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Fractional Marketing Consultant

Islander 71 -
Isle of Palms, SC

Quick Apply

Job Details

Part-time
$45 - $50 an hour
11 days ago

Benefits

Flexible schedule

Qualifications

Vendor relationship building

Full Job Description

Fractional Marketing Consultant

Islander 71 Fish House & Raw Bar
Isle of Palms, SC | Part-Time Consultant | Approx. 10 hours/month

About the Role

Islander 71 is looking for a part-time marketing consultant to own and elevate our overall marketing strategy. This person will serve as the point person for social media, digital marketing, and brand visibility—helping ensure our marketing efforts are intentional, consistent, and driving results.

This is a consulting role for someone who can think strategically, execute where needed, and manage outside partners/vendors effectively. We’re looking for someone who understands hospitality marketing, can keep social media organized and on-brand, and has experience with Google Ads, SEO, and digital performance marketing.

What You’ll Own

Develop and manage Islander 71’s overall marketing strategy and calendar
Oversee social media planning, posting, and content coordination
Manage monthly content cadence and ensure posts align with promotions, events, menu features, and brand priorities
Own the relationship with outside marketing/digital vendors and ensure deliverables are on track
Oversee and guide Google Ads / paid digital strategy
Monitor and help improve SEO / local search presence / website visibility
Make recommendations around marketing spend, priorities, and opportunities to drive traffic and awareness
Coordinate with ownership/leadership on upcoming events, promotions, and business needs
Track performance at a high level and report back on what’s working, what needs adjustment, and where to focus next

What We’re Looking For

Experience in marketing strategy, social media management, and digital marketing
Strong understanding of Google Ads, SEO, and local business marketing
Ability to manage third-party vendors and hold them accountable
Organized, proactive, and able to work independently with minimal oversight
Hospitality, restaurant, lifestyle, or local brand experience strongly preferred
Strong eye for brand voice, content quality, and consistency

Role Structure

Consultant / contractor role
Approximately 10 hours per month
Flexible schedule
Primarily remote, with occasional on-site collaboration as needed

Quick Apply

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