TRULY FREE, INC.
Title: Marketing Recruiter, 70% Recruiting/30% Onboarding
Reports to: Chief People Officer
Location: Traverse City, MI - Remote
Salary: $75,000 - 90,000
*** This position will need to work in Eastern or Central time zone so prefer candidates in these time zones.
OVERVIEW
The Marketing Recruiter owns full-cycle recruiting for Truly Free's Marketing department and leads new hire onboarding company-wide — from offer acceptance through a new hire's first 90 days. This newly created role pairs marketing-specific hiring expertise with hands-on onboarding ownership, closing the gap left as the HR team consolidates and adding dedicated Marketing recruiting capacity alongside the Talent Acquisition Specialist.
Every marketing hire is sourced and hired by someone who understands great candidates — and every new hire, in any department, gets a great first day.
RESPONSIBILITIES
Full-Cycle Hiring
Onboarding
Candidate Experience
Marketing recruiting
Marketing Recruiting: Own full-cycle recruitment for Marketing roles — sourcing, screening, interviewing, and
extending offers — partnering with Marketing leadership to define role requirements.
Employer branding: Build and maintain a strong candidate pipeline for marketing talent through job boards,
LinkedIn, referrals, and marketing-specific communities.
Onboarding ownership: Design, run, and continuously improve new-hire onboarding company-wide —
paperwork, orientation, systems access, first-week schedules, and 30/60/90-day check-ins.
ATS management: Maintain accurate candidate and requisition data in the applicant tracking system; keep
pipelines and statuses current.
Hiring manager partnership: Coach hiring managers on interview process, scorecards, and candidate
evaluation.
Candidate experience: Ensure every candidate — hired or not — has a professional, timely, well-communicated
experience.
Cross-team handoff: Partner with the HR Generalist and HR Operations Coordinator to move new hires smoothly
from offer to Day 1.
Reporting: Track and report recruiting and onboarding metrics (time-to-fill, offer-acceptance rate, 90-day
retention) to the Chief People Officer.
WHAT SUCCESS LOOKS LIKE
-
Marketing roles are filled with qualified candidates within target time-to-fill.
- Hiring managers rate the candidate slate and process as strong.
- Every new hire, in any department, completes a structured, consistent onboarding.
- New hires reach 90 days with clear expectations and no onboarding gaps.
QUALIFICATIONS
REQUIRED
-
2+ years of full-cycle recruiting experience, ideally including marketing or creative roles.
- Demonstrated experience designing or running new-hire onboarding programs.
- Comfort using an ATS and sourcing tools (LinkedIn Recruiter, job boards, etc.).
- Strong communication and relationship-building skills with candidates and hiring managers.
- Able to manage multiple open requisitions and onboarding cohorts at once.
PREFERRED
-
Experience recruiting for DTC, ecommerce, or CPG marketing teams.
- Familiarity with employer branding and social recruiting.
- Background in HR operations or generalist work.
- Experience building onboarding content (playbooks, welcome guides, training schedules).
Partners with: Marketing leadership; Talent Acquisition Specialist; HR Generalist and HR Operations Coordinator
Supports: Marketing team (recruiting); all new hires company-wide (onboarding)
