About PROOF.
PROOF. is a fully integrated print, packaging, branding, and fulfillment partner built on the combined experience and capabilities of three respected Wisconsin companies: Delzer Printing, Heyrman Printing, and Sun Printing.
We help organizations bring their brands to life through commercial print, large-format graphics, packaging, creative services, promotional products, apparel, direct mail, digital storefronts, warehousing, kitting, fulfillment, and distribution.
Our promise is simple: The Future of Print. Built on Legacy.
Position Summary
The Inside Sales Executive is responsible for developing revenue within an assigned portfolio of existing and prospective customers.
This is a proactive sales position—not a traditional customer service or order-entry role. The Inside Sales Executive will build relationships, uncover business needs, reactivate dormant and underdeveloped accounts, generate new opportunities, and introduce customers to the complete range of PROOF. capabilities.
The ideal candidate is curious, organized, comfortable initiating conversations, and motivated by measurable growth. This individual must be able to manage a high volume of customer relationships while maintaining consistent follow-up, accurate opportunity tracking, and a consultative customer experience.
Primary Responsibilities
Account Development and Growth
- Develop and execute growth plans for an assigned portfolio of existing, inactive, and prospective customers.
- Reengage dormant and declining accounts to understand what has changed and identify opportunities to win back business.
- Expand current customer relationships by introducing relevant PROOF. products, services, and capabilities.
- Identify cross-selling opportunities across commercial print, large format, packaging, creative, promotional products, apparel, direct mail, digital storefronts, warehousing, kitting, fulfillment, and distribution.
- Build relationships with multiple contacts and decision-makers within customer organizations.
- Conduct scheduled account reviews to understand customer priorities, upcoming initiatives, challenges, and purchasing cycles.
- Maintain a consistent pipeline of qualified opportunities aligned with individual and company revenue goals.
New Business Development
- Conduct proactive outbound outreach through phone, email, social platforms, marketing campaigns, referrals, and targeted prospecting.
- Research prospective organizations and identify opportunities where PROOF. can create meaningful value.
- Qualify inbound leads and marketing-generated opportunities quickly and professionally.
- Schedule discovery conversations, capability presentations, and appropriate follow-up meetings.
- Convert qualified prospects into active customers and develop them into sustainable, repeatable accounts.
- Partner with Sales Executives and Key Account Managers when an opportunity grows in size, complexity, or strategic importance.
Consultative Selling
- Lead discovery conversations focused on the customer’s business objectives rather than simply responding to individual print requests.
- Ask thoughtful questions to understand project requirements, purchasing behavior, pain points, timing, budget, and decision criteria.
- Translate customer needs into clear internal requests for estimating, production, creative, sourcing, and fulfillment teams.
- Present recommendations that improve efficiency, consistency, speed, brand execution, or total program value.
- Communicate PROOF.’s capabilities and value proposition clearly and confidently.
- Follow proposals and quotations through decision, providing disciplined and timely follow-up.
Pipeline and CRM Management
- Maintain accurate customer, contact, activity, opportunity, and forecasting information within the company’s CRM and sales systems.
- Document meaningful customer conversations, commitments, next steps, and account intelligence.
- Manage follow-up activities with consistency and urgency.
- Monitor account activity to identify growth, decline, inactivity, and emerging opportunities.
- Provide reliable weekly forecasts and pipeline updates to sales leadership.
- Participate in sales meetings, account reviews, training, and business-development initiatives.
Internal Collaboration
- Work closely with estimating, project management, customer service, production, sourcing, creative, marketing, fulfillment, and finance.
- Ensure customer expectations and internal requirements are clearly communicated during the sales-to-execution handoff.
- Serve as the commercial owner of the customer relationship while partnering with operational teams to support successful delivery.
- Escalate customer risks, service concerns, and barriers to growth promptly.
- Share customer and market insights that can improve PROOF.’s services, processes, and go-to-market strategy.
- Contribute to a unified, one-company customer experience across all PROOF. locations.
Measures of Success
Performance will be evaluated through a balanced set of commercial and customer-development measures, including:
- Revenue growth within the assigned portfolio
- New revenue generated from existing and prospective customers
- Dormant and declining accounts successfully reactivated
- Qualified opportunities created
- New customers acquired
- Cross-selling and capability penetration
- Proposal-to-order conversion
- Pipeline value, quality, and movement
- Customer retention and purchasing frequency
- Outbound activity and meaningful customer conversations
- CRM accuracy and follow-up discipline
- Forecast reliability
- Quality of internal handoffs and collaboration
Required Qualifications
- Two or more years of experience in inside sales, account development, business development, customer growth, or a related commercial role
- Demonstrated ability to develop relationships and generate revenue through proactive outreach
- Strong verbal, written, and presentation skills
- Ability to manage multiple accounts, opportunities, and priorities simultaneously
- Confidence initiating conversations with new contacts and reconnecting with inactive customers
- Strong questioning, listening, and problem-solving skills
- Experience using a CRM or other sales-tracking platform
- Ability to interpret sales information and use account data to prioritize activity
- Strong personal accountability, organization, and follow-through
- Ability to collaborate effectively across sales, operations, and support functions
Preferred Qualifications
- Experience within commercial print, packaging, promotional products, marketing services, manufacturing, or a related industry
- Experience selling multiple products or services into the same customer relationship
- Familiarity with estimating, quoting, project-management, or production workflows
- Experience managing a broad portfolio of small and mid-sized accounts
- Understanding of outbound campaigns, lead qualification, and pipeline development
Core Competencies
- Consultative selling
- Account development
- Business acumen
- Customer curiosity
- Proactive communication
- Pipeline management
- Disciplined follow-up
- Relationship building
- Opportunity identification
- Cross-functional collaboration
- Adaptability
- Resilience
- Personal accountability
- Results orientation
What This Role Is—and Is Not
The Inside Sales Executive owns the commercial development of the customer relationship. The role is expected to prospect, discover, recommend, follow up, and grow revenue.
The role is not intended to become the primary owner of production coordination, estimating, billing resolution, order entry, or day-to-day project management. Those responsibilities are supported through PROOF.’s operational teams so the Inside Sales Executive can remain focused on customer relationships and growth.
Ideal Candidate
You will thrive in this role if you enjoy creating momentum. You are comfortable picking up the phone, asking thoughtful questions, and turning an initial conversation into a meaningful business opportunity.
You do not wait for customers to tell you exactly what they need. You seek to understand their business, recognize opportunities they may not yet see, and connect them with the right capabilities and resources.
You are energized by building relationships, growing accounts, winning business, and being part of a company creating something larger than any one legacy organization.
Why Join PROOF.
This is an opportunity to join PROOF. during an important stage of growth and integration. You will have access to a broad portfolio of capabilities, an established customer base, experienced internal partners, and the opportunity to directly influence the development of a modern, disciplined sales organization.
The right candidate will not simply manage existing business—they will help uncover and build the next chapter of growth for PROOF.
Pay: $53,964.16 - $64,989.09 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Disability insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Experience:
- Account management: 2 years (Preferred)
Language:
Work Location: Hybrid remote in Green Bay, WI 54304
