Area Director Business Development
Sunrise Senior Living communities in New England market-Massachusetts, take pride in delivering exceptional resident care, clinical services, and an enhanced quality of life for their residents.
The Area Director Business Development (ADBD) is responsible for leveraging market knowledge and company resources to develop and implement strategic business development initiatives. This role focuses on generating qualified, non-paid professional referrals, attracting more seniors to Sunrise Senior Living, and positioning Sunrise as a preferred provider in the market.
WELL Health-Safety Rating
Our community is proud to receive the WELL Health-safety Rating, demonstrating our dedication to promoting the health, safety, and well-being of our residents and families.
Sunrise, arguably the forefather of the senior housing industry has been changing people’s lives for over 45 years. We are looking for a talented Area Director of Business Development to join our team. At Sunrise, we strive to champion quality life for all seniors. Our tenure is filled with people who possess the desire and instinct to create memorable experiences for those we serve. Our principles of service guide us in assuring residents, family members and staff are afforded a life of dignity, individuality, choice, and independence.
We believe that happy employees outside of work make for more dedicated, creative, and productive employees at work. While Sunrise has been and is still known for providing exceptional care, the company is focused on hospitality and customer and employee experiences. Combining new people from outside the industry with long-standing team members, we have a recipe for success and fun! It’s an exciting time to join Sunrise.
If you are witty, honest, experienced (with this kind of work), happy, helpful, a good dancer (okay, you don’t have to be a good dancer, but it sure wouldn’t hurt!), passionate and love to help people, then YOU are definitely the person we are looking for! Read on!
Meet Jodi, Division Vice President of Operations at Sunrise
With more than 20 years in senior living, Jodi has served as a Memory Care Director, Executive Director, Regional Director of Operations, and now Division Vice President of Operations. She is passionate about developing leaders, building strong teams, and creating exceptional experiences for residents, families, and team members.
"The most rewarding part of my career is helping others grow and creating a culture where our team can thrive while making a meaningful difference in the lives of those we serve."
Jodi is proud to be part of an organization whose mission and values align with her own and looks forward to welcoming others who share a passion for serving seniors.
Essential Duties
· Business Development Execution
· Market Strategy Development
· Referral Generation
· Coaching and Mentorship
· Collaboration and Support
· Performance Monitoring
· Market Representation
Experience and Qualifications
· 3-5 years of experience in consultative business-to-business sales.
· Prior experience in healthcare account sales or professional business development is preferred.
· Proven track record of successful account management.
· Exceptional ability to handle multiple priorities efficiently.
· Strong written and verbal communication skills, including group presentation facilitation.
· Excellent organizational and time management skills to ensure tasks and goals are met promptly.
· Capable of identifying and adapting to new or changing business opportunities.
· Demonstrated ability to consistently exercise discretion and independent judgment.
· Proficient in problem-solving, decision-making, and good judgment.
· Advanced proficiency in Microsoft Office Suite (Outlook, Word, Excel, etc.) and the ability to quickly adapt to Sunrise applications.
· Availability to work flexible hours, including peak service delivery days and times, reflective of Leadership Excellence staffing needs.
· Proven ability to work independently without daily supervision, whether on the road or from a home-office environment.
· Demonstrated capacity to educate and facilitate product/service knowledge with trade organizations, healthcare providers, and professional organizations.
· Skilled in targeting and generating referral streams from professional communities, associations, and related providers.
· Effective in building professional relationships within the community to maintain and expand referral sources.
· Demonstrates success in identifying and managing key referral accounts for census and revenue growth.
· Proficient in account planning aligned with market priorities and delivering results.
· Works collaboratively with Executive Directors and community sales teams to resolve problems and improve service delivery.
· Organizes and supports trade shows, professional events, and community marketing initiatives to generate qualified leads.
· Monitors census/referral activity, prepares sales reports, and updates the customer relationship management system (CRM).
· Provides consistent updates to Executive Directors and Directors of Sales on the status of business development activities.
· Fully understands and can educate others about the legal and regulatory aspects of sales contracts and state admissions/discharge requirements.
· Develops and maintains a working knowledge of state regulations to ensure compliance.
· Participates in and facilitates Sunrise University Training and other self-study programs.
· Actively mentors and coaches Directors of Sales on professional outreach best practices.
· Monitors and reconciles budgets and expenses, ensuring compliance with Sunrise policies and internal controls.
· Strategically manages local paid referral partnerships to optimize 3rd-party referral performance.
· Keeps current with industry advancements through reading, conferences, and training sessions.
· Consistently participates in team sales meetings, offering insights and coaching on business development.
· Maintains a regular visit cadence with communities to support consistent engagement and results.
· Ensures compliance in assigned training to uphold Sunrise’s standards.
Join Us at Sunrise
We are looking for other like-minded individuals who are committed to working hard and delivering exceptional results. If you share our passion for excellence and integrity, we would love to connect with you and explore the possibilities.
Let’s talk about how you can be a part of our amazing team. Reach out to us and start a conversation today!
Equal Opportunity Employer
Sunrise Senior Living is an equal opportunity employer and is committed to diversity and inclusion in the workplace.
Pay: $56,800.00 - $87,400.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Retirement plan
- Vision insurance
Experience:
- consultative business-to-business sales: 3 years (Preferred)
- Healthcare account sales : 1 year (Preferred)
- Account management: 1 year (Preferred)
Work Location: In person
