Marketing Assistant Job Description
Reports to: Marketing Supervisor
Position Summary:
The Marketing Assistant provides administrative support to the Marketing Department on a wide range of routine duties and special projects. This role works cross-functionally with the entire organization to ensure the success of marketing initiatives and help deliver compelling content to promote our products and services.
Supervisory Responsibilities:
The position has no supervisory responsibilities.
Key Responsibilities:
Assist with planning, developing, and executing all Lane Automotive initiatives.
Assist with various routine clerical capacities and coordination of various public relations efforts.
Assist with development/design of various manufacturers’ advertising programs and marketing research projects.
Assist the Marketing Team with the department budget.
- Assist in media scheduling, proofing, and trafficking.
- Maintain and provide reports for the Marketing Department.
- Establish and maintain a centralized archive of advertising, marketing materials, and communications.
- Maintain project tracking spread sheets and marketing calendars.
- Coordinate event logistics.
- Monitor own work to ensure quality, apply feedback to improve performance, and look for ways to improve and promote quality.
- Attend industry events (Company Events, Trade Shows, and Motorsports Events) as a strong brand representative.
- Work in a team environment.
- Promote and maintain a clean and safe work environment by complying with procedures, policies, training, and regulations.
- Ensure established policies and procedures are followed.
- Participate in continuous improvement project team activities.
- Other duties as assigned.
Education/Experience/Qualifications:
- Associate degree/Bachelor’s degree preferred, or equivalent of 2-5 years of related experience and a high school diploma/GED, required.
- A working knowledge of the automotive aftermarket industry, preferred.
Skills & Abilities:
- Ability to communicate effectively (clear and concise) through writing, speaking, active listening, and presentation. Excellent verbal and written communication skills.
- Proficient with Microsoft Office Suite and other job-related equipment and software.
- Ability to approach conflicts with vendors, customers, and colleagues in a constructive manner.
- Ability to develop and foster business relationships.
- Ability to read, analyze, and interpret data.
- Strong quantitative and analytical skills.
- Excellent organization skills and detail-oriented with exceptional critical thinking, multi-tasking, and problem-solving abilities.
- Excellent time management.
- Ability to work both independently, within a team, and cross-functionally with other departments/stakeholders.
- Ability to work with minimum supervision/guidance and must be self-directed.
- Excellent problem-solving skills and sound judgment.
- Willing to participate in Company designated training.
- Must have knowledge of and comply with the policies and procedures contained in the company handbook.
- Must be able to maintain confidentiality.
- Must be able to practice safe work habits.
Physical Demands:
This is an office type position that requires sitting, standing, walking, stooping, kneeling, and use of hands. This position requires the operation of basic office equipment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Work Environment:
Each coworker is accountable for their actions and is required to exercise good judgment in everything they do on behalf of Lane Automotive. Part of that responsibility includes understanding and living up to company values, standards, and policies, specifically our code of ethics and business conduct. Additionally, every coworker has the responsibility to ask questions when they are unsure of what those values, standards, and policies require and to act if they believe someone else is not acting consistently with those values, standards, and policies.
The information in this job description is intended to convey the key responsibilities and requirements. It is not an exhaustive list of the skills, efforts, duties, responsibilities, or working conditions associated with the opportunity. Responsibilities are subject to change.
At Lane Automotive, we recognize our ultimate success depends on our talented and dedicated workforce. We value the contribution each Team Member makes to our Vision “To deliver the best customer experience in every market we serve.” We expect Team Members to practice values in all decisions and lead the values by action and example.
Lane Automotive Values:
Integrity: Be genuine, always do what’s right even when no one is looking
Passion: A strong feeling of excitement
Innovation: Never satisfied with the status quo
Respect: Consideration for everyone, in everything we do
Accountability: Take ownership
Lane Automotive welcomes diversity. As an equal opportunity employer, all qualified applicants will be considered regardless of race, religion, color, national origin, sex, age, sexual orientation, gender identity, disability, or protected veteran status.
