At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
ABOUT THE ROLE
The Brand & Content Marketing team contributes to Audible as the strategic architects building meaningful audience experiences that inspire brand consideration and love. We serve as the strategic bridge between Audible's ambitious marketplace opportunity and the actual connection with listeners through carefully crafted, localized brand narratives, tentpole content selections, and in-person experiences.
The Brand and Content Marketing Manager for North America is a hands-on execution role responsible for supporting the delivery of Audible’s audiobook & podcast marketing campaigns and brand initiatives in the United States and Canada. Working closely with your manager and senior team members, you will execute marketing initiative components, support cross-functional workflows, and contribute to operational excellence across campaign touchpoints. With guidance, you will ensure the timely delivery of campaign elements aligned with the team’s strategy and goals.
ABOUT YOU
You bring an organized approach to managing marketing deliverables, including supporting timelines, trackers, and processes that keep campaigns on track. You thrive in environments where meticulous planning meets creative ambition.
As a Brand and Content Marketing Manager, North America, you will...
- Execute assigned campaign components within the team's defined strategy for Audible's audiobook and podcast marketing initiatives across the United States and Canada, ensuring on-time, on-brand delivery of assets across the full campaign lifecycle
- Contribute to the development of strategic briefs and research, helping consolidate marketing touchpoints for stakeholder alignment and supporting cross-functional workflows across creative, media, and product teams
- Monitor and report on campaign KPIs and performance metrics, providing optimization recommendations to improve listener engagement, tune-in behavior, and content discovery
- Manage deliverable trackers across internal and external teams, traffic assets to media partners and agencies, route creative for approvals, and maintain documentation that provides visibility into campaign status
- Handle operational essentials including action codes, vanity URLs, vendor onboarding, invoicing, and recap reporting with accuracy and attention to detail across high volumes of deliverables
- Recommend improvements to team processes, playbooks, and tools; support adoption of project management and campaign tracking platforms (e.g., Airtable, Jira, Asana) to drive operational efficiency
- Support the planning and execution of podcast advertising tactics including host-read ads, pre-produced spots, programmatic audio, dynamic ad insertion, feed drop strategies, and run of network (RON) campaigns to drive listener acquisition for Audible Originals and exclusive content
- Contribute to show-level and title-level go-to-market plans including positioning, messaging, and channel-specific promotion strategies across audio platforms (Apple Podcasts, Spotify, YouTube, and beyond)
- Support cross-platform promotion campaigns that work across owned, earned, and paid audio surfaces with consistent messaging and optimized timing to build awareness at scale
- Coordinate with peers and adjacent teams on day-to-day campaign activities, including liaising with shopping experience teams for placements, supporting brand activations and sponsorship events, and helping manage talent and partner relationships in service of marketing GTMs
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Basic Qualifications
- Experience in professional non-internship marketing
- Bachelor's degree in marketing, communications, or equivalent
- 5+ years of experience in marketing within audio, entertainment, podcasting, or digital media companies
- Experience supporting or executing marketing campaigns across multiple channels
- Experience using project management and campaign tracking tools (e.g., Airtable, Jira, Asana, or equivalent)
- Experience with CRM/marketing automation platforms (e.g., Braze, Salesforce Marketing Cloud, or equivalent)
- Experience with show-level or title-level marketing-building campaigns around individual pieces of content rather than solely brand level initiatives
Preferred Qualifications
- Experience in podcast marketing, including feed drops, run of network strategies, host-read sponsorships, or programmatic audio
- Experience in entertainment marketing with familiarity of tune-in campaigns, premiere strategies, and cultural tentpole activations
- Experience working with audio platforms and understanding of the podcast ecosystem (Apple Podcasts, Spotify, YouTube Podcasts, iHeart, etc.)
- Experience supporting vendor relationships, talent coordination, and event logistics
- Experience with content management systems, landing page builders, and web publishing tools
- Experience working in a matrixed, global organization
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Culver City - 78,800.00 - 137,900.00 USD annually
USA, NJ, Newark - 86,700.00 - 151,700.00 USD annually
