Top 2 Copywriter Jobs in Reading Pa

Social Media, Content and Paid Ads Specialist
Folino Estate —West Lawn, PA
- Weekends as needed
- Mid-level
- Ability to lift 50 pounds
- 2 years
- Health insurance
- Dental insurance
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Social Media, Content and Paid Ads Specialist
Folino Estate —West Lawn, PA
Experience shooting and editing short-form video content for social media. Edit and produce high-quality reels, short videos, photos, and promotional content…
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Social Media Assistant
DaBrian Marketing Group, LLC —Reading, PA
Analytics & Reporting: Utilize social media management and analytics tools (e.g., platform native insights, Hootsuite, Sprout Social, HubSpot) to track, measure…
$14 - $18 an hour
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Copywriter & AI Content Systems Designer
Branch Insurance —Columbus, OH
Bachelor's degree in English, Journalism, Marketing, or a related field. Develop and refine prompt libraries, brand voice guidelines, and training inputs that…
$68,040 - $97,200 a year
Copywriter & AI Content Systems Designer
Branch Financial, LLC —Columbus, OH
The process will include a number of interviews, which will all happen either over the phone or on video calls. If you’re full-time, you’re also a part-owner.
$68,040 - $97,200 a year
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Social Media, Content and Paid Ads Specialist

Folino Estate -
West Lawn, PA

Quick Apply

Job Details

Full-time

Benefits

Health insurance
Dental insurance
Paid time off
Vision insurance
401(k) matching
Employee discount

Qualifications

Content editing
Instagram
Media editing tools

Full Job Description

Job Overview

We are seeking a highly creative and execution-focused Social Media, Content and Paid Ads Specialist to lead content creation, storytelling, and paid social media efforts across the MAF Hospitality brand portfolios (Folino Estate, Vintner's Table, Vintner's Inn and Andrea Folino Boutique). This role is ideal for someone who can both create compelling content and strategically promote it to drive visibility, engagement, leads, and investor awareness.

The ideal candidate is comfortable operating independently, traveling to locations for on-site content capture, and turning everyday business activity into engaging brand storytelling. This role combines organic social media management, short-form video production, paid Meta advertising, and performance reporting.

Qualifications

2–5 years of experience in social media marketing, content creation, or digital marketing
Strong understanding of Instagram, Facebook, LinkedIn, and Meta Ads Manager
Experience shooting and editing short-form video content for social media
Proficiency with content editing tools such as Adobe Creative Suite, Canva, or similar platforms
Ability to balance creativity with performance-driven marketing goals
Strong copywriting and storytelling skills
Comfortable working on-site and traveling between locations as needed
Highly organized, self-directed, and able to manage multiple projects simultaneously

Duties and Responsibilities

Content CreationSocial Media Management

Create, schedule, publish, and promote content across Instagram and Facebook
Repurpose content for LinkedIn with a focus on professional storytelling and investor-facing messaging
Develop engaging content that supports brand growth, expansion announcements, company milestones, and the broader vision
Maintain a consistent brand voice and visual identity across all channels
Plan and execute content calendars aligned with company priorities and campaigns

PhotoVideo Production

Capture on-site short-form video and photography at MAF locations and events
Edit and produce high-quality reels, short videos, photos, and promotional content optimized for social platforms
Travel regularly to various locations for content shoots and campaign coverage
Stay current with social media trends, formats, and platform best practices

Paid Social Media Advertising

Manage Meta advertising campaigns across Facebook and Instagram
Boost high-performing organic content to increase reach and engagement
Build and optimize retargeting campaigns
Run lead-generation campaigns for events, weddings, and other business initiatives
Monitor ad performance and optimize for cost per result, lead quality, and ROI

Community Engagement

Provide light community management support by responding to comments and direct messages
Escalate customer service or sensitive inquiries to leadership when necessary
Help maintain positive brand engagement and audience interaction

ReportingAnalytics

Deliver weekly reporting on:
Content performance
Engagement metrics
Ad spend and campaign results
Leads and inquiries generated
Cost per lead/result
Use analytics to improve future content and advertising strategy

Environmental/Physical Requirements

Standing for long periods of time
Essential duties occasional long hours may include weekends and holidays
Duties are performed in both indoor and outdoor settings, with events often taking place in the elements in all four seasons; Events often involve loud music
The work environment can be loud and busy
Capable of lifting materials and/or products up to 50 pounds or more

Benefits:

PTO and Wellness Days
Medical, Dental, and Vision insurance options
401k with company match
Company dining program/employee discounts
Clear path for growth and career advancement
Excellent opportunity with growing brand

Quick Apply

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copywriter jobs in reading pa

Social Media, Content and Paid Ads Specialist

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