Title: Manager of Membership & Section Engagement
Location: Rockledge, FL, Hybrid or Remote
Reports To: Director of Membership & Marketing
Job Type: Full-time | Exempt-Time | Exempt
Position Summary
The Manager of Membership & Section Engagement develops and executes strategies that strengthen IMSA’s membership value, Section operations, and volunteer ecosystem. The role oversees Section charter compliance and governance, leads the organization’s volunteer program (300+ roles across 20 Sections), and advances digital member engagement via the IMSA Intersect (Higher Logic) community and the IMSA Career Center.
This position blends strategy and hands-on delivery—requiring a data driven, relationship centered leader who partners across teams to deliver measurable engagement growth and a best-in-class member experience.
This is a first-level management role with cross functional leadership responsibilities and potential direct supervision of contractors, interns, or assigned staff.
Key Responsibilities
1) Membership & Engagement Strategy
- Build and execute multi-year strategies to grow engagement, retention, and satisfaction; analyze trends and member feedback to inform priorities and lifecycle journeys.
- Partner with Marketing to design targeted acquisition/retention campaigns, value messaging, and onboarding pathways.
- Establish and maintain engagement of KPIs and dashboards for leadership review (e.g., volunteer participation, retention, community activity, event conversion).
2) Volunteer Program, Section and Board Leadership (300 roles | 20 Sections)
- Lead recruitment, retention, recognition, succession planning, and training for volunteer leaders and committees; manage AMS records and data quality.
- Oversee volunteer interest and communicate accordingly to all department directors.
- Design and deliver section leader development training (virtual and in person), knowledge transfer, and onboarding/offboarding processes for succession.
- Plan and execute April Volunteer Appreciation Month campaigns and year-round recognition initiatives.
3) Sections Governance & Compliance
- Ensure Section Charter compliance with IMSA bylaws and Governance Policy Manual; advise Section Officers on governance, operations, and engagement.
- Produce the quarterly Section Signal with internal SMEs and Section leaders; coordinate leadership of Town Halls (agenda, panelists, logistics).
- Lead structured Section leadership transitions and knowledge transfer processes.
4) Committees, Awards & Scholarships
- Serve as staff liaison to the Awards and Scholarship Committees; manage full lifecycle (marketing, applications, review, selection, ceremonies) and governance records.
- Responsible for Awards Ceremony program to include making recommendations on where/when to hold at the annual Forum, writing the script, and act as the staff liaison for the Awards Committee and ordering awards.
5) Online Community & Platform Ownership
- Own engagement strategy for IMSA Intersect (Higher Logic): community journeys, automations, discussion moderation, content planning, and ambassador programs; integrate with marketing, sections, and career services to multiply impact.
- Oversee IMSA Career Center (Web Scribble) and associated vendor relationships to drive member value and non-dues revenue opportunities.
- Serve as “train the trainer” for staff/volunteer use of community and AMS platforms; lead workflow automation and continuous improvement initiatives for staff/volunteer use of community and AMS platforms; lead workflow automation and continuous improvement initiatives.
6) Analytics, Research & Reporting
- Build dashboards and reports for membership, Sections, and volunteer programs; segment data to personalize engagement and improve outcomes.
- Implement surveys and qualitative feedback loops; apply insights to iterate programs and close engagement gaps (e.g., unanswered posts, onboarding friction).
7) Budget & Administrative Leadership
- Responsible for submitting recommendations for the annual volunteer budget.
- Prepare and manage annual engagement and volunteer budgets; forecast and track program ROI.
- Coordinate and collect volunteer travel authorization workflows for the Executive Director and manage related documentation.
8) People Leadership & Cross Functional Collaboration
- Lead cross department coordination on integrated initiatives with Marketing, Certification, Events, and IT; may supervise interns, contractors, or assigned staff.
9) Risk & Standards
- Manage risk, data privacy, and confidentiality in line with organizational policies and industry standards.
10) Council of Delegates & Leadership Support
- Serve as a primary point of contact for Delegates and Section Officers to access resources, governance documents, meeting preparation, and timely communications.
Qualifications
Education & Experience
- Bachelor’s degree in nonprofit management, business, communications, or related field; or equivalent experience.
- 5+ years of progressively responsible experience in association membership, volunteer engagement, chapter/components support, or closely related fields; first level managerial or project lead experience preferred.
Technical
- Proficiency in Microsoft 365; experience with AMS/CRM, Higher Logic (or similar online community platform), survey tools, forms management, project management systems (e.g., monday.com), and virtual meeting platforms (e.g. Zoom).
- Comfortable with data segmentation and dashboard/report creation for executive audiences.
Preferred
- Certification in Volunteer Administration (CVA) and/or association management experience with Section/chapter/component structures.
Key Attributes
- Strategic, data informed, and outcomes oriented.
- Excellent relationship builder and communicator.
- Adept at managing multiple priorities with sound judgment.
- Comfortable speaking to large audiences (both in-person and virtual).
- Strong interpersonal skills and the ability to build relationships with diverse stakeholders.
- Ability to anticipate and understand volunteer needs and propose solutions to meeting them.
- Exceptional interpersonal, written, and verbal communication skills.
- Elevated customer service skills and the ability to exhibit patience.
- Administratively minded with high attention to detail while never losing sight of the big picture.
- Professional demeanor and the ability to interact with senior leaders, members, and external partners.
- Natural problem solver and solutions finder.
Travel: Annual Forum & Expo, along with occasional travel for meetings, Section visits, and IMSA team events.
