Top 92 Campaign manager Jobs in Bethlehem, Pa

Director of Product Management and Marketing
HoverTech International —Allentown, PA
- Full-time
- Background check
- Marketing
- Hospital
- Health insurance
- Dental insurance
Quick Apply
4d
Social Media Manager
Crayola LLC —Easton, PA
- Full-time
- Marketing
- 8 years
- Analysis skills
- Health insurance
- 401(k)
Brand Activation Manager
Crayola LLC —Easton, PA
- Full-time
- Marketing
- 5 years
- Bachelor's degree
- Health insurance
- 401(k)
Field Marketing Specialist 1
Sodexo —Bethlehem, PA
- $53,720 - $69,520 a year
- High school diploma or GED
- Experience equivalent to degree accepted
- Associate's degree
- Paid holidays
- Health insurance
9d
Branch Executive
River Crossing YMCA —Pen Argyl, PA
- $85,000 a year
- Online Application
- CPR Certification
- Google Workspace
- Mid-level
- Opportunities for advancement
- Flexible schedule
Internal Communications Lead- Content
Lutron Electronics Co., Inc —Coopersburg, PA
- Full-time
- Spanish
- 5 years
- English
Marketing & Product Manager
Pop Step LLC —Nazareth, PA
- $62,348.06 - $75,085.84 a year
- Part-time
- Hybrid work
- Merchandising
- Mid-level
- Product management
Quick Apply
6d
Business Development Representative (Manufacturing)
Flexicon Corporation —Bethlehem, PA
- $55,000 - $60,000 a year
- Full-time
- Marketing
- Research
- Mid-level
- Disability insurance
- Health insurance
Quick Apply
10d
Experienced Centralized BDC Manager (Service)
Bergeys Inc —Souderton, PA
- Call employer
- Dealership
- Pass drug screening
- Mid-level
- Profit sharing
- Health savings account
Quick Apply
Marketing and Sales Account Manager
Lehigh Valley Style —Easton, PA
- $35,000 - $55,000 a year
- Full-time
- Hybrid work
- Sales
- Mid-level
- Office
- Health insurance
- Dental insurance
Quick Apply
Recruiter
AmeriBest Home Care, LLC —Allentown, PA
- $50,000 - $55,000 a year
- Full-time
- Bilingual
- Microsoft Excel
- Sales
- Health insurance
- Dental insurance
Management Trainee - Sales and Outreach
Destiny United LLC —Bethlehem, PA
- $800 - $1,200 a week
- Weekends as needed
- Sales
- In-person
- Reliable transportation
- Paid training
- On-the-job training
Quick Apply
Business Development Manager/ Staffing
IMKO Workforce Solutions —Wescosville, PA
- $70,000 - $75,000 a year
- Full-time
- Background check
- Microsoft Excel
- Sales
- Health savings account
- Disability insurance
Quick Apply
4d
Sr Channel Marketing Manager
B. BRAUN MEDICAL (US) INC —Bethlehem, PA
- $100,000 - $125,000 a year
- Remote
- Office
- Driver's License
- Bachelor's degree
- Health insurance
- 401(k)
Social Media Manager
BE Group —Easton, PA
- Hybrid work
- 8 years
- Bachelor's degree
- Mentoring
Quick Apply
Mid-Atlantic Conservation Policy Manager
APPALACHIAN MOUNTAIN CLUB —Bethlehem, PA
- $56,380 - $71,760 a year
- Weekends as needed
- 5 years
- Computer literacy
- Public speaking
- 403(b) matching
- AD&D insurance
Quick Apply
Retail Media Specialist
Crayola LLC —Easton, PA
- Full-time
- Marketing
- Mid-level
- Analysis skills
- Health insurance
- 401(k)
Specialty Leasing Manager
Unibail-Rodamco-Westfield —Old Orchard, PA
- $96,000 - $130,000 a year
- Full-time
- Merchandising
- Mid-level
- 3 years
Market Development Mgr Easton, Phillipsburg, Pen Argyl, Bangor, Frenchtown, NJ
ABARTA Coca-Cola Bev LLC —Bethlehem, PA
- Background check
- Merchandising
- Pass drug screening
13d
Graphic Designer
Adams Outdoor —Bethlehem, PA
- Full-time
- Mid-level
- Office
- Bachelor's degree
Quick Apply
10d

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Director of Product Management and Marketing

HoverTech International
Allentown, PA

Quick Apply

Job Details

Full-time
4 days ago

Benefits

Health insurance
Dental insurance
401(k)
Tuition reimbursement
Paid time off
Vision insurance
Life insurance

Qualifications

Managing marketing teams
Product marketing
Product marketing strategy
Team leadership
Regulatory compliance
Marketing product development
Bachelor's degree
Market research experience within healthcare industry
Product management
Leading team collaboration initiatives
Biomedical regulatory compliance
Managing product marketing teams
Leadership
Healthcare compliance

Full Job Description

At HoverTech International, an Etac company, we care for and improve the well-being of patients and caregivers by delivering trusted and safe patient handling and mobility solutions.

We are seeking a collaborative, hands-on Director of Product Management and Marketing, for our HoverTech Acute Care business unit, who will leadthe product management and marketingfunctions for a portfolio ofproducts sold primarily to acute-care hospitals and health systems. The Product Management and Marketing team plays a vital role in understanding customer needs, shaping product strategy, commercializing innovative products, equipping the sales organization for success, and driving sustainable business growth.

The Director of Product Management and Marketing will influence product strategy, lead and develop a high-performing team, collaborate with an experienced leadership group, and make a lasting impact on our customers, our business, and the future of patient care.

***Must have medical-device product management and marketing experience to be considered.

HoverTech International offers:

A competitive salary with bonus potential
8:00am-5:00pm M-F
100% employer paid benefits (for employee and family)
Medical, dental, vision
PTO
401K plan
Life insurance
Tuition reimbursement

Director of Product Management and Marketing Responsibilities:

Leadership

Lead, coach, and develop a high-performing team, including Product Management, Marketing Communications, and Conferences & Events professionals, while actively contributing to key product management and commercialization initiatives.
Establish priorities, allocate resources, and ensure effective execution across Product Management, Marketing Communications, and Conferences & Events.
Foster a collaborative, accountable, and customer-focused team culture that supports continuous learning and professional development.
Build strong cross-functional partnerships with Sales, Clinical Education, Product Development, Operations, Quality/Regulatory, Customer Service, Finance, and Executive Leadership.
Develop annual departmental objectives, budgets, and performance metrics aligned with the company's strategic priorities.

Portfolio Strategy and Upstream Product Management

Lead portfolio strategy through market assessment, customer segmentation, competitive analysis, and portfolio planning.
Establish a structured Voice of Customer (VOC) process to identify, validate, and prioritize unmet customer needs and new product opportunities.
Lead the development of market assessments, business cases, market requirements, and commercial inputs to support stage-gate product development and represent the voice of the customer throughout the process.
Manage the product portfolio throughout its lifecycle, including product enhancements, rationalization, and discontinuation recommendations.

Commercialization and Downstream Product Management

Develop product positioning, value propositions, messaging, and commercialization strategies, and lead the successful launch of new products and significant product enhancements.
Develop sales enablement tools and customer-facing materials, including presentations, competitive comparisons, case studies, and objection-handling resources.
Monitor product performance, customer feedback, competitive activity, and market trends to identify opportunities for portfolio improvements and commercial growth.
Collaborate with cross-functional teams to contribute to the evaluation, communication, and resolution of product issues.
Partner with Sales leadership to support key-account strategies, customer engagement, and commercial execution.

Marketing Communications and Brand Management

Direct the company’s brand, messaging and marketing-communications strategy.
Oversee the development and execution of marketing communications, including graphic design, collateral, website content, digital marketing, email communications, social media, and video.
Ensure that promotional materials are accurate, consistent, appropriately substantiated, and compliant with applicable regulatory requirements.
Establish, monitor, and continuously improve performance metrics for digital engagement, campaign effectiveness, lead generation, and sales enablement.
Manage external agencies, freelancers, and other marketing partners, as appropriate.

Conferences and Events

Develop and execute the annual conference and event strategy, including conference selection, exhibit strategy, messaging, staffing, and logistics.
Maximize the commercial return on conference investments through lead generation, sales follow-up, and post-event performance evaluation.

Director of Product Management and Marketing Qualifications:

***Must have medical-device product management and marketing experience to be considered.

Bachelor’s degree in marketing, business, healthcare, engineering, life sciences or a related discipline.
8+ yrs. experience in medical-device product management and marketing.
Must have 3+ yrs. experience leading and managing product managers and marketing professionals.
Demonstrated experience with both upstream and downstream product management.
Experience marketing products to acute-care hospitals, IDNs or health systems.
Demonstrated experience conducting Voice of Customer (VOC) research, market assessments, business case development, and commercial input into new product development.
Demonstrated success commercializing and launching medical-device products.
Working knowledge of medical-device promotional-review and regulatory-compliance requirements.
Demonstrated success collaborating with Sales, Product Development, Clinical, Regulatory, Quality, Operations, and Finance.
Willingness and ability to obtain and maintain hospital vendor credentialing.
Ability to travel domestically approximately 20%–30%.

Director of Product Management and Marketing Preferred Qualifications:

MBA or other relevant advanced degree.
Experience in safe patient handling, pressure injury prevention, hospital consumables, or nursing products.
Experience in a middle-market or lean medical-device organization.
Experience marketing through a combination of direct and independent (1099) sales representatives, GPO contracts, and IDN relationships.

#LS511

Benefits:

401(k)
Dental insurance
Health insurance
Life insurance
Vision insurance

Application Question(s):

Do you have experience marketing products to acute-care hospitals, IDN's or health systems? Please answer yes or no
This position requires visits to healthcare facilities to demonstrate products and meet with potential customers. Are you willing to adhere to the vendor credentialing process? (Link below for additional information on vendor credentialing) Please answer yes or no.

Vendor Credentialing:
https://www.symplr.com/blog/the-complete-guide-to-hospital-vendor-credentialing

Education:

Bachelor's (Required)

Experience:

Medical Device Product Management and Marketing: 8 years (Required)
Leading Product Managers and Marketing professionals: 3 years (Required)

Ability to Commute:

Allentown, PA 18109 (Required)

Willingness to travel:

25% (Required)

Work Location: In person

Quick Apply

Refine Your Search

campaign manager jobs in bethlehem, pa

Director of Product Management and Marketing

Social Media Manager

Brand Activation Manager

Field Marketing Specialist 1

Branch Executive

Internal Communications Lead- Content

Marketing & Product Manager

Business Development Representative (Manufacturing)

Experienced Centralized BDC Manager (Service)

Marketing and Sales Account Manager

Recruiter

Management Trainee - Sales and Outreach

Business Development Manager/ Staffing

Sr Channel Marketing Manager

Social Media Manager

Mid-Atlantic Conservation Policy Manager

Retail Media Specialist

Specialty Leasing Manager

Market Development Mgr Easton, Phillipsburg, Pen Argyl, Bangor, Frenchtown, NJ

Graphic Designer

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