outside sales representative

entry level sales representative

direct sales representative

field sales representative

sales specialist

Sonic (Internet and Phone)

When I first worked here it was appealing since everyone seemed so nice and happy (the hiring rep literally told me they only hired "nice" people). After a few months that changed drastically. Upper management doesn't care about employees, they don't pay enough for the work, and frequently changed policies and our tools with little warning which resulted in employees floundering. I worked there for years and after the series of changes, I felt like a new hire again. Unprofessional. There is little to no room for growth, and customers are very hostile over the phone- which you have to deal with, you aren't allowed to hang up even if you're being screamed and cussed at. The wages are much lower than many other similar companies. When I started, minimum wage was lower so the starting rate seemed great. However when CA raised the minimum wage to $15, no one that had been working there already got an adjustment- so new hires were making more than people that had been there for years. Instead of raising wages, they offer bonuses to recommend people for the job, since the turnover rate (in some departments specifically) is really high. The only redeeming quality about the job was some of my coworkers/supervisors, who were great people, just stuck in the same cesspool (no one I talked to was happy there. I never conversed with upper management though).

TL;DR - If you want to be a salesman try their D2D dept or another job
This company has residential and business departments and residential departments deal a lot with customer care more than sales. 
You are in a queue with around 12-15 other reps and calls may include potential prospects, rerouting to a different dept, or people thinking its Sonic Drive in. After getting off calls you are expected to respond to customer emails and handle accounts modifications. Base pay is barely over minimum wage and you can make more commission by mowing your neighbor's lawn. Realistically after commish and hourly its 3-4k a month. Full time 8 hr days unpaid lunch with wfh mandatory in office twice a week. Those days there may be some food or snacks to reduce existential dread of being in an office. They do cash bonuses and challenges with prizes such as sport games and events. A lot of the people have been working there for a while but social aspect for company culture has dipped since pandemic. Company sells a solid interent service and no quota's to hit plus has built a great reputation however it is hard to be excited about internet and product when most consumers won't understand internet service unless you say its fast. Company is expected to grow however with that you will just be another cog in the machine just a matter of time. 100's of new customers every day and installation/construction teams can't keep up with the influx of new customers. 

At first, the job was great because you were able work your own hours, had freedom to work wherever you wanted, and have an uncapped commission. 
However, you quickly start to realize that your paycheck is technically a loan, and it can be taken away anytime a customer cancels their service (even if it's 3 months after you made the sale). Ultimately, if you have more cancelled orders than sales, you're technically in debt to the company, so they obviously have some major issues with management, which explains their high turnover rate. While I worked there, they would make a lot false promises at their company quarterly meetings and would never follow up with it, which included promises of: pay raises, bonus pay incentives, and increased benefits. They no longer reimburse you for gas mileage or bridge toll, and most of their new expansion have been in cities in Marin, Vallejo, Concord, and Santa Rosa. 
They also have issues on their backend and cannot keep up with their orders. This causes installation dates to be missed and can lead to customers cancelling their orders, which ultimately affects the field sales department. Inside Sales can also poach your sales when offering customer service support.
They need to fix their backend and actually take care of their sales department, because they are the ones knocking door to door driving sales for the company, yet have the most unsustainable pay in the entire company.

Good company culture, management is pretty supportive and generally pleasant to work with. Some good folks working for and running Sonic. A few company parties/events each year and cool perks here and there.

Pay and advancement opportunities could be better, but it also depends on who you know and how your work ethic is. Mobility (laterally and vertically) is possible, but not always feasible especially when those positions have no openings for a long time. Starting rate is pretty low, but can be raised quickly if you complete a lot of jobs and do them well.

Nice that most people are happy to see us when we show up, but overtime in the field is a regular occurrence and can present some work/life balance challenges. Not always a long day, but there will be 10+ hour days sometimes.

Overall, a good company but pay could be better for all the stuff we go through in the field. There's opportunities to make extra cash via volunteering to work a 6th day when it's available, volunteering for holidays and spiff for doing more jobs, but not enough to really beef up your check. The company also does profit sharing but again, not much and not often.

I worked for Sonic for 6 years, it's a good company to get your foot into the tech world and learn valuable skills but the pay is well below standard and benefits were poor. The amount of office politics within various departments and in between departments is horrible. Management does not seem to care that employee burnout and turnover is high. Internal promotion and growth opportunities are available, but can seem at the whims of management with poor feedback on how to improve and move forward.

That said, Sonic was a cool place to work with great co-workers and a laid back atmosphere. Company provided lunches/BBQ's/events and an occasional beer Friday are welcome breaks from the endless call/ticket queues. Schedule flexibility was good with multiple employees working while attending college classes.



Sonic has been an employer that I have been able to rely on for nearly eight years. I was hired on with no background in telecommunications and have been able to learn and grow at the pace in which the company has been expanding. There have certainly been growing pains along the way, but Sonic is settling in as one of the best small companies in the area to work for. During our various stages of growth I have witnessed many opportunities for advancement across the board and can foresee many more to come. The people responsible for hiring have done a great job choosing the most helpful employee base I have ever been a part of. If you want to work with a team that wants to help you succeed so that we can all continue to provide the fastest internet in California, then come join us.

When I started, and Dane was still involved in the business, this was an amazing place to work.  Ever since he left, the place has gone downhill.  In my job in particular, I have zero support from a buffoon disguised as a manager.  Totally sat on his pedicel, with no clue how to run a department.  No support, or appreciation for the accomplishments I did for the company.  I can go on and on and just rip this place to shreds, but I feel sorry for the toxic culture the good people need to endure here.  The place has the worst interdepartmental communication I have ever encountered in a professional environment, and they do absolutely nothing to fix it.    The HR department is toxic and be the first to stab you right in the back.  Good riddance Sonic.

What is the best part of working at the company?
You can essentially work on yor own schedule

What is the most stressful part about working at the company?
Making quota in areas that have been hit severall times within a short period of time.  I had canvassed areas that we had gone to the houses 4-7 times. 

What is the work environment and culture like at the company?
Nice people in the filed.  The folks in the office were difficult to get to know

What is a typical day like for you at the company?
walk approximately 80-100 houses per day, rain or shine, hot or cold.

Lots of overtime, lots of on the job training with many changes on how things are done, lots of overtime, Low pay, ok Benefits compared to other companies in the same field.

Long  hours and for the most part overtime is mandatory. Currently looking for another job before the economy really tanks nest year. Management looks dimly at new ideas or doing things a little differently. The owner keeps saying that we need to cut coast but yet he keeps 2 huge building virtually empty since COVID. Meanwhile you have all this remote work including several manager working from home out of state , and they wounder why productivity is down and cost are up!

Top Job Titles	Average Salary
Outside sales representative 19 salaries reported	$77,500 per year
Entry level sales representative 12 salaries reported	$62,500 per year
Direct sales representative 88 salaries reported	$62,500 per year
Field sales representative 14 salaries reported	$77,500 per year
Sales specialist 8 salaries reported	$22.00 per hour

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