Overview
Wise Guys BBQ is a New England-based barbecue media brand built around great food, big personalities, honest conversation, and plenty of laughs. Through our podcast, cooking shows, restaurant features, event coverage, and social media content, we bring the culture of barbecue to audiences throughout New England and beyond.
We are looking for a charismatic Brand Ambassador and Social Media Content Creator who can become a recognizable face of the Wise Guys BBQ brand.
This is not a quiet, behind-the-scenes position. We need someone who is comfortable speaking on camera, interacting with pitmasters and restaurant owners, attending events, creating engaging content, and representing WGB with confidence and
Responsibilities
- Serve as an on-camera personality and public representative of Wise Guys BBQ.
- Create original social media content featuring barbecue, restaurants, cooking, events, products, and WGB productions.
- Film short-form videos for Instagram, Facebook, TikTok, YouTube Shorts, and other platforms.
- Write engaging captions, promotional posts, episode announcements, and event coverage.
- Appear in Wise Guys BBQ videos, podcast segments, cooking shows, and promotional campaigns.
- Attend selected barbecue competitions, festivals, restaurant visits, and community events.
- Interview pitmasters, chefs, business owners, sponsors, and barbecue personalities.
- Help develop creative concepts that match the Wise Guys BBQ voice.
- Engage professionally with followers, guests, partners, and potential sponsors.
- Maintain a consistent content schedule and meet production deadlines.
- Review social media performance and recommend ways to improve reach and engagement.
- Collaborate with the WGB hosts, producers, videographers, and editors.
Skills
- At least three years of professional experience in social media marketing, content creation, brand promotion, digital media, or a related field.
- Demonstrated experience creating engaging short-form video and social media content.
- Strong on-camera presence and comfort speaking without a heavily scripted presentation.
- Excellent written and verbal communication skills.
- Working knowledge of Instagram, Facebook, TikTok, and YouTube.
- Ability to create content using a smartphone, camera, microphone, or similar production equipment.
- Basic video-editing and photo-editing skills.
- Strong organizational skills and the ability to manage multiple assignments.
- Reliable transportation and the ability to attend scheduled shoots and events.
- Availability for occasional evening and weekend assignments.
- Ability to work independently while also collaborating with a production team.
What Success Looks Like
A successful Brand Ambassador will help Wise Guys BBQ:
- Reach new audiences across New England and beyond.
- Produce more consistent and engaging social media content.
- Increase awareness of WGB podcasts, cooking shows, and event coverage.
- Build stronger relationships with barbecue professionals, restaurants, sponsors, and fans.
- Develop a recognizable personality that audiences associate with the WGB brand.
Pay: $22.00 - $30.00 per hour
Work Location: Hybrid remote in Lincoln, RI 02865
