ABOUT SWEAT440
SWEAT440 delivers coach-led, 40-minute workouts with a new class starting every 10 minutes. That flexibility makes it easier for members to build a consistent fitness habit. You are never late because another workout is always starting within the next 10 minutes.
We are opening the first SWEAT440 studio in Utah, right here in Herriman, and building an exceptional team from the ground up.
Our goal is to create a place where members feel known, supported, challenged, and excited to return. We care deeply about delivering a remarkable fitness experience, helping members achieve real results, and building a strong local community.
We believe in high standards, personal accountability, attention to detail, positive energy, and winning together. We want people who are excited to help build something special, not simply work another job. These expectations reflect the values we are building the company around.
POSITION OVERVIEW
As a SWEAT440 Fitness Coach & Membership Advisor, you will be responsible for two things:
- Delivering a remarkable coaching and fitness experience.
- Helping grow the SWEAT440 membership community.
Both are essential to the role.
As a coach, you will create energy in the studio, provide clear instruction, help members move safely, and adapt workouts for different fitness levels. You will know members by name, understand their goals, track their progress, and help them feel supported every time they walk through our doors.
We want to create an experience so personal, effective, and enjoyable that members never want to leave.
You will also be expected to sell SWEAT440 memberships. Every member of our team must be able to confidently explain the value of SWEAT440, understand a prospective member’s goals, answer questions, discuss membership options, ask for the sale, and close.
This is not primarily a door-to-door sales role. However, sales are not someone else’s responsibility. You may sell memberships inside the studio, follow up with leads, work community events, support local partnerships, or help lead pop-up workouts.
Whether someone meets us in the studio or in the community, you should be able to build a relationship, help them see how SWEAT440 can improve their life, and confidently invite them to join.
WHAT YOU’LL DO
Coaching and Member Experience
- Coach SWEAT440 workouts with energy, professionalism, and attention to safety.
- Provide clear instruction, movement corrections, modifications, and progressions.
- Create an encouraging environment for beginners and experienced athletes.
- Learn members’ names, goals, limitations, and progress.
- Give personalized coaching rather than simply supervising the workout.
- Help members build confidence, consistency, strength, and healthier habits.
- Celebrate progress and make every member feel seen and supported.
- Maintain a high-energy, attentive presence throughout every shift.
- Help create an experience members genuinely look forward to.
Membership Sales and Growth
- Welcome prospective members and create an outstanding first impression.
- Ask thoughtful questions to understand their goals and motivations.
- Explain how SWEAT440 works and what makes it different.
- Confidently discuss pricing, memberships, promotions, and next steps.
- Answer questions and respond to concerns honestly and effectively.
- Directly ask prospective members to sign up.
- Convert trials and first-time visitors into long-term members.
- Follow up consistently through calls, texts, email, and in-person conversations.
- Ask current members for referrals and reviews.
- Accurately track leads and follow-up activity.
- Contribute to studio membership and revenue goals.
Community and Studio Support
- Represent SWEAT440 at selected community events and local partnerships.
- Help lead or support pop-up workouts and brand activations.
- Start conversations, collect leads, and create interest in the studio.
- Maintain a clean, organized, and welcoming environment.
- Follow opening, closing, safety, and operational procedures.
- Support teammates and help solve problems as they arise.
WHO YOU ARE
An Excellent Coach
You care about helping people improve. You pay attention to form, safety, confidence, and individual goals. You understand that members are paying for more than access to equipment. They are paying for coaching, connection, accountability, and results.
Comfortable Selling and Closing
You believe in the value of SWEAT440 and are comfortable helping others see it. You can discuss pricing, respond to concerns, ask someone to make a decision, and close the membership.
You understand that being friendly is not the same as producing a result.
Highly Dependable
You arrive early, prepared, and ready to work. You follow through on commitments without repeated reminders. When you agree to work a shift, attend an event, contact a lead, or complete a task, people know it will happen.
A Natural Relationship Builder
You enjoy meeting people, asking questions, remembering details, and helping others feel comfortable. You can connect with a nervous beginner, an experienced athlete, or someone you meet at a community event.
Accountable and Results-Oriented
You take responsibility for your energy, commitments, and outcomes. You look for solutions rather than excuses and understand the difference between being busy and delivering results.
Positive and Coachable
You bring energy into the room, welcome feedback, and continuously work to improve your coaching, sales, communication, and leadership skills.
OUR TEAM VALUES
Remarkable Experience: We create an experience people talk about. Members feel known, supported, and inspired.
Sweat the Details: The studio is spotless, equipment is ready, follow-ups happen, and small details matter.
Own It: We take responsibility, solve problems, and follow through. No excuses or finger-pointing.
Build to Scale: We follow systems, document what works, and help create a business that can grow.
Never Quit. Find a Way: We are persistent, resourceful, and solution-oriented.
Love the Game: We love fitness, people, growth, and building something meaningful.
REQUIREMENTS
- Current nationally recognized Personal Trainer or Group Fitness certification, such as NASM, ACE, ISSA, ACSM, NSCA, or an approved equivalent.
- Current CPR/AED certification.
- Ability to coach members across a wide range of fitness levels.
- Strong communication and relationship-building skills.
- Comfort discussing memberships, asking for the sale, and working toward sales goals.
- Willingness to be accountable for member experience, conversions, and studio growth.
- Ability to work early mornings, evenings, weekends, and selected community events.
- Reliable transportation and consistent attendance.
- Ability to stand, move, demonstrate exercises, and work actively throughout a shift.
- Commitment to professional conduct, integrity, and member confidentiality.
PREFERRED EXPERIENCE
- Personal training, group fitness, athletic coaching, or fitness instruction.
- Membership sales, hospitality, retail, customer service, or another relationship-driven role.
- Experience converting prospective customers into paying clients.
- Experience supporting community events, partnerships, or pop-up activations.
- Familiarity with CRM, scheduling, or lead-management systems.
THIS ROLE PROBABLY ISN’T FOR YOU IF
- You only want to coach workouts and go home.
- You believe sales should be handled exclusively by a manager.
- You are uncomfortable discussing pricing or asking someone to join.
- You regularly run late or struggle to follow through.
- You need repeated reminders to complete responsibilities.
- You avoid talking to new people.
- You view cleaning, follow-up, sales, or studio operations as someone else’s job.
- You are uncomfortable being measured against coaching, member experience, and membership-growth goals.
COMPENSATION AND GROWTH
- Starting at $18 per hour, depending on experience and qualifications.
- Additional earning opportunities through membership commissions and performance bonuses.
- Free SWEAT440 membership.
- Employee discounts.
- Training and professional development.
- Leadership and advancement opportunities as SWEAT440 expands throughout Utah.
HOW TO APPLY
Skip the generic cover letter. Send us a short note telling us:
- Why you would be an excellent SWEAT440 coach.
- Why members and teammates can depend on you.
- How you feel about selling memberships being part of a coach’s role.
- Why you want to help build SWEAT440 in Herriman.
Bonus points for sharing an example of a time you:
- Helped someone reach a fitness or personal goal.
- Sold a product, service, membership, or idea.
- Asked for and closed a sale.
- Took ownership of an important commitment and delivered results.
SWEAT440 is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for employees and members.
Benefits:
- Employee discount
- Free gym membership
- Opportunities for advancement
- Professional development assistance
Work Location: In person
Pay: $18.00 - $25.00 per hour
Benefits:
- Employee discount
- Gym membership
- Opportunities for advancement
- Professional development assistance
Work Location: In person