PURPOSE
The Magnetic Resonance Sales Consultant (MRSC) is responsible for driving revenue growth and expanding market share for Bayer’s magnetic resonance (MR) portfolio, which includes contrast agents, injectors, and related software solutions. This role focuses on generating demand by leveraging deep customer knowledge, cultivating relationships with healthcare professionals, and applying consultative expertise across systems, stakeholders, and contracts. The consultant builds and maintains strong partnerships with radiologists, technologists, pharmacists, IT professionals, and health system decision-makers, positioning Bayer as a trusted leader in Magnetic Resonance imaging.
In addition to selling and promoting products and services, the role involves mentoring internal teams and leading impactful sales and marketing presentations. With a focus on brand growth within the broader portfolio strategy, the consultant combines clinical insight and commercial acumen to deliver value-based solutions. Operating under the Dynamic Shared Ownership (DSO) model, the consultant ensures seamless integration of Bayer’s offerings with customer strategies.
The span of coverage will be Baltimore, the DMV, Richmond, Roanoke, Hampton Roads, Eastern Shore and parts of Eastern West Virginia and the Northern portion of North Carolina. The candidate must live in the territory.
YOUR TASKS AND RESPONSIBILITIES
- Achieve sales and revenue targets for the MR portfolio across assigned accounts and territory by effectively positioning and differentiating Bayer solutions from competitor offerings;
- Build strong relationships with radiology leaders, MR technologists, procurement, and Value Analysis Committees (VACs) to expand Bayer’s Magnetic Resonance presence to promote Bayer Radiology products/services/solutions to exceed sales goals;
- Identify key decision-makers, navigate complex buying processes across health systems and accounts, and understand the full customer dynamic to influence adoption;
- Partner and proactively communicate with account managers (National Account Managers (NAMs), Strategic Account Managers (SAMs) and Account Managers (AMs), working accountably to their delivery on activities) and cross-functional colleagues (Service, Clinical, Medical) to integrate MR solutions into strategic accounts;
- Develop and execute a territory business plan that reflects MR-specific opportunities, customer needs, and account priorities by establishing clear goals and resource allocation (coverage, sampling, grants, education);
- Generate quotes and scope proposals with oversight from SAMs/AMs, ensuring alignment with customer requirements and compliance standards;
- Utilize EVS tools and business insights to support customer needs and drive value, while proactively logging calls, opportunities, competitive intelligence, and account activity in customer relationship management (CRM) systems;
- Ensure process discipline in CRM usage by maintaining accurate pipeline data, documenting key stakeholders, and logging activities consistently to support forecasting and territory management Leverage data and reporting to make strategic decisions, ensuring accountability and consistency in capturing and managing the product pipeline;
- Act as a proactive business partner to Customer Squad team, sharing insights on customer trends internally and contributes toward key account plans;
- Provide complete reports on sales performance, account activities (including competitive intelligence), and technical inquiries to leadership;
- Deliver in-suite clinical and business presentations, demonstrating a deep knowledge of MR products, including GBCAs, molecular structure, clinical indications, package inserts, common objections, and MR procedure workflows;
- Offer insights on MR market dynamics, competitor activity, and emerging customer needs to inform Bayer strategy and tactical adaptations;
- Ensure seamless sales handoff in-suite to support transitions from initial engagement to service, clinical, or implementation teams, ensuring continuity and customer success;
- Travel as required across assigned accounts, with expectations for consistent in-suite time with radiology teams to deepen engagements and advance adoption;
- Manage budget and resources effectively, including expense reporting; protect company assets and ensure compliance with Bayer policies, pharmaceutical regulations, and ethical standards in all engagements.
WHO YOU ARE
Bayer seeks an incumbent who possesses the following:
REQUIRED QUALIFICATIONS
- Committed to advancing the U.S. Radiology landscape through a deep personal passion for improving patient outcomes;
- Bachelor’s degree;
- Demonstrated knowledge of radiology with strong knowledge of medical devices, software, contrast media and service portfolio;
- Proven success in driving adoption of contrast, injectors, or imaging technologies;
- Personal strengths include verbal/written communication skills and presentation skills;
- Ability to deal with ambiguity; learn on the fly in a safe-to-try environment, and critical thinking;
- Capable of managing objections and driving to group consensus;
- Strong self-direction, detail orientation, organizational skills and time management;
- Strong competency in Customer Focus, Driving for Results, Integrity & Trust, Ethics & Values and Compassion;
- Proficiency in CRM tools (e.g., Salesforce) to drive value;
- Strong understanding of MR workflows, safety requirements, and system economics;
- Skilled in customer engagement, contracting, and influencing decision-making units;
- Ability to operate effectively in a cross-functional environment under DSO principles;
- Healthcare sales experience focused on MRI technology, contrast agents, and regulatory & safety standards or industry experience in MR imaging suites (e.g., HCP, technologist, etc.).
PREFERRED QUALIFICATIONS
- Bachelor’s degree in business, life sciences, or related discipline;
- 5 or more years of healthcare sales experience;
- 3 or more years of experience focused on MRI technology, contrast agents, and regulatory & safety standards or industry experience in MR imaging suites (e.g., HCP, technologist, etc.);
- Ability to use company generated AI tools.
Employees can expect to be paid a salary between $ 95,680.00 to $ 143,520.00. Additional compensation may include a bonus or incentive compensation (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc.
This salary range is merely an estimate and may vary based on an applicant’s location, market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors.
This posting will be available for application until at least 5-25-2026.
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