Top 3132 Marketing contractor Jobs in Remote

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Lifecycle Marketing Contractor (Acquisition + Retention) - North America

Anatta Design
Remote

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Job Details

Contract
$60 - $75 an hour

Qualifications

Customer behavior analysis
Customer retention strategy
Market segmentation (product management technique)
Customer segmentation analysis
Shopify
E-commerce
Attribution modeling
Klaviyo
Marketing workflow automation
Customer relationship management
New customer acquisition
Search marketing
Pay-per-click (PPC) advertising
Marketing analytics
Lead Segmentation
Channel management
Paid search marketing
Personalized marketing automation
Facebook Ads Manager
Paid search advertising campaigns

Full Job Description

Overview

We're looking for a Lifecycle Marketing Contractor to own and optimize the full customer journey for our Shopify-based e-commerce business, from paid acquisition through retention and re-engagement. This engagement sits at the intersection of performance marketing, CRM, and lifecycle strategy, with a focus on driving efficient growth and increasing customer lifetime value within the Shopify ecosystem.

This is a hands-on, execution-heavy contract role for someone who can move quickly, build and ship flows independently, and turn data into action without heavy oversight.

Key Responsibilities

Acquisition Strategy & Performance Marketing

Own and optimize paid acquisition strategy across key channels
Manage and execute campaigns within:
- Meta Ads Manager (primary focus)
- Google Ads Manager (including Performance Max and Shopping campaigns)
Build and test conversion-focused funnels tied to Shopify product and collection pages
Coordinate with Shopify product feeds, dynamic product ads, and catalog setup
Analyze campaign performance and optimize toward:
- CPA / CAC efficiency
- Conversion rate (PDP, cart, checkout)
- Customer quality (LTV, AOV, repeat rate)
Partner with internal teams on landing pages, product pages, and offers — including Shopify theme edits, app-based landing builders (e.g., Shogun, Replo), and on-site messaging
Identify opportunities to scale high-performing products, audiences, and channels

Retention & Lifecycle Marketing

Own lifecycle strategy across email and SMS channels for the Shopify store
Build, manage, and optimize flows in:
- Klaviyo (required) — including deep integration with Shopify customer, order, and product events
Develop and refine core e-commerce lifecycle flows, including:
- Welcome / browse-abandon onboarding
- Abandoned cart / abandoned checkout
- Post-purchase (thank-you, cross-sell, review request)
- Replenishment / subscription reorder reminders
- Winback / lapsed-customer re-engagement
- VIP / loyalty tier flows
Build segmentation strategies using Shopify + Klaviyo data:
- Purchase behavior, RFM, product affinity
- Cohort and lifecycle stage
- Geographic, channel, and acquisition-source signals
Continuously test messaging, creative, send time, and channel mix to improve retention, repeat purchase rate, and CLTV

Analytics & Optimization

Monitor and report on performance across the full funnel: acquisition conversion

retention
Pull and interpret data from Shopify Analytics, Klaviyo, GA4, and ad platforms
Identify drop-offs and friction points across product, cart, and checkout
Translate data into prioritized experiments (creative, offers, flow logic, segmentation)
Improve attribution clarity across paid and owned channels

Requirements

3–6+ years of experience in lifecycle, growth, or performance marketing for e-commerce brands
Direct, hands-on experience operating Shopify (or Shopify Plus) stores — comfortable navigating the admin, working with collections, discounts, customer segments, and basic theme/checkout settings
Strong hands-on experience with:
- Meta Ads Manager (including catalog/DPA setup)
- Google Ads Manager (Search, Shopping, PMax)
- Klaviyo email + SMS, deeply integrated with Shopify
Proven track record managing both acquisition campaigns and retention/lifecycle programs for DTC e-commerce brands
Experience building segmentation strategies and automated flows that drive measurable CLTV gains
Strong analytical mindset — comfortable working with cohort data, attribution nuance, and funnel diagnostics
Self-directed and able to operate as an embedded contractor: scoping work, prioritizing, and shipping

Nice to Have

Experience with subscription apps on Shopify (Recharge, Skio, Stay, Loop)
Experience with SMS platforms beyond Klaviyo (Postscript, Attentive)
Familiarity with reviews/UGC tools (Yotpo, Okendo, Junip), loyalty (Smile, LoyaltyLion), and CRO tools (Triple Whale, Northbeam, Polar Analytics)
Experience with A/B testing frameworks and post-iOS attribution approaches
Light Liquid / HTML / Shopify theme comfort
$10M+ ARR)

What Success Looks Like

Improved acquisition efficiency (lower blended CAC, higher quality customers)
Increased conversion rates across PDP, cart, and checkout
Stronger retention and re-engagement metrics (repeat rate, 60/90-day revenue per customer)
A clear, documented segmentation strategy enabling personalized lifecycle marketing
Measurable improvements in CLTV, AOV, and Klaviyo-attributed revenue share

Engagement Details

Type: Independent contractor (1099 / corp-to-corp)
Duration: Initial 3–6 month engagement with potential to extend
Location: Fully remote; EST preferred

The duties and responsibilities described here are not a comprehensive list and the scope of the job may change as necessitated by business demands. Anatta Design reserves the right to revise the job description as circumstances warrant.

This is a contract position, the pay range is $60 - $75 USD per hour. The hourly pay range listed is an estimate and may vary based on skills, experience, location, and project requirements. Final rates will be confirmed at the time of offer.

Compensation Transparency & Pay Philosophy
At Anatta Design, we believe in fair and competitive compensation based on location. We post salary ranges in compliance with state requirements for U.S.-based roles, ensuring transparency for candidates in those regions. If you are applying from outside the U.S., please note that our pay scales are adjusted based on the cost of living and market conditions in each country.

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marketing contractor jobs in remote

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Overview

Key Responsibilities

Acquisition Strategy & Performance Marketing

Retention & Lifecycle Marketing

Analytics & Optimization

Requirements

Nice to Have

What Success Looks Like

Engagement Details

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