Top 77 Senior digital marketer Jobs in Washington, Dc

Senior Digital Marketing Manager
George Mason University —Fairfax, VA
- Online Application
- 5 years
- Master's degree
- Supervising experience
Senior Paid Media Specialist
The Washington Post —Washington, DC
- $74,000 - $111,000 a year
- Full-time
- Marketing
- Office
- Mentoring
- Paid parental leave
- Paid holidays
Senior Manager, Social Media
UnidosUS —Washington, DC
- $90,000 - $105,000 a year
- Weekends as needed
- Hybrid work
- Background check
- Spanish
- Marketing
- COVID-19 protective measures
Senior Paid Media Analyst [Remote]
Workshop Digital —Washington, DC
- $65,000 - $73,000 a year
- Full-time
- Hybrid work
- Google Workspace
- Mid-level
- Business development
- Profit sharing
- Paid parental leave
Quick Apply
8d
Senior Social Media Manager
Stand Together —Arlington, VA
- $110,000 - $125,000 a year
- Full-time
- 3 years
- Senior level
- Communication skills
- Health insurance
- Dental insurance
Quick Apply
Digital Storytelling Sr. Associate, Communications and Marketing
The Aspen Institute —Washington, DC
- $70,000 - $78,000 a year
- Mid-level
- 3 years
- Organizational skills
- Health insurance
- Dental insurance
13d
Senior Director, Digital Acceleration & Brand Growth Marketing
Goodwill Industries International, Inc. —Washington, DC
- $150,000 - $190,000 a year
- Full-time
- Marketing
- Bachelor's degree
- Senior level
Senior Paid Social Manager
Scribd, Inc. —Washington, DC
- $107,500 - $113,000 a year
- Full-time
- 6 years
- Residential
- Analysis skills
- Paid parental leave
- Disability insurance
Senior Digital Marketing Analyst
Stand Together —Arlington, VA
- $115,000 - $135,000 a year
- Full-time
- Marketing
- Bachelor's degree
- Mentoring
- Health insurance
- Dental insurance
Quick Apply
Senior Segment Marketing Manager
Granicus —Washington, DC
- $110,000 - $135,000 a year
- Full-time
- Remote
- Office
- Analysis skills
- Senior level
- Paid parental leave
- Health savings account
Senior Digital Manager
Working America Associa —Washington, DC
- $131,683 a year
- Full-time
- Management
- Office
- 3 years
- Health insurance
- 401(k)
Senior Paid Media Manager
Choice Hotels —North Bethesda, MD
- $99,919 - $125,000 a year
- Full-time
- 6 years
- Marketing
- Analysis skills
- Paid jury duty
- Paid holidays
Senior Paid Media Manager (Remote)
Workshop Digital —Washington, DC
- $80,000 - $87,000 a year
- Full-time
- Hybrid work
- Google Workspace
- Business development
- Analysis skills
- Profit sharing
- Paid parental leave
Quick Apply
8d
Senior Growth Marketing Manager
nitra —Washington, DC
- $140,000 - $175,000 a year
- Full-time
- Hybrid work
- 5 years
- Office
- Senior level
- Dental insurance
- Vision insurance
Quick Apply
Senior Manager, Social Media (National Geographic)
National Geographic —Washington, DC
- $112,700 - $154,800 a year
- 7 years
- Bachelor's degree
- Experience equivalent to degree accepted
8d
Digital Director
Information Technology Industry Council (ITI) —Washington, DC
- $110,000 - $120,000 a year
- 5 years
- Organizational skills
- Senior level
- Paid holidays
- Disability insurance
Quick Apply
14d
Senior Specialist, Digital Marketing
SHRM —Alexandria, VA
- $83,000 - $98,000 a year
- Full-time
- Hybrid work
- Marketing
- 5 years
- Writing skills
- Dental insurance
- Vision insurance
Senior Manager, Digital Reputation and Executive Communications
Stand Together —Arlington, VA
- $95,000 - $125,000 a year
- Full-time
- 7 years
- Senior level
- Leadership
- Health insurance
- Dental insurance
Quick Apply
DIGITAL MARKETING SENIOR ASSOCIATE
EAGLE HILL CONSULTING LLC —Arlington, VA
- $75,000 - $90,000 a year
- Full-time
- Microsoft Excel
- Mid-level
- Residential
- Commuter assistance
- Disability insurance
Senior Social Media Manager
Brand Capture —Washington, DC
- Email
- Sales
- Research
- Mid-level

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Senior Digital Marketing Manager

George Mason University -
Fairfax, VA

Apply Now

Job Details

Full-time

Qualifications

Managing marketing teams
Team leadership
Team development
Supervising experience
Mentoring
Marketing analytics
Staff development

Full Job Description

10004137

Fairfax, Virginia, United States
Virginia, United States

Col of Humanities and Soc Science

Default

Full-Time (Salaried)

George Mason University

Department: Col of Humanities and Soc Science

Classification: Public Relations & Mktg Spec 4

Job Category: Classified Staff

Job Type: Full-Time

Work Schedule: Full-time (1.0 FTE, 40 hrs/wk)

Location: Fairfax, VA

Workplace Type: Hybrid Eligible

Sponsorship Eligibility: Not eligible for visa sponsorship

Pay Band: 05

Salary: Salary commensurate with education and experience

Criminal Background Check: Yes

About the Department:

The College of Humanities and Social Sciences (CHSS) marketing and communications unit produces and implements strategic communication and marketing initiatives that amplify the impact of its faculty, students, alumni, and research; strengthen engagement with key audiences; and maintain brand identity for the college. They tell the college’s story by creating and sharing content via the college’s website, print communications, social media channels, and student recruitment email campaigns.

About the Position:

The Senior Digital Marketing Manager produces strategic marketing plans, campaigns, and assets for the College of Humanities and Social Sciences (CHSS) with a focus on attracting prospective students and driving application and enrollment growth.

Responsibilities:

College-Level Strategic Marketing Planning and Implementation:

Creates and implements marketing plans and activities for the College of Humanities and Social Sciences (CHSS) with a focus on application lead generation and enrollment growth. Assets and campaigns will articulate clear career pathways and program benefits through coordinated, engaging, and brand-aligned communications while maintaining the college’s brand identity;
Partners with Graduate Academic Affairs and Undergraduate Academic Affairs to understand and address academic unit recruitment challenges and content needs;
Collaborates with Graduate and Undergraduate Academic Affairs to develop email marketing campaigns for prospective students, including analyzing metrics and applying data to improve campaigns;
Manages strategy for paid social campaigns;
In support of raising college awareness and increasing graduate student enrollment, and in collaboration with the Director of Communications and approved CHSS vendors, creates and posts organic and paid social media and other online advertisements, as well as Google search and display ads;
Advises senior leadership to inform efficient and effective digital marketing strategies;
Stays up-to-date with digital marketing trends and best practices and implements them as appropriate;
Directs and collaborates with designers, photographers, and video editors to develop campaigns/campaign content in strategic areas that align with the college’s mission/marketing objectives;
Manages reporting and analytics to inform comprehensive reporting on the impact of digital campaigns and digital channels in overall marketing outcomes;
Oversees development of social media content, including graphics and video, to align with strategic messages and themes;
Serves as the primary CHSS communications contact with the university’s Enrollment Management office (for undergraduate email communications) and Graduate Academic Affairs Graduate Enrollment Coordinator;
Collaborates with the Senior Writer/Editor to share academic unit news and propose topics for new content development;
Writes, edits, and proofreads occasional news stories or student profiles; and
Keeps the supervisor and other relevant college staff up to date on work completed and planned for particular departments or programs. Regularly share results.

Academic Unit Marketing Training, Consultation, and Collaboration:

Trains academic units with effectively communicating the value of programs to prospective students through integrated marketing communications, including website program pages, career pathways and outcomes, student profiles, short-form videos, presentation materials, collateral for career fairs (e.g., degree flyer templates), and social media campaigns;
Creates and maintains resources (templates, guidelines) for best marketing practices to support academic departments and programs; writes “How Tos” for the Marketing and Communications Resources SharePoint site; and develops general guidelines for spending marketing funds;
Delivers brief best practice trainings to program directors and coordinators;
Creates templates to assist academic units with messaging for graduate and undergraduate admissions email campaigns;
Creates and expands a marketing network across programs;
Coordinates with academic units to gather student and alumni stories, testimonials, and visuals to showcase authentic voices in program-specific marketing and recruitment materials;
With the Social Media Manager, works with academic departments interested in improving their social media presence and online advertising. Prepares and shares regular reports on campaign results with the marketing team and program staff;
Serves as the primary contact for academic unit marketing questions;
Assists with academic unit website content reviews to ensure accuracy, currency, and alignment with the brand;
Attends graduate and undergraduate directors/coordinators meetings to answer marketing questions and address timely topics;
Administers Graduate Marketing Budget Use Survey to graduate program directors and coordinators; and
Ensures that the CHSS and George Mason University brand guidelines are implemented consistently across all marketing assets, both print and digital, and provide brand guidance to academic unit content creators.

Leadership and Management:

Supervises and mentors the college’s Social Media Manager and Marketing and Communications Assistant; and
Sets clear goals that are aligned with the college's priorities and monitors outcomes.

Required Qualifications:

Bachelor’s degree in related field, or equivalent combination of education and experience;
Demonstrated experience (5-7 years) in a marketing/recruiting position;
Demonstrated supervisory experience;
Knowledge of the disciplines and values of humanities and social sciences;
Knowledge of market analysis and digital marketing strategies, including a strong focus on content marketing;
Knowledge of social media strategies and analytics;
Strong writing and organizational skills; and
Ability to lead and develop staff.

Preferred Qualifications:

Master’s degree in related field;
Experience within an academic environment;
Excellent project management skills;
Ability to build and sustain robust partnerships within the college and with external service providers; and
Proficiency with Adobe Creative Suite.

Instructions to Applicants:

For full consideration, applicants must apply for the Senior Digital Marketing Manager at https://jobs.gmu.edu/. Complete and submit the online application to include three professional references with contact information, and provide a cover letter and resume.

Posting Open Date: June 1, 2026

For Full Consideration, Apply by: June 25, 2026

Open Until Filled: Yes

Apply Now

Refine Your Search

senior digital marketer jobs in washington, dc

Senior Digital Marketing Manager

Senior Paid Media Specialist

Senior Manager, Social Media

Senior Paid Media Analyst [Remote]

Senior Social Media Manager

Digital Storytelling Sr. Associate, Communications and Marketing

Senior Director, Digital Acceleration & Brand Growth Marketing

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Senior Digital Marketing Analyst

Senior Segment Marketing Manager

Senior Digital Manager

Senior Paid Media Manager

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Digital Director

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Senior Manager, Digital Reputation and Executive Communications

DIGITAL MARKETING SENIOR ASSOCIATE

Senior Social Media Manager

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