Position Title: Creative Marketing Specialist Department: Marketing
Classification: Exempt Approved By: Human Resources
REPORTING RELATIONSHIP
Position Reports To: Creative Director
JOB SUMMARY
EOTECH is seeking a creative, detail-oriented Creative Marketing Specialist to support the execution of marketing initiatives across EOTECH and its family of brands. This role is ideal for a recent graduate or early-career marketing professional with strong graphic design skills, social media experience, and a passion for content creation.
Working directly with the Creative Director, you will help bring campaigns, product launches, trade shows, and day-to-day marketing initiatives to life through compelling visual content and digital asset production. The ideal candidate is highly organized, comfortable managing multiple projects simultaneously, and eager to contribute across a variety of creative disciplines.
ESSENTIAL FUNCTIONS
Creative Asset Production
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Design digital advertisements, promotional graphics, email marketing assets, website visuals, and social media content.
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Develop print-ready marketing materials including trade show graphics, signage, brochures, flyers, and sales collateral.
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Assist with product launch materials, campaign creative, and brand initiatives across multiple business units.
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Maintain brand consistency and visual standards across all creative deliverables.
Content Creation
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Capture photography and video content at company events, trade shows, range days, product demonstrations, and internal projects.
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Edit photo and video content for social media, website, email, and advertising use.
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Organize and maintain digital asset libraries.
Project Coordination
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Collaborate with internal stakeholders to gather creative requirements and ensure timely project completion.
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Support marketing efforts for EOTECH and affiliated brands including EOTAK, EVS, MatrEX, and future business units.
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Assist in coordinating creative projects from concept through final production.
Trade Show & Event Support
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Assist with the planning, coordination, and execution of trade shows, events, and industry exhibitions.
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Support the preparation and organization of booth materials, marketing collateral, product displays, and event assets.
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Coordinate event logistics, vendor communications, scheduling, and related administrative requirements.
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Provide on-site and post-event support to help ensure successful event execution and follow-up.
Digital Marketing & Social Media
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Assist with website content updates and digital marketing campaigns.
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Assist with social media content planning, scheduling, and publishing.
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Coordinate content calendars and campaign timelines.
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Monitor and respond to social media messages and inquiries.
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Support affiliate, influencer, and community engagement initiatives.
SUPERVISORY RESPONSBILITY
MINIMUM QUALIFICATIONS
Knowledge, Skills and Abilities (as demonstrated through experience, training and/or testing)
- Proficiency in Adobe Creative Suite, including:
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Adobe Illustrator
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Adobe Photoshop
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Adobe InDesign
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Excellent visual design, typography, and layout skills.
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Strong organizational skills and ability to manage multiple projects simultaneously.
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Excellent written and verbal communication skills.
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Strong understanding of social media platforms and content best practices.
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Portfolio demonstrating graphic design and creative work.
EDUCATION
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Bachelor's degree in Graphic Design, Marketing, Communications, Visual Arts, or related field preferred
EXPERIENCE
- Experience with Adobe Premiere Pro and/or After Effects.
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Experience managing social media accounts for a business or organization.
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Experience within the firearms, defense, outdoor, tactical, hunting, military, law enforcement, or related industries.
BACKGROUND PREREQUISITIES
- Must undergo and meet company standards for background check, employment verification, pre-employment drug screening, and reference checks.
PREFERRED QUALIFICATIONS
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Photography and photo editing experience.
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Video production and editing experience.
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Familiarity with email marketing platforms and website content management systems.
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Knowledge of Shopify, Meta Business Suite, or similar marketing platforms.
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U.S. Citizenship is required.
WORKING CONDITIONS AND PHYSICAL DEMANDS
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With or without reasonable accommodation, requires the physical and mental capacity to perform effectively all essential functions. In addition to other demands.
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Must be willing to travel.
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Ability to lift up to 25 pounds occasionally
- 9/80 work schedule
- Clean manufacturing/office setting
NOTE: These statements are intended to describe the general nature and level of work involved for this job. It is not an exhaustive list of all responsibilities; additional duties may be assigned.
