ROLE OVERVIEW
The Creative Manager - Studio Art Direction is the creative lead for Meyer's in-house studio operation — responsible for the visual and strategic direction of all photo and video content produced across the studio and on location. This is a manager level role within the organization. Working closely with and taking direction from the Creative Director, this role translates brand creative vision into compelling, channel-ready content: product photography, lifestyle imagery, video, and social-first formats that serve Meyer's omnichannel portfolio.
This is both a creative and a managing role. The role leads a studio team — setting the creative direction for every production, overseeing execution, and ensuring the studio's output consistently reflects brand standards.
WHAT YOU'LL DO
Creative Direction & Studio Vision
- Working from the Creative Director's overarching brand vision, set and uphold the creative direction for all studio output — including product photography, lifestyle content, video, and social-first formats — across Meyer's brand portfolio.
- Develop shot concepts, visual treatments, and content frameworks for each production, translating campaign briefs and brand direction into executable creative plans for the studio team.
- Establish and maintain visual standards for studio photography and video: lighting approaches, styling direction, composition, color, and overall aesthetic — ensuring consistency across shoots, brands, and channels.
- Collaborate with the cross-functional partners to ensure studio content channel output feel cohesive across touchpoints — shelf, screen, and social.
Photography & Video Production
- Direct all studio and offsite photo and video shoots — providing active, specific creative direction to the photographer, videographer, and content creator to achieve the desired visual outcome.
- Review and approve selects, rough cuts, and in-progress work at key stages, providing clear and actionable feedback that keeps production moving toward the intended result.
- Work closely with the Senior Content Producer on pre-production planning — reviewing shot lists, approving call sheets, and ensuring each production is set up to execute the creative direction efficiently.
- Direct prop and product styling on set, ensuring every frame reflects the brand aesthetic and is appropriately calibrated for its channel and use case.
- Oversee post-production quality in partnership with the Post Production Manager, reviewing retouched and composited assets to confirm they meet creative and brand standards before DAM delivery.
Content & Campaign Execution
- In alignment with the Creative Director's campaign direction, develop content that performs across DTC, social, marketplace, and retail channels — understanding the distinct requirements of each.
- Partner with the Creative Ops Manager to maintain a clear view of the studio production calendar, flagging creative dependencies and ensuring content is ready to support campaign and launch timelines.
- Collaborate with channel and brand teams to understand content needs, translating downstream requirements into production briefs without losing creative focus.
Team Leadership
- Lead, mentor, and develop a studio team and any external contractors to execute creative photo & video shoots.
- Translate the Creative Director's expectations into clear creative standards for the team — giving direct, specific feedback that raises the quality of output across every role.
- Foster a studio environment where the team executes with craft, speed, and ownership — and where creative problems are solved proactively rather than escalated.
WHAT WE'RE LOOKING FOR
- 6+ years of creative experience with at least 2 years in an art direction or creative lead role overseeing photo and/or video production — ideally within a consumer brand, in-house studio, or content-forward agency.
- Strong portfolio demonstrating range across product photography, lifestyle content, and video — with clear evidence of art direction, not just execution.
- Deep understanding of how content functions across channels: DTC, social, marketplace, and retail each have distinct visual and format requirements, and this role needs to direct for all of them.
- Proven ability to translate a brand's creative vision into specific, actionable direction on set — comfortable giving clear notes to photographers, videographers, and stylists in real time.
- Experience leading a studio or content team; comfortable managing a mix of creative and production roles.
- Strong collaborator who works well alongside a Creative Director — able to receive direction, interpret it precisely, and carry it through to execution without departing from established vision.
- Familiarity with post-production workflows and what well-directed studio content looks like through the full pipeline.
WHAT SUCCESS LOOKS LIKE
- The Creative Director's brand vision is expressed clearly and consistently across all studio photography, video, and content output.
- Studio productions run with creative clarity — the team knows what they're making and why, and shoots don't require significant rework after the fact.
- Content arrives at channel teams ready to deploy, calibrated for the platform, and on-brand without exception.
- The studio team is developing creatively, producing stronger work with more independence over time.
- Medical, Dental and Vision
- Company Paid Life Insurance
- Flexible Spending Account
- 401(k) with a 6% match (4% vested immediately, remaining 2% vested over a four-year period)
- Generous Paid Time Off
- 8 Sick Days per year, with rollover (40 hours for the remainder of 2026)
- 12 Holidays, plus two Floating Holidays per year (one Floating Holiday for the remainder of 2026)
- Paid Parental Leave
- Hybrid Work Schedule
- Dog Friendly Workplace
- Tuition Assistance Program
- Adoption/Infertility Benefits
- Wellness Programs, including a Gym Subsidy
- Generous Product Discounts
WORK ENVIRONMENT & PHYSICAL REQUIREMENTS
This position splits time between office and creative work, in-studio productions, and offsite shoot locations. The role involves regular use of standard office equipment as well as active on-set environments.
Physical demands include:
- Prolonged periods of sitting and computer use during planning, review, and administrative work
- Extended periods of standing and walking during shoot days
- Ability to lift up to 30 lbs. and assist with light production tasks as needed
- Occasional travel required for offsite productions
Standard schedule is Monday through Friday, with shoot days that may begin early or run late as production requires.
$100,000 to $145,000, DOE
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Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
