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Proposal & Content Strategist - Pharmacy Benefit Management

Cooperative Benefit Group -
Atlanta, GA

Quick Apply

Job Details

Full-time
$85,000 - $100,000 a year
2 days ago

Benefits

Health savings account
Health insurance
Dental insurance
401(k)
Flexible spending account
Paid time off
Parental leave
Employee assistance program
Vision insurance
401(k) matching
Life insurance

Qualifications

Written communication
Website management
Marketing
Bachelor's degree
Attention to detail
Content marketing
Communications
Marketing

Full Job Description

CBG is passionate about people! CBG lives for the opportunity to make a difference in not only our members’ lives, but also our employees. We believe that employee growth and engagement is the framework of a flourishing company. If you are looking to start your career at a company that is passionate about employee development, consistent training and education, and a fun work environment, we would love to speak with you!

About Us

We value employee growth and engagement and always strive to ensure our employees are challenged, motivated and rewarded for their hard work and loyalty.

Job Summary

The Proposal & Content Marketing Strategist is a critical, high-impact role at NeosRx responsible for leading the development of compelling, accurate, and strategic RFP responses while supporting core marketing content and messaging initiatives. This role sits at the intersection of Sales, Marketing, and Account Management ensuring that all external-facing materials clearly communicate our value proposition and differentiate us in a competitive PBM market.

Key Responsibilities

Proposal & RFP Management

Lead end-to-end RFP response process
Develop timelines, manage deadlines, and coordinate assignments with Subject Matter Experts
Draft and refine responses translating complex PBM concepts
Prepare attachments and manage submissions
Develop finalist presentations in partnership with Sales

Content Development & Messaging

Support development of messaging and value propositions
Create website, social media, and thought leadership content
Ensure consistency across all materials

Knowledge Management

Maintain RFP content library
Maintain LinkedIn and website content library
Improve content based on insights and market trends

Document Content & Design

Develop and manage marketing materials:
RFP responses
Presentations
Sales and marketing collateral
Ensure templates are user-friendly and enable efficient content reuse

Continuous Improvement

Track win/loss outcome reporting in CRM
Recommend improvements to messaging and process

Qualifications

5+ years of experience in proposal management, content development, marketing, or a related field, preferably in a complex or highly regulated industry
Experience in healthcare, PBM, insurance, or a related industry strongly preferred
Exceptional writing, editing, and communication skills, with the ability to translate complex concepts (e.g., PBM pricing models, clinical programs) into clear, compelling language
Advanced proficiency in Microsoft Word and PowerPoint, including document formatting, template creation, and presentation development
Proficiency in Microsoft Excel, with the ability to work with structured data, pricing tables, and supporting analyses
Experience with design tools such as Figma, Canva, and/or Adobe Creative Suite (Illustrator, InDesign) to support document layout and visual consistency
Strong project management skills with the ability to manage multiple deadlines, prioritize competing demands, and drive cross-functional accountability
High attention to detail with a focus on accuracy, consistency, and quality in all deliverables
Experience working with CRM systems, including familiarity with sales processes and pipeline workflows
Ability to collaborate effectively with cross-functional teams, including Sales, Clinical, Finance, and Operations
Familiarity with RFP processes, procurement platforms, or proposal/content management tools
Bachelor’s degree in Marketing, Communications, Business, or a related field preferred; candidates with strong writing and content development experience will be prioritized

Travel

Occasional travel may be required for client meetings, team offsites, or industry events

Shift Details

Some flexibility in hours is allowed, but the employee must be available during “core” work hours to meet the needs of our business. Extended hours, weekends and holidays may be required pursuant with industry and client demands.

Our Advice to You

CBG is fiercely focused on hiring individuals to contribute to our culture. If you speak passion, excellence, service, ambition, fun… we want to speak with you! We believe that your personality is as important as your experience and qualifications, so when we do have the opportunity to speak together, be authentic, be genuine, be you! Showcase your experience and your passion.

CBG is a proud promoter of equal opportunities for training, compensation, transfer, promotion, and other aspects of employment for all qualified applicants and employees. CBG supports Equal Employment Opportunities without regard to sex, race, color, religion, national origin, age, disability, sexual orientation, or veteran status when hiring – under federal, state and local laws.

CBG is a drug-free workplace. All candidates are required to pass a Drug and Background Screen prior to employment.

Pay: $85,000.00 - $100,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Vision insurance

Application Question(s):

Do you have advanced proficiency in Microsoft Word and PowerPoint?
How comfortable are you working in Excel with pricing tables or structured data? (Scale 1–5)
Do you have experience in healthcare, PBM, or insurance, or another highly regulated industry? (Yes/No)
Have you used a CRM to track proposal or sales outcomes (win/loss reporting)? (Yes/No)

Education:

Bachelor's (Preferred)

Experience:

proposal management, RFP response, or content development: 5 years (Required)
led or managed the end-to-end RFP response process: 1 year (Required)

Work Location: Remote

Quick Apply

Refine Your Search

marketing manager jobs in home based

Proposal & Content Strategist - Pharmacy Benefit Management

Proposal & Content Strategist - Pharmacy Benefit Management

SEO Lead

MarTech & Lifecycle Operations Manager

National Sales Director (Personal Injury - Healthcare Software)

Content Marketing Manager

Internet and Social Media Marketing Manager

Product Marketing Manager

Marketing Manager

Retail Marketing Manager

Senior Account-Based Marketing Manager – B2B Technology Services

VP of Marketing

Media Strategy & Measurement Manager

Senior Manager, Growth Marketing

Content Creator & Social Media Manager

Remote Sr Mgr/Director Demand Gen -$220k + (Database DevOps)

Manager, Customer & Martech Enablement #2372

Director of Product Management

Marketing Senior Specialist (Advisory)

Growth Marketing Position

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