Primary Accountability
The position reports to the PACE Program Director. The primary responsibility of the PACE Community Outreach Specialist is the ongoing recruitment and enrollment of PACE participants into the program and the growth and maintenance of an optimal enrollee census. In addition, this position is responsible for all community awareness efforts of the program, including the marketing of services to providers, referral sources, and the community at large.
Description of Primary Responsibilities:
- Recommends, implements, and evaluates the overall marketing strategy for recruiting and retaining PACE participants and building and maintaining an optimal enrollee census.
- Plans and coordinates advertising and promotional campaigns and strategies for the PACE Program.
- Coordinates the production of printed publications and audio-visual productions, including developing design, layout, and text for informational materials such as newsletters, bulletins, pamphlets, directories, and audio-visual productions.
- Initiates, develops, and maintains public contacts for disseminating program information. Drafts news releases that are submitted for higher-level approval through FHCN’s Marketing department
- Identifies potential public relations problems and advises program leadership and agency officials of appropriate preventative actions.
- Coordinates ceremonies, press conferences, and other events or special projects.
- Maintains administration and relevant reporting, tracking, and planning systems.
- Plans and coordinates all marketing resources within an approved budget.
- Responsible for supporting the health care team through community outreach, enrollment assistance, and education activities, as assigned.
- Provides information on health insurance, safety programs, and community resources.
- Conducts intake interviews to determine eligibility for PACE.
- Attends relevant community meetings as assigned.
- Develops recommendations for improvements to the community healthcare system.
- Organizes and participates in network-hosted events, community events, and presentations.
- Provides training on health-related topics as assigned.
- Provides health screenings at events.
- Responsible, as assigned, to support the implementation of PACE programs and grant-funded initiatives.
- Supports the implementation of program curriculum and/or objectives in community settings.
- Supports supervisor in the collection of data and reporting.
- Responsible for adhering to the Attendance and Absenteeism Policy, recognizing that regular attendance is considered an essential function of all FHCN positions. Absenteeism is not being at work or failing to attend a paid workshop, training, or event unless the absence is protected by law.
- Ability to present to and work at any FHCN location, both at the beginning of a shift or during a shift, based on business need.
- Responsible for adhering to the Attendance and Absenteeism Policy, recognizing that regular attendance is considered an essential function of all FHCN positions. Absenteeism is not being at work or failing to attend a paid workshop, training, or event unless the absence is protected by law.
- Ability to present to and work at any FHCN location, both at the beginning of a shift or during a shift, based on business need.
- Performs other duties as assigned.
Description of Primary Attributes
Professional & Technical Knowledge:
Effective June 1, 2026, all individuals hired into the role must:
- Possesses proficiency in written and verbal communication, basic mathematics, computer applications, and technical systems frequently acquired through one of the following:
- Completion of an Associate’s Degree program with a recognized major and a minimum cumulative GPA of 2.5; A combination of relevant experience and completion of a high school diploma with a minimum cumulative GPA of 2.5, or General Educational Development (GED) with a minimum overall score of 162.5, and healthcare-related knowledge frequently acquired through completion of a trade school, para-professional, or certificate type program.
- If an individual has completed a degree at a higher level than required by the role and had a stronger GPA in that program, they may provide proof of GPA from that degree in lieu of the high school diploma or Associate’s degree.
- Have a minimum of two years of experience in community outreach, educational activities, and customer service (preferred).
- Have a minimum of two years of experience conducting research; preparing written materials; and independently developing, coordinating, and executing promotional events, internal informational programs, and public information campaigns, including dissemination through publications, broadcasting, and/or public speaking (required).
- Demonstrate knowledge of project management techniques, quality improvement principles, healthcare systems and managed care practices, and Medicare and Medi‑Cal benefits and regulatory requirements.
Technical Skills:
- Work independently and as an influential member of a team.
- Establish and maintain effective interpersonal relationships with all levels of staff, other programs, agencies, members, providers, and the public.
- Communicate verbally and in writing effectively with individuals from varying cultures and backgrounds. Prepare concise and clear reports.
- Identify pertinent policy issues; develop strategies, solutions, and procedures.
- Organize and track numerous and diverse activities, timelines, and issues.
- Motivate and lead various participants at all levels in the organization.
- Use computers effectively to process appropriate data and information and prepare reports.
- Effectively utilize computer and appropriate software and interact with FHCN PACE Information Systems as needed.
Licenses & Certifications: Currently certified in cardiopulmonary resuscitation (CPR), if CPR is not current, will be granted 30 days from the date of hire to schedule for the next available CPR certification class provided by FHCN.
Communications Skills:
- Job duties require compiling and analyzing information prepared in an effective written form, including correspondence, reports, articles, or other documentation.
- Duties require preparation and execution of presentations to large groups.
Physical Demands and Work Environment:
The physical demands and work environment characteristics described here represent those that an employee must meet to perform the essential functions of this job successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform basic functions.
Physical demands: The employee must move about the FHCN PACE center while performing the job duties and actively engage with the interdisciplinary team and participants. Employees must be able to sit and work at the computer for extended periods. Employees must use their hands and fingers, especially when typing on the computer and the mouse. Employees must be able to talk and listen, particularly for phone communications.
Work Environment: Busy Adult Day Health Center (ADHC) and clinic environment serving the frail elderly with medium to loud noise levels and controlled office temperatures.
While performing this position's duties, the employee must regularly sit and use repetitive hand movements to type and grasp. The employee must frequently stand, walk, occasionally lift, and move up to 20 pounds.
Pay Scale:
Min Hourly Rate: $21.14
Max Hourly Rate: $29.17
