The Tampa Bay Buccaneers vision is to be the premier NFL Franchise both on and off the field that sets the standard in global sports entertainment and embodies the spirit of Tampa Bay. The Buccaneers aim to employ individuals whose professionalism and dedication align with our vision.
Digital Experience Coordinator
Mission
The Tampa Bay Buccaneers organization’s vision is to be the flag-bearer for Tampa Bay past and future, while driving the next generation of NFL culture. The Buccaneers aim to employ individuals whose professionalism and dedication align with our vision.
Position Description
The Digital Experience Coordinator is responsible for building, managing, and optimizing fan-facing digital products across Tampa Bay Buccaneers platforms, including the team app and website. This role owns the end-to-end execution of digital experiences from UX wireframing and CMS builds to gamification, third-party product integrations, and accessibility compliance. The ideal candidate is detail-oriented, digitally fluent, and passionate about creating seamless, engaging experiences for fans.
Essential Functions
- Platform Development & Content Management
- Build, manage, and update fan-facing experiences within the team’s CMS platforms (NFL CMS, Yinzcam, Rover), including app features, website pages, campaign landing pages, and gameday hubs.
- Execute HTML and code-based updates across platforms to ensure timely, accurate, and visually consistent delivery.
- Create original wireframes, page layouts, and user journey maps for new features and campaigns, with an emphasis on personalization and fan engagement.
- Define and document ideal UX flows from awareness through conversion, identifying opportunities to reduce friction and increase fan interaction.
- Design and produce digital assets for use across app and web, including graphics, banners, promotional tiles, and feature imagery, using tools such as Photoshop, Illustrator, or equivalent.
- Translate wireframes and UX concepts into polished, production-ready visual assets that align with brand standards.
- Conduct thorough quality control checks on all digital builds, including accessibility compliance and cross-platform compatibility.
- Fan Engagement & Gamification
- Own the full lifecycle of gamification programs, including platform setup and configuration, weekly challenge launches, marketing coordination, prize fulfillment, and performance tracking.
- Serve as the primary point of contact between the digital team and gamification platform vendors.
- Manage the day-to-day operations and optimization of third-party fan engagement products.
- Ensure all third-party integrations are properly embedded, functional, and on-brand across digital properties.
- Coordinate with the Marketing team on campaign execution, messaging alignment, and digital asset delivery.
- Performance, Compliance & Operations
- Monitor app and website performance metrics (traffic, engagement, conversion) and deliver actionable insights to improve the fan experience and digital revenue.
- Provide regular reporting on digital builds, gamification campaigns, and third-party product performance.
- Coordinate with third-party vendors on product updates, issue resolution, and accessibility requirements.
- Manage digital project workflows and timelines across gameday, membership, ticketing, and marketing initiatives.
Management Responsibilities
This position does not manage employees.
Skills & Abilities
Strong written and verbal communication skills
Ability to collaborate effectively with cross-functional teams
Effective time and resource management
Strong attention to detail and accuracy
Flexibility in a fast-paced, changing environment
Openness to feedback and continuous improvement
Additional Skills & Abilities
- Hands-on experience with content management systems (CMS) and digital publishing workflows.
- Working knowledge of HTML/CSS; ability to execute code-based updates without developer support.
- Proficiency in wireframing and UX design tools (e.g., Figma, Adobe XD, or similar).
- Proficiency in Adobe Creative Suite, particularly Photoshop and Illustrator, with the ability to create and edit production-ready digital assets independently.
- Experience with digital analytics platforms (e.g., Google Analytics, Adobe Analytics) and ability to interpret and act on data.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
Experience & Education
- Completed bachelor’s or graduate degree in Digital Media, Web Development, UX Design, or related field.
- 1–3 years of experience (including internships) in a digital content, product, or web operations role.
- Prior experience managing the digital presence of a consumer brand, sports team, or media property.
- Experience developing and presenting wireframes and UX flows across digital platforms.
- Demonstrated ability to create digital design assets (graphics, banners, promotional content) using Adobe Creative Suite or equivalent tools; a portfolio or work samples preferred.
- Experience in the sports or entertainment industry preferred.
Technical Knowledge
Strong working knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook) or comparable tools
Comfortable adapting to technology updates and new digital processes
Ability to generate and interpret routine system or data reports
Able to input, track, and analyze data accurately
Skilled in preparing reports, spreadsheets, and presentations
Proficient with computers and standard office software
Work Environment
Extended evening, weekend work hours sometimes required
Required to work all home and away games
Must be comfortable working in a high intensity setting, meeting tight deadlines and delivering quality results
May have to work occasional holidays
Physical Fitness Standards
Computer and desk work a significant part of daily activities
Equal Opportunity Employer
Buccaneers Team LLC (the “Club”) provides equal employment opportunities to all individuals, regardless of race, color, religion, sex, national origin, marital status, disability, age, military status, genetic information, sexual orientation, gender identity, or any other status protected by applicable federal, state, or local law.
Disclaimer
This job description is intended to set forth the core functions required for this position and describe the general nature of the work performed by employees in this position. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job. Employees may be assigned additional responsibilities as necessary. The Club reserves the right to revise this job description at any time and to require employees to perform other tasks if there are changes to circumstances or conditions of the Club’s business, competitive considerations, or the work environment.
Accommodations
Employees must be able to perform the essential functions of this position satisfactorily. The requirements set forth herein are representative of the duties, knowledge, skills, and/or abilities required. If requested, reasonable accommodations may be made to enable employees with disabilities to perform the essential functions. Offers of employment are contingent on successful completion of a background screening.
At-Will Employment
The position covered by this Job Description is expressly declared to be “at will,” meaning the Club has the right to terminate the employee’s employment at any time, with or without cause. Any written or oral promises or representations to the contrary are expressly disavowed and should not be relied upon by any employee.
Privacy Notice
Any personal information that you provide to the Club as part of the recruitment process may be held and processed for the purposes of your registration, application and potential selection and in connection with any subsequent employment or placement at the Club. That data may be retained and further processed for the purposes of matching your skills and qualifications to future positions, identifying you as a potential candidate for future positions, to inform you of future positions, and analytics related to the Club’s recruitment practices. If you are selected for the opportunity for which you apply, your personal data may be used for the purposes of entering into a relationship with the Club, including sending you correspondence or general information relating to employment. Your personal data may be disclosed to Club affiliates and to third-party organizations providing services to the Club. Your personal data will be retained in accordance with the Club’s document retention policies and applicable laws.
It is the policy of the Buccaneers to provide equal employment opportunity to all individuals regardless of race, color, religion, sex, national origin, marital status, disability, age, veteran status or any other legally protected status, including sexual orientation and gender identity.
