architecture, target consumers, and growth opportunities.
Ensure consistent and authentic brand expression across all consumer touchpoints.
Establish clear priorities and align cross functional teams around brand objectives.
Present strategic recommendations and business updates to executive leadership.

Commercial Planning & Business Performance

Partner closely with Sales Leadership to develop integrated commercial plans that support distribution growth, rate of sale, and market share objectives.
Analyze shipments, depletions, scan data, distribution trends, pricing performance, and profitability to identify opportunities and risks.
Monitor competitive activity and category trends to inform strategic decisions.
Support annual planning, forecasting, and business review processes.
Develop plans that balance short term performance with long term brand health.

Portfolio & Innovation Management

Lead portfolio strategy and product lifecycle management across assigned brands.
Identify opportunities to improve focus, simplify complexity, and optimize portfolio performance.
Evaluate innovation opportunities through consumer, commercial, operational, and financial lenses.
Partner with Brewing, Operations, Quality, and Finance teams to assess and launch new products.
Manage product launches from concept through commercialization and post launch evaluation.

Consumer Marketing

Lead development of integrated marketing plans across paid, earned, owned, social, digital, experiential, and retail channels.
Partner with Creative teams to develop campaigns, packaging, content, and brand experiences that strengthen consumer connection and drive business results.
Manage agency relationships and external partners as required.
Establish objectives and key performance indicators for marketing programs.
Evaluate program effectiveness and recommend optimizations based on performance.

Retail & Distributor Engagement

Partner with Sales and Shopper Marketing teams to develop customer and channel specific strategies.
Participate in distributor meetings, customer presentations, market visits, and industry events.
Build strong relationships with key distributors, retailers, and industry partners.
Ensure brand plans translate effectively into retail execution and consumer demand generation.
Support the development of tools, programs, and assets that improve marketplace execution.

Financial Management

Develop and manage annual brand budgets.
Evaluate investment decisions through return on investment and business impact measures.
Partner with Finance to manage forecasting, planning, and budget allocation.
Identify opportunities to improve efficiency and effectiveness of brand investments.

Cross Functional Leadership

Lead cross functional teams in support of brand initiatives and business objectives.
Build strong partnerships across Marketing, Sales, Brewing, Operations, Finance, and Executive Leadership.
Drive accountability, alignment, and execution across multiple stakeholders.
Foster a culture of collaboration, ownership, and continuous improvement.

Required Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions

Bachelor’s degree in Marketing, Business, Communications, or related field.
Seven or more years of experience in brand management, marketing, commercial strategy, or general management within consumer packaged goods, beverage alcohol, lifestyle brands, or related industries.
Demonstrated success managing brands with measurable business impact.
Experience leading cross functional initiatives and influencing stakeholders across multiple departments.
Experience managing budgets, business planning, and marketing investments.

Knowledge & Skills

Strong strategic thinking and business acumen.
Understanding of consumer behavior, brand building, and commercial planning.
Strong analytical and problem solving skills.
Excellent communication and presentation skills.
Ability to balance creativity with business performance.
Strong organizational and project management capabilities.
Ability to manage multiple priorities in a fast paced environment.
Passion for quality, craftsmanship, consumer culture, and the beverage industry.

What Firestone Walker Offers:

Employee discount of 50% off food, beer, and merchandise
Periodic beer giveaways for employees 21+
Flexible Savings Account (FSA)
Paid Sick Leave
401(k) retirement plan including company paid profit sharing & 4% safe-harbor matching
Employee Assistance Program (EAP)

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required.

Firestone Walker is an Equal Opportunity Employer and does not discriminate based on any protected class.

Quick Apply

Refine Your Search

marketing jobs in paso robles, ca

Brand Director

Brand Ambassador (OC & SD)

Luxury Stylist

Project Architect

California Based Federal & State Grant Writer – Municipal Clients (1–3 Years Experience)

Territory Sales Manager

Regional Account Manager

Athletic Strategic Communications Specialist - Athletics

Social Media Content Assistant

Urban Outfitters Brand Ambassador

Full Time Lecturer of Marketing

Director of Marketing

Field Representative - Part Time

Workforce Development Specialist

Full-time Educator | San Luis Obispo

Social Media and Copywriting Coordinator

Assistant Professor of Marketing

Brand Ambassador - Must be 21+

Assistant Professor of Marketing (Sales)

Workshop Facilitator - Community Programs (Short-term/Temporary)

I want to receive the latest job alert for marketing in paso robles, ca

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