Fanatics Commerce is the global leader in licensed sports merchandise, operating a vertically integrated platform that designs, manufactures, and delivers officially licensed apparel, jerseys, headwear, and collectibles for major leagues, teams, and events worldwide. With more than 900 e-commerce sites and a global omnichannel presence across digital, in-venue, and retail, Fanatics Commerce reaches fans in over 180 countries and powers official fan experiences for many of the world's most iconic sports properties.
At Fanatics, we bring our BOLD Leadership Principles to life every day - building championship teams, obsessing over fans, acting with entrepreneurial speed, and delivering with a determined and relentless mindset.
As we continue to scale our global platform, the Athlete Relations Associate, Signings will play a critical role in coordinating athlete memorabilia signings and events across the NFL, MLB, NBA, NHL, and beyond.
Fanatics Commerce is seeking a detail-oriented and relationship-driven Athlete Relations Associate, Signings to support the planning and execution of athlete memorabilia signings and events. This individual will serve as a key point of contact between internal departments, external vendors, and athlete representatives—managing product flow, event logistics, expense tracking, and athlete communications from pre-event preparation through post-event follow-up. The Athlete Relations Associate, Signings delivers business and fan impact through BOLD leadership and execution excellence, leveraging data, automation, and AI-enabled insights.
Success is measured by the ability to deliver results through BOLD capabilities and measurable outcomes.
Team & Leadership Impact (Build Championship Teams)
- Serve as a key liaison with athletes, agents, and internal departments throughout the signing process and contract lifecycle, ensuring alignment across all stakeholders.
- Collaborate cross-functionally with internal teams and external partners to coordinate seamless event execution and product logistics.
- Represent Fanatics Commerce with professionalism and enthusiasm, acting as a brand ambassador at signings and events.
Fan & Customer Impact (Obsessed with Fans)
- Lead and support the execution of athlete memorabilia signings, events, and virtual appearances that deliver memorable, high-quality fan experiences.
- Ensure a seamless experience from pre-event preparation through post-event follow-up, maintaining the highest standard of service for athletes and fans alike.
- Manage athlete requests and contract assets to ensure partner commitments are fulfilled accurately and on time.
- Respond to donation requests and other fan-facing inquiries in a timely and professional manner.
Innovation & Problem Solving (Limitless Entrepreneurial Spirit)
- Proactively identify and resolve logistical challenges in time-sensitive, fast-paced event environments.
- Develop and refine processes for tracking product flow, athlete requests, and signing-related assets to improve operational efficiency.
- Adapt quickly to an ever-changing schedule and event landscape, bringing creative solutions to complex coordination challenges.
- Leverage digital tools and data to improve communication, record-keeping, and event performance tracking.
Ownership & Execution (Determined & Relentless Mindset)
- Maintain accurate records and reconcile expense reports for all signing-related activities, ensuring financial accountability.
- Support the tracking and logistics of product and contract assets across multiple concurrent partnerships and events.
- Communicate clearly and effectively with internal stakeholders and external partners throughout all phases of event planning and execution.
- Travel extensively (up to 80% of the time) to execute partner meetings, signings, and events, including nights, weekends, and holidays.
We are building a future-ready organization. This role is expected to:
- Apply AI and technology to improve efficiency, quality, and outcomes
- Use data and digital tools to inform decisions and enhance performance
- Demonstrate curiosity and adaptability in adopting new technologies and ways of working
- Contribute to a culture of innovation and continuous improvement
Required Qualifications:
- 1–3 years of experience in sports, events, relationship management, or related fields.
- Excellent verbal and written communication skills with the ability to engage effectively with high-profile athletes, agents, and internal stakeholders.
- Highly organized with demonstrated ability to multitask, prioritize, and problem-solve in time-sensitive situations.
- Proven ability to collaborate across departments and manage relationships with high-profile individuals with discretion and professionalism.
- Deep knowledge of the professional sports landscape across leagues including the NFL, MLB, NBA, and NHL.
- Ability to work flexible hours, including nights, weekends, and holidays, with availability for up to 80% travel.
- Physical ability to lift and carry up to 25 pounds and stand 8–12 hours per day at signings and events.
On-site: Your work location will be onsite in Miramar, FL.
At Fanatics, we operate with a BOLD mindset - We Build Championship Teams, we're Obsessed with Fans, we embrace a Limitless Entrepreneurial Spirit, and we approach every challenge with a Determined and Relentless Mindset. If you're ready to contribute to a dynamic, fast-paced environment that thrives on collaboration and growth, we want you to be part of our team.
ABOUT US
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
ABOUT THE TEAM
Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, www.fanatics.com.
Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).
At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:
- Build Championship Teams
- Obsessed with Fans
- Limitless Entrepreneurial Spirit
- Determined and Relentless Mindset
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