route driver

merchandiser

route sales representative

account manager

sales trainee

Red Bull

In this job, you deliver RB to your customers and load your own truck at the end of each day...now the important stuff.

So, my first day with this company was about 5 minutes of explanation on what RB wanted me to do as their employee and then it was 'go run route with your trainer now' after that....oh...ok? My location was what RB calls "park outs", which simply are just satellite facilities to actual distribution warehouse operations. These "facilities" I speak of, are unacceptable for what a mega company RB is. They literally rent a building in the desired location and run "x" number of routes out of that building....that is literally it. You have ZERO on-site support to rely on during your day-to-day operations. Your boss can be available to you on location a handful of times each week, but consistency was lacking. They usually cover more than just your location, so they are always busy, putting in ridiculous hours, and running all over the place. I thought it might be nice to just manage yourself, run your route, and go home, but it really hinders your ability to quickly problem solve for your customers when there is no physical administrative body on-site to help assist you. After speaking with multiple employees from around the country, it is clear that they do not care what the conditions of these park outs are either. Mine was honestly clean and acceptable, but the stories of others are unfortunate. Also, with this being a park out it is extremely difficult to keep acceptable levels of product inventory in the building. You are reliant on the owning distribution location nearby to transport inventory to your park out on a weekly basis and this process is always sporadic and inefficient. It got so overwhelmingly frustrating telling my customers every single week about what product I did not have to give them and getting chewed out on a regular basis. I'm talking big, high volume moving gas stations. 

Another important issue with my operating location was the mere fact that DOT compliance is non-existent in this culture. For my first two weeks, I was put in a position where I was being required to work looooong days (14/15-hour days, 5 days a week). I also was having to operate a vehicle without all properly functioning systems and required paperwork. You may not find the severity in this information, but I promise you, if you get pulled over doing this stuff, it's your rear end as well as the company allowing it. They tried telling me it would only fall on them, but I'm not new to these regulations. After those initial weeks, the days run around 10/11 hours pretty consistently.

Honestly, the biggest bright spot with this company is what I believe is the supporting key fault with it...culture. It is an extremely laid-back environment and feels like the modern, risk-taker vibe that you get when you look at what RB affiliates their brand with. With this being said, this laid-back approach seems to bleed into critical areas, such as, the DOT compliance issue previously mentioned.

In summary, if you are just wanting a good paying job/career (if you put in the work to meet the performance metrics for commission) with good benefits and other programs offered, this is for you. If you care about your own safety, home life, and having an on-site support system to help you effectively take care of your customer base, then no.


I've been working here for over 2 1/2 years now and have seen this place go from being the greatest job to being the absolute worse I've ever had and it's all because of management. Typical day here is being to work by 5am, and don't be late cause you can be written up if you are. Then count our trucks that are almost always wrong and then have a group meeting to discuss weekly news. After that we go into the field and are supposed to get 20 stops done per day which is almost near impossible to do and still give each one the proper service they need. Then around 3 or 330 you head back in and then by about 4 you should be on your way home. All of this doesn't sound all that bad until you get into it and you see how bad management is. 

There's only one DM here that actually knows what he's doing, we have one DM that has no beverage experience at all (obviously knows how to interview), one open DM spot that should be filled and then our branch manager is best friends with his boss. What's bad about that is, he's never done our job, he thinks he has but covering a week or a few days doesn't mean he knows what we go thru on a daily basis for months at a time, day in day out.....but he'll swear he's the best. Little man's complex I think cause he's really short. 

Redbull just came out with this new focus on wanting to promote within, which would be great...but it's a lie. There's been DM position open for 3 month's and you mean to tell me that nobody at Redbull is qualified to get promoted? We're always told we're the best there is, but nobody is good enough for that job and they hire outside the company? The last DM they hired from the outside has no idea what he's doing and can barely talk in front of us without sounding like a fool. You are definitely not treated with any respect here, you're talked about behind your back to other reps by management and you have no job security. The turn over rate here is amazing to me and it seems as if lower performing reps are treated better then the higher performing reps for some reason. Your monthly numbers are not fair and if you're a high performing rep, your numbers are higher cause the branch manager can't trust lower guys. Maybe fire those guys for poor performance and hire real salesman and not glorified order takes. 

Bottom line is that if you're a single person that just wants to work and have no life then this is the job for you. It's definitely not a good job if you have a family (luckily I don't yet) but if you're planning on a family, think about how this job would be a struggle. 

I don't feel my job is secure at all and I perform at an above average level. I've seen really good reps be fired and really good managers be fired for very strange reasons. The branch manager doesn't like us all being friends and doesn't believe that there should be any personal interaction with each other. If you don't see things the way that the branch manager does then you'll have a target on your back but if you brown nose and agree with him all the time then you'll be fine. Don't plan on getting promoted any time soon and you will go no where with the company. All managers are hand picked to make sure that the branch manager can use them to his advantage and are "yes" men. So if you have no opinion, want to work 13 hrs a day, be lied to, have no friends at work and always have the negative brought up to you instead of the positive then this is the job for you.

I enjoyed my time at Redbull, don’t get me wrong, it’s a great company to work for! Good benefits, great incentives and cool people to work with all around. Very hard to move up though unless you “know somebody”.. or a perfect worker, but at the end of the day we are only human. The lack of work balance was my pet peeve. Some days you are home at a decent time but when you get promoted to ASM you become on salary and well working over 8 hours a day(easily 10+ hours) but commission from KPIs definitely helps. Lately the management has been nit picking and making sure we have brand flow correct, sales effectiveness, hitting every store even though some stores don’t need anything we were pushed to sell at least one case, doing resets, building displays, the whole nine…Which is the standard but the past few weeks they really have been cracking down and I was let go because of my choices to skip a store that did not need a order per managers request. I felt over worked even though I was hitting my daily numbers and making my boss look good. As soon as someone else gets the shine it’s almost as if your hard work was taken for granted and never acknowledged... at least that’s how I felt. My DSM was always willing to help me out but that slowly declined. I’ve owned up to my mistakes and dumb choices I made while working here but be warned, once you are in that spotlight you are there for good. They started really harping us on being late even if it was a few minutes. But somebody can walk in 10 minutes after you and they don’t say anything to them. Like I said once you are in that limelight you are there for good and that leniency is no longer there. Management is inconsistent and it needs to be fair across the board for everyone. I was recently laid off for skipping a store and other write ups being late etc. but definitely a good company to work for with good job security but I felt like they were demanding too much from us to do especially people with heavy routes like myself. DSM’s could help out a little bit more in my opinion. Still greatful for the opportunity to work here though. Would be way better if the job was hourly though maybe the ASMs would get more done being paid overtime  and valued of their work. The DSMs could be more active in the market and help. Some DSMs are better than others though! They really need to make a change because I know some of my other co workers are unhappy there and would hate them to lose a good thing going for them. All love though and wish them the best. 

Oh man where would I ever start? You working for Red Bull is cool and has its perks to your friends…but that’s about it.

“Account Sales Manager” is a nice way of saying “one man show”, but in reality you are “the grunt”. That’s literally what you are. You are a salesman, you are a delivery driver, you are a merchandiser, and some warehouses, you are even a truck loader. If the job said “glorified route owner” I think it would be more realistic. This job is very demanding and if you’re not ready for what you’re suppose to do every day then don’t apply. If you’re looking to work less than 10 hours every day then stop what you’re doing and move on.  

Every day you start between 5 am or 6 am depending on your warehouse. You’re given a route and you’re expected to go to all the stores. Every month you’re given a sales goal and a commission goal that is either way to high to obtain, or changes if you’re well liked enough. You go to super markets, mom and pop shops, coffee spots, sometimes even bodegas. You order the product for the store, bring the product in, and put the product up on the shelves. 

In some small stores they have to be kept to standards in order to receive a discount. You then have to play good cop / bad cop weekly with your accounts about “keeping to standards.” In also having these daily battles, you have accounts that will put away the product you deliver for you, or take full advantage of the situation and know you “need” to fill it and will leave it all empty for you to do. Even though there might be 8-10 people working in the store, and you’re only one person working 12-13 coolers in one day….they will think nothing of it, and insist they “pay your bills” and think you are their employee or threaten to call your DSM. Yes. They will leave it empty for you only to come back and fill it right back up. 


While doing all of this, you’re expected to have a smile on your face and never complain about anything going on. If you complain just one bit it’ll be held against you until the end of time. The promotion process is insane, and needs to be held by someone in Human Resources or supervised. Management here is a joke. Unless you befriend upper management, or you are in the right warehouse you will never get advancement. Tell everyone how guys that start 6 months ago beat out guys/gals with 5 years In the company? They expect you to move across the country for a promotion. Even if the answers you are given for promotions are illegal.  


My advice, hire people with degrees and stop hiring yes men. 

I've worked for Red Bull for almost 8 years - started in college as a Red Bull girl and worked my way up to different marketing departments and my ultimate dream marketing job. They like to promote within - which is great - if you are a hard worker and prove yourself, they will find a way to move you up. My typical day in my last role was a little different than a normal job, I was a field employee and had a large territory - everyday was different. Lots of traveling and meeting people, did not have to be in the office everyday and could easily leave for appointments, vacations etc (this is also dependent on having a great direct manager, which I did). Work/Life balance was somewhat difficult but I enjoyed it - I traveled 50% of the time and worked many nights and weekends - although my role was dependent on events and nightlife culture, I loved it and still found time to go on big vacations while working on the coolest projects ever. My coworkers became some of my best friends, everyone I've ever met through this company has been awesome - which might be one of my favorite parts of working here. 
If you can prove your ideas, they give your the freedom to try them out without consequences - which is freeing as a marketer. My management in every region I've been in was great, they care about you and push you to be better while creating opportunities for you to prepare for what you want to do next. Compensation in my role was awesome too, got a raise every year as well as nice bonuses too.  
Red Bull is based out of Austria, so there can be a lot of clashing at the top between the US and the Global team, as some things that work in Europe don't make sense in the US. Also, there is typically a crazy restructure about every 2 years - so your role can easily be eliminated but most a lot of the time they create new roles that your can apply for. Overall, my experience was amazing at this company and I would recommend working here - it's a great life experience! 

Working at Red bull gave me the opportunity to test my professional skills and people skills. During a shift or, "mission," two of us would go to white-collar businesses in Northwest Arkansas and offer a complimentary sample of red bull. "Usually our biggest competitor is Monster but in the workplace it's coffee." With a solid amount of vendors doing business in Bentonville and Rogers, we had a large amount of people to win over with out product. We would do so by providing information about our product's contents and comparing ingredients with other sources of energy and caffeine. We would track consumption patterns to report mack to our manager by asking questions like "how often do you drink Red Bull?" Or if they say they don't like it we would just simply ask "why?" 
Our schedule was also extremely flexible. We would get "mission assignments" every two weeks and from the comfort of our own home we would strategically plan locations to visit in the area. A mission is usually 4-6 hours long. We also got to go on our calendar in the portal and mark our unavailability so when our supervisor (based in Memphis) went to assign each of us to certain shifts, if we are unable to work your name will not come up as an option to cover that shift. 
The hardest part of the job was the 7AM shifts. Our office is based in Springdale, so about 20 minutes from where I lived. So I would have to wake up at 5 am to shower, blow dry my hair, and put on makeup. Our appearance for the job was supposed to be "first date ready," so we couldn't just roll out of bed and show up. 
The most enjoyable part of the job was going to campus and handing out Red Bull to people I know and making everyone's day. If we have a really slow mission and are barely sampling any cans, the first time someone lights up when you hand them one, or when an entire office gives us a standing ovation when we walk in, then that's what really makes the job so enjoyable. 
Loved this job!

Being a Warehouse Manager has it's ups and downs.  The Up would be getting to be around a lot of likable employees such as your part-time loaders, account sales managers, district sales managers, operations manager, and third party contractors.  Building working relationships that makes dealing with the stresses of the job more tolerable.

The Downside is many.  Workload is tremendous and you have little support or manpower to help you out.  The regional level and branch level managers know you have no help and their OUTSTANDING leadership, haha, shows in their ability to not help you out when you're loading 20 trucks every day by hand by an estimated 4,500 cases of Red Bull a day.  Not to mention you're in charge of inventory management.  You're in charge of ensuring that all DOT documents are sent in weekly for every truck and driver within your FLEET.  By yourself, you have to make time to keep your entire warehouse clean on top of ensuring your three tier racks are organized in some type of fashion.  With everything that I have mentioned, all damage cases have to be rebuilt into sell-able cases.  Another duty you have as a warehouse manager, drive and set-up bulk deliveries to all major bulk store outlets, ie Sam's Clubs.

So all in all, the up is just being around likable employees.  The down is horrible pay for the amount of work you do.  Not to mention having horrible leadership at the branch and regional level.  Did I mention office politics and favoritism at the regional and branch level?

Also, I worked from 5-6 am in the morning till 8-9 pm at night my last three months there.  No family life.

You average start your day at 430am, Managers speak down to you in your daily meetings, start your route for the day, constant harassment about hitting your number through phone calls and texts, Have to work through difficult customers and a route that has to many store for their time restraints they limit you to, 10 hours for the day maximum even though it takes 12 hours to finish your route (traffic customers, etc), come back to the warehouse to do inventory of your truck, then turn paperwork, to get more harassment about your area/sales for the day. Hard work goes unnoticed by everyone in management. Get no help when needed by anyone, get about a max of a two day crash course of on the job training ( it used to be a week+) and they belittle you when you mess up due your lack of training given. The management team are so unorganized and unprofessional that it almost to the point of humorous. District Manages are puppets and will not stick up for you ever. Favoritism runs rampant with management. The only thing bare able are your coworkers that are going through the same conditions as you are experiencing. Moral is almost nonexistent. They changed the pay rates so much that it went from between $15 to $8 dollars for the years that I have worked there and 4+ reroutes to smaller areas with the same over blown numbers so you can never make your goals for the month. Every time they change it they indicate its a better for you, which its not. The hardest part of the job is going in everyday and having to put up with the constant disrespect, abuse and negligence. Its a very stressful and strenuous job, not career that I would not recommend this job for anyone.

Look people, it's simple. RedBull North America seems like a pretty cool place to work. redbull distribution company is not the same thing. Otherwise known as RBDC, this is by far, the worst company in North America to work for. You are a slave. 5 am to whenever late evening hour you get to go home, horrible, fake, and backstabbing managers, no direction from incompetent upper management. They will lie and create this atmosphere of "fun" until you get on board. Then, you will remember reading this and realize you've been duped. 

I know saying this is the worst company to work for is a bold statement but I promise you, it's true. If you have a family that you never want to see, work minimum 13 hour days, be treated like a slave who can't do anything right and use your weekends to rest and be tired to do anything else, this is the place for you! People get fired daily, there is no job security unless you are a suck up and a company man. If not, your days are numbered. Most of the other ASM's here cant get jobs anywhere else which is why they get hired here. Trucks always break down and you will get the blame for that as well. Stores are always being added and you are to add them to an already crazy unmanageable route. Good luck getting replacment uniforms or merchandisers for your large stores.you are the salesman, driver, and merchandiser for all of your stores. You will get empty promises, lies, and a good amount of double talk to keep you conned but your 13-17 hour days will remain the same. The Houston branches are still working out of trailers! 

Take my advice, stay very clear of this company. If you dont listen , you only have yourself to blame,

For starters you are working for RBDC (Red Bull Distribution Company)who is a third party funded by RedBull not RBNA (RedBull North America)
You will love this job if you’re fine with working 10-12 hours days but getting no OT because you’re salary and they will take advantage of that especially during the summer some of these guys are getting around $15 hr because they are non stop working and are salary.
You are doing multiple jobs driver/ delivery/sales/merch so 4 jobs in 1 for just your standard pay.
You start at 5:30am, count your inventory on your truck which is wrong 90% of the time, have a meeting 2-3 days out of the week that puts you 30-45 minutes behind for the day already when you have 12-15 stops to hit that range from Walmart and other grocery stores that take an hour sometimes 2 to convince stores that take 15-30 minutes. You have to stock and merch everything even though there’s already merchandisers for that but they don’t care and if you don’t when your DSM goes in you will get obliterated by them for not doing it. If you do finish work in 7-8 hours you will be hounded to pick up more stops to make you work 10+ hours. Half of these stops already hate RBDC because the other reps before slammed them with to much product and displays and coolers that are not helping their sales.
Constant bickering between the sales team and the warehouse team. Micromanagement because even though they hired you they don’t trust you to do the job so they go behind your back and if one thing is off when they go into a store you’ll get a write up. The expectations of what they want you complete in a day are just unrealistic.

Top Job Titles	Average Salary
Route driver 6 salaries reported	$41,583 per year
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Account manager 2 salaries reported	$54,500 per year
Sales trainee 1 salary reported	$23.60 per hour

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