Social Media and Copywriting Coordinator
Employment Type: Full-Time (Hybrid Role - Remote/In-Person: Templeton, CA)
Reports To: Creative Lead
Travel: Required for events and content capture
Position Overview
The Social Media and Copywriting Coordinator is responsible for creating, managing, and publishing content across our social media, email, website, advertising, and launch channels. This role combines strong copywriting, social media management, content creation, basic design, and hands-on execution.
The ideal candidate is highly creative, organized, comfortable managing multiple deadlines, and able to maintain a consistent brand voice across several platforms and projects.
ResponsibilitiesSocial Media
- Develop and execute the monthly social media strategy for Barbara Schreihans’ Instagram.
- Create monthly video, static, caption, and Story content for Barbara Schreihans’ Instagram.
- Develop and execute the monthly social media strategy for Your Tax Coach’s Instagram.
- Create monthly video, static, caption, and Story content for Your Tax Coach’s Instagram.
- Develop and execute the monthly TikTok strategy for Your Tax Coach.
- Develop and execute the monthly social media strategy for Life Changing Money Podcast Instagram.
- Create monthly video, static, caption, and Story content for Life Changing Money Podcast Instagram.
- Manage and publish LinkedIn posts.
- Manage and publish Threads posts
- Create and publish monthly TikTok video content.
- Manage and publish YouTube Shorts.
- Manage and publish Substack content.
- Manage and publish LTK content.
Podcast Management
- Own the day-to-day management of the Life Changing Money podcast.
- Edit and publish podcast episodes across all required audio and video platforms.
- Create and edit short-form video clips from each episode for the Life Changing Money Instagram account.
- Write captions and publish promotional content for each episode.
- Organize podcast recordings, edited episodes, graphics, clips, and supporting assets in Google Drive.
- Maintain the podcast production calendar and ensure episodes and promotional content are completed and published on schedule.
Advertising and Website Copy
- Create static and video ad concepts.
- Write ad scripts, captions, primary text, and headlines.
- Write and complete sales page and website copy updates as needed.
Launch Copy and Execution
- Write registration, reminder, and sales emails for each launch.
- Curate and optimize sales page copy for various landing pages.
- Write ManyChat and text message copy.
Newsletters and Articles
- Write and coordinate various company newsletters for weekly and monthly distribution, including audience-specific and client-focused communications.
- Write Forbes articles and other PR opportunities ranging from 700 to 1,000 words.
- Submit on-brand answers to relevant interview questions from external publications.
Content Capture
- Travel to company events to capture behind-the-scenes footage, attendee interactions, and talking-head content.
- Capture and organize event footage for future social media and marketing use.
- Film with Barbara as needed to create videos, advertisements, launch content, and other brand collateral.
- Prepare content outlines and shot lists for events and filming days.
- Edit and submit videos in a content calendar format for review.
Design
- Create and update branded guides.
- Create and update presentations.
- Ensure all creative materials remain consistent with brand standards.
Sponsorship Management
- Review sponsorship deliverables and incorporate promised exposure into the social media plan.
- Ensure all social media and content deliverables included in sponsorship agreements are completed accurately and on time.
Additional Creative Support
- Handle recurring requests for content creation, creative oversight, or project execution that arise outside the responsibilities listed above.
- Collaborate with team members to manage priorities, deadlines, approvals, and revisions.
Qualifications
- 2+ years of experience in social media, copywriting, content marketing, or a similar role.
- AI knowledge specifically Claude, Claude Design, Chat GPT, or other platforms.
- Strong writing, editing, and storytelling skills.
- Experience creating content for Instagram, TikTok, YouTube, email, and websites.
- Experience writing advertisements, emails, captions, articles, and sales copy.
- Basic graphic design and short-form video editing skills.
- Strong organizational and project management abilities.
- Comfortable capturing content at live events and directing filming sessions.
- Ability to maintain a consistent brand voice and incorporate feedback quickly.
- Willingness and ability to travel for events and content capture.
- Candidates must not actively own or operate another business, freelance practice, or consulting service during employment in this role.
Pay: $70,000.00 per year
Benefits:
Work Location: Hybrid remote in Templeton, CA 93465