MLV NorCal Manager, Brand & Event Presentation
Location: Northern California (Hybrid)
Type: Full-time, Exempt
Reports to: Director of Marketing
Salary: 62k-72k
About the Organization
MLV NorCal is part of Major League Volleyball (MLV), a unified professional women's volleyball league launching in 2027 in Northern California. As a women-founded and women-led organization, MLV NorCal is committed to building a premier professional volleyball team that excels on the court, leads in the community, and creates a lasting impact for athletes and fans.
We're building more than a team—we're building a brand, a fan base, and a lasting legacy throughout Northern California.
Position Overview
MLV NorCal is seeking an experienced, creative, and highly organized Manager, Brand & Event Presentation to lead the execution of the organization's live fan experience. This individual will be responsible for producing MLV NorCal's live in-game presentation while leading the planning and execution of all ancillary events that bring the brand to life throughout Northern California.
From match presentation and arena entertainment to community events, fan festivals, watch parties, partner activations, and special events, this role will create memorable experiences that strengthen fan engagement and elevate the MLV NorCal brand.
Reporting to the Director of Marketing, this position oversees the Brand & Event Presentation Coordinator and partners closely with Marketing, Partnerships, Operations, Ticketing, Creative, Communications, and the Community & Government Affairs Director to deliver best-in-class experiences both on match days and throughout the year.
What You'll Do
Live Game Presentation
Produce and execute all aspects of MLV NorCal's live in-game presentation.
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Develop and manage game scripts, run-of-show documents, and production timelines.
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Lead the execution of all in-arena entertainment, promotions, ceremonies, theme nights, halftime programming, and fan engagement elements.
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Collaborate with production teams to coordinate video board content, LED programming, lighting, music, and audio cues.
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Continually evaluate and enhance the matchday experience through innovative entertainment concepts and fan-first programming.
Ensure a consistent and engaging brand experience throughout every home match.
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Event Production
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Lead planning and execution of all ancillary events, including:
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Fan Festivals
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Watch Parties
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Jersey Reveals
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Community Festivals
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Sponsor Events
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Season Ticket Member Events
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Media Events
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Player & Coach Appearances
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League and Organizational Events
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Serve as the event lead for designated MLV NorCal events.
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Develop production schedules, staffing plans, vendor coordination, and event logistics.
Entertainment & Fan Experience
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Recruit, schedule, and manage:
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Mascot Program
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PA Announcer
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DJ
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In-Game Host
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Street Team
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Promotional Staff
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National Anthem Performers
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Halftime Entertainment
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Specialty Acts
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Source new entertainment concepts that elevate the fan experience.
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Manage entertainment vendors, contracts, schedules, and event logistics.
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Continuously study industry trends and best practices to introduce innovative fan experiences.
Brand & Community Engagement
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Partner with the Director of Marketing and Community & Government Affairs Director to execute community appearances, grassroots activations, and signature community events.
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Coordinate player, coach, mascot, and organizational appearances throughout Northern California.
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Support marketing campaigns through experiential activations that strengthen brand awareness and fan engagement.
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Ensure every live experience reflects the MLV NorCal brand and organizational values.
Leadership & Collaboration
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Directly supervise the Brand & Event Presentation Coordinator.
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Recruit, train, schedule, and manage game-day staff and event personnel.
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Collaborate with Marketing, Partnerships, Operations, Ticketing, Creative, Communications, and Volleyball Operations to deliver seamless event execution.
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Support sponsor activations and fulfillment while ensuring contractual obligations are executed at the highest level.
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Build strong relationships with venues, vendors, production partners, and entertainment partners.
Operations & Project Management
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Manage event presentation budgets and event-related expenses.
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Source, negotiate, and manage vendor relationships.
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Lead game-day planning meetings and coordinate cross-functional event logistics.
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Develop production timelines, operational playbooks, and event documentation.
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Evaluate event performance and fan feedback to continuously improve the live experience.
Qualifications
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Bachelor's degree in Marketing, Sports Management, Communications, Event Management, or a related field.
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5–8 years of experience in game presentation, live entertainment, event production, sports marketing, or experiential marketing.
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Experience producing live sporting events or large-scale entertainment experiences.
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Previous experience managing full-time and/or game-day staff.
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Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
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Experience managing budgets, vendors, and production partners.
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Exceptional communication and interpersonal skills.
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Strong creative mindset with a passion for innovation and fan engagement.
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Ability to thrive in a fast-paced, startup environment while balancing multiple deadlines.
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Consumer-first mindset with a passion for creating memorable fan experiences.
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Professional sports experience preferred.
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Experience with live event production systems, video boards, lighting, and show production is a plus.
Physical Requirements
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Ability to lift up to 30 pounds.
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Ability to stand and walk for extended periods during events.
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Ability to work evenings, weekends, holidays, and all home matches.
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Ability to travel throughout Northern California for community events, appearances, and organizational functions.
Why MLV NorCal?
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The opportunity to build the fan experience of a professional sports franchise from day one.
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A platform to create meaningful, lasting impact across Northern California.
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Direct influence on how the organization engages fans and brings its brand to life.
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A leadership role at the intersection of sports, entertainment, and community.
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A rare opportunity to shape a purpose-driven organization that stands for more than wins and losses.
What We Offer
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Competitive compensation
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Medical, Dental & Vision insurance
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401(k) (pre-tax and Roth options)
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An inclusive culture that values diversity of background and a passion to build a leading front office team.
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Potential for flexible scheduling and hybrid work opportunities.
This position is not eligible for U.S. work authorization sponsorship.
Please note: We are not accepting phone inquiries regarding the status of applications. Only qualified candidates will be contacted. Additionally, we are not working with agencies or third-party recruiters at this time.
MLV NorCal is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, veteran status, or any other protected characteristic under applicable federal, state, or local law.
