Position Title: Digital Content Producer
Position Status: Full-Time, non-exempt
Position Pay: $18.00- $19.00 Per/Hr. DOE
SUMMARY
Each Digital Content Producer for our family-owned company is expected to share in the same baseline job description. You will report directly to the News Director, who will decide on scheduling and evaluate your performance relative to the job description, as well as other managers. Our operation is based on a story-centric workflow. That means we prioritize story treatment across a variety of platforms, from our linear broadcasts to our streaming services, as well as social media and our digital properties.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Gather, create and post content accurately and timely onto digital platforms in support of our digital strategies. These duties include writing web stories, managing placement of content on the website, and posting to our social media channels.
- Write headlines, conduct interviews, edit and publish videos, and increase SEO and shareability of all content.
- Meet analytics-based goals and help convert digital users into television viewers.
- Constantly update news stories on our websites and streaming platforms. Help produce breaking news as it happens.
- Work with reporters and photographers to gather material that will enhance digital stories.
- Engage with and monitor our social media platforms and audience. Cull social media sites for comments and content to help drive and enhance our editorial process.
- Track story developments, both local and national, and communicate with the newsroom throughout the day.
- Assist Content Managers by fielding phone calls, listening to police/emergency scanners for breaking news, and communicating with officials as needed to confirm developments.
- Review copy and correct errors in content, grammar, and punctuation, following prescribed AP style and formatting guidelines.
- Ensure that all digital content meets company standards for journalistic integrity and production quality.
- Other duties as assigned.
EDUCATION AND EXPERIENCE
- Previous experience at a live commercial media outlet preferred.
- Degree in Journalism, Communications, English or similar program preferred.
QUALIFICATIONS
- Strong editorial judgment and a proven ethical foundation.
- Expert understanding of Facebook, Twitter, and other social media platforms.
- Understanding of AP style and Search Engine Optimization techniques.
- Availability for big breaking news coverage on unassigned shift.
- Strong writing skills.
- Ability to work under tight deadlines to write headlines and copy for our website, and clip and edit video for our streaming platform.
- Exemplary communication skills.
- Ability to perform multiple tasks in a fast-paced environment.
- Ability to work independently and with others in a team environment.
TECHNICAL SKILLS
- Office Tools: Understanding of Microsoft Outlook email and calendar management.
- Content Management Systems (CMS): Experience with web publishing platforms to manage and upload digital content and send push alerts.
- Broadcast-Specific Software: Familiarity with newsroom systems such as ENPS or iNews.
- Research Tools: Ability to use online research tools, databases, and search engines effectively.
- Live Streaming: Familiarity with live-streaming platforms and video conferencing tools like Zoom or Teams.
- Data Analytics (Optional): Basic understanding of tools like Google Analytics to analyze audience trends.
KEY COMPETENCIES
Language Skills
- Proficient in speaking, reading, and writing to communicate complex information clearly.
- Ability to adjust tone and vocabulary for diverse audiences and platforms.
Customer Service Skills
- Ability to engage authentically with viewers and build trust through effective communication.
- Professionalism when representing the station at public events or online.
Reasoning Abilities
- Strong critical thinking skills to evaluate sources, analyze data, and make editorial decisions.
- Ability to synthesize information from multiple sources for clear, logical reporting.
- Sound ethical reasoning to ensure fairness and adherence to journalistic standards.
Physical Demands
- Frequent sitting for extended periods of eight (8) to ten (10) hours per day.
- Manual dexterity in operating equipment and computers.
- Ability to work irregular hours, including nights, weekends, and holidays.
Work Environment
- Primarily indoors in a newsroom setting.
- Frequent exposure to medium or high noise levels.
- A fast-paced, deadline-driven newsroom environment.
What we offer:
We are a family-owned and operated multi-business organization with a heart for the community we serve and our employees! We set you up for success by providing the necessary tools and training needed to succeed in your position. This includes:
- A friendly, supportive, and professional team atmosphere
- Competitive wages and benefits including Medical, Dental, Vision, 401K matching, Employee Assistance Programs, and so much more!
- We believe work/life balance is key to continued success. We offer Vacation days, Sick Time, Paid Holidays, Floating Holidays, and more!
For detailed information regarding benefits, vacation, sick, and holiday time, please copy and paste the following link into your browser:
Washington Benefits: NonStop Local Benefits
What Next? If you want to be part of our winning team, email your cover letter, resume, and link to your reel to: Luke Thoburn, Director of Employee Development at [email protected].
Don't forget: Complete your application at https://cowlesco.vistahrms.com/ complete all required fields, and upload any supporting documents such as a resume, cover letter, references, and examples of work! At the end of your profile creation, simply pick the position(s) you would like to apply for and press "submit." It's that easy!
If you already have a company profile, log in and update your information where necessary, then apply to the open requisition.
If you need assistance with creating or logging into your candidate profile, please email [email protected] and an HR representative will respond as quickly as possible.
At Cowles Company, we are committed to providing equal employment opportunities to all qualified individuals. Our commitment to equal employment opportunity is unwavering, and we strive to create an environment where everyone feels empowered to contribute their unique perspectives and talents. We believe that together we can build a brighter future for our employees and our organization that enriches our organization, drives innovation, and fuels our success. Employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by applicable federal, state, or local law. We comply with all applicable laws governing nondiscrimination in employment and strive to maintain a respectful, professional workplace where individuals are evaluated based on merit, performance, and business needs.
All candidates selected for hire will be required to submit to a background check.
Drug Testing, including THC, applies to safety-sensitive positions.
Position open until filled.
Pay: $18.00 - $19.00 per hour
Benefits:
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Work Location: In person
