Top 68 Web content specialist Jobs in Tennessee

Web Content Specialist I
Smith & Wesson Brands, Inc —Maryville, TN
- Microsoft Word
- Marketing
- Research
Communications Content Specialist
Vanderbilt University —Nashville, TN
- Full-time
- Mid-level
- Office
- University
5d
IT/Web Support Specialist
Athens Paper Company —Nashville, TN
- $45,000 - $50,000 a year
- Full-time
- Background check
- Computer science
- Computer Science
- Health savings account
- Paid holidays
Quick Apply
7d
Social Media Web Specialist
Lalka Tax Services —Nashville, TN
- Email
- Marketing
- Analysis skills
- 1 year
- Flexible schedule
Event Content Specialist , Amazon Delivery Experience Events and Creative
Amazon.com Services LLC —Nashville, TN
- $72,600 - $155,200 a year
- Full-time
- Writing skills
- Mid-level
- 4 years
- AD&D insurance
- Health insurance
SEO Specialist
Safe Life US LLC —Nashville, TN
- Full-time
- Remote
- Mid-level
- 3 years
- HTML
Quick Apply
Technical Support Specialist
Ingram Content Group —La Vergne, TN
- $24.87 - $30.91 an hour
- Full-time
- Research
- High school diploma or GED
- Continuous improvement
- Wellness program
- Health savings account
Quick Apply
Editor, Consumer Industry
Deloitte —Hermitage, TN
- $88,600 - $163,100 a year
- Full-time
- Remote
- Microsoft Word
- Microsoft Excel
- English
Creative Designer
Jackson Energy Authority —Jackson, TN
- Full-time
- Mid-level
- Office
- Bachelor's degree
Organizational Develop Specialist
REGIONAL ONE HEALTH —Memphis, TN
- Full-time
- Mid-level
- Bachelor's degree
- Psychology
Marketing - Content Production Specialist - Full Time
Erlanger Health System —Chattanooga, TN
- Full-time
- Marketing
- Mid-level
- Bachelor's degree
Curator of Born Digital Special Collections
Vanderbilt University —Nashville, TN
- Full-time
- Azure
- Research
- Master's degree
Web & Email Specialist - Remote (in U.S. only)
Precept —Chattanooga, TN
- $40,000 - $55,000 a year
- Full-time
- Hybrid work
- Salesforce
- Research
- Mid-level
- 403(b) matching
- Paid time off
Quick Apply
Content Marketing Specialist
Prestige Sales Company —Chattanooga, TN
- $55,000 - $75,000 a year
- Full-time
- Marketing
- Mid-level
- Bachelor's degree
- Health insurance
- Dental insurance
Quick Apply
Manager, Editor, Government and Public Services (GPS)
Deloitte —Hermitage, TN
- $88,600 - $163,100 a year
- Full-time
- Remote
- Microsoft Word
- Microsoft Excel
- English
Sr. Solutions Architect, Storage, WWSO Storage SA Team
Amazon Web Services, Inc. —Nashville, TN
- $145,900 - $207,800 a year
- Full-time
- Customer service
- 3 years
- AWS
- AD&D insurance
- Health insurance
Senior Digital Marketing Specialist
Tennessee Oncology —Nashville, TN
- Full-time
- Marketing
- 5 years
- Bachelor's degree
Quick Apply
12d
Human Resources Coordinator: UT Libraries - UTK
University of Tennessee - Knoxville —Knoxville, TN
- Full-time
- Oracle
- Inventory management
- No experience needed
5d
Senior Graphic Designer
Premise Health —Brentwood, TN
- Full-time
- Inventory management
- Visual & Performing Arts
- Senior level
- Wellness program
- Paid holidays
8d
Marketing Specialist
Methodist Le Bonheur Healthcare —Memphis, TN
- Full-time
- Marketing
- Office
- Bachelor's degree
Quick Apply

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web content specialist jobs near tennessee

Web Content Specialist I

Smith & Wesson Brands, Inc -
Maryville, TN

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Job Details

Qualifications

Microsoft Word
Presentation software
Research
Data-driven problem-solving

Full Job Description

Position Overview:

The Web Content Specialist is the creative and strategic owner of content on the company's websites, responsible for delivering exceptional user experiences and high-performing content that drives results.
You will own the site's content strategy, search visibility, and continuous optimization. This position plays a key role in strengthening the brand, boosting e-commerce performance, and fueling overall business growth.
The ideal candidate lives at the intersection of persuasive storytelling and data-driven detail. You know how to craft marketing copy that converts humans while structuring data that feeds AI models like Perplexity, Gemini, ChatGPT, and Claude, and the ever-evolving ecosystem of generative and agentic AI.
Your goal is to maximize brand visibility, conversions, and growth across the entire digital discovery funnel. You won't just be managing basic keywords, you'll be architecting authority.

Essential Duties and Responsibilities:

Own and manage the content of the company websites, ensuring optimal performance to increase traffic, engagement rates, conversion, and other key metrics.
Develop and execute search, generative, and answer engine optimization strategies backed by data and research.
Partner with web developers and Web Data Specialist on the technical foundation (schema markup, site speed, entity relationship) to ensure content is discoverable by both crawler and generative agents, and implement performance enhancements & design improvements.
Use Web Analytics (GA4, Search Console, etc.) to identify friction points in the user journey and deploy copy/UX fixes.
Leverage tools to help scale content production, perform deep sentiment analysis, and optimize for LLM citations.
Collaborate with Brand, E‑Commerce, and Digital teams to ensure a consistent look, feel, and messaging across the websites.
Utilize emerging AI tools to enhance efficiency.
Regularly monitor and analyze website performance metrics, reporting out on a regular basis.

NOTE: This list presents only the principal duties of the position and is not intended to be comprehensive. Duties may be changed or supplemented based on business needs.

Education and Experience:

Bachelor's degree in Marketing, Digital Media, Web Development, Communications, or related field preferred.
2+ years of experience managing or supporting websites, digital platforms, or web optimization initiatives.
Hands-on experience with SEO best practices, web analytics tools, and content management systems (CMS).
Experience working cross‑functionally with developers, designers, and digital marketing teams preferred.

Competencies and Skills:

Advanced Search Strategy (SEO, AEO, GEO)
Performance Copywriting
Analytics (Generative AI Analytics, Attribution Modeling, Schema Markup & Structured Data, A/B Testing)
AI Tool (LLM Prompting, Automated Content Audits)
Cross-Functional Communication
Basic Understanding of UI/UX and Website Architecture
Strategic thinker with attention to detail and a performance-driven mindset.
Ability to manage multiple projects in a fast-paced, deadline-oriented environment.
Advanced skills in Word, PowerPoint, and Excel required.

Physical Demands:

Continuous: sitting

Occasional: walking, standing, bending, kneeling, squatting, reaching, fine and gross upper body motor movement.

Extended time in a sitting position, prolonged use of a computer, and possible eye strain.

Occasional lift: 0 to 30 pounds

NOTE: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work Environment and Personal Protective Equipment:

Office: Typical office environment and lighting with some exposure to plant environment, with fork lift and other general hazards.

Manufacturing/Warehouse: Within the Smith & Wesson manufacturing facility, employees may be exposed to manufacturing noise, airborne liquid chemicals, fine particulate dust, ambient temperatures, and industrial lighting. Work environment is similar to most manufacturing operations. May be exposed to excessive noise, temperatures, hazards associated with working around moving machinery, work in confined quarters, exposure to vibrations and shop lighting, continuous exposure to hot temperatures, may be humid, odors, dust, continuous exposure to mechanical hazards, and occasional exposure to chemical hazards.

Updated 6/24/2026

Work Location: In person

Apply Now

Refine Your Search

web content specialist jobs in tennessee

Web Content Specialist I

Communications Content Specialist

IT/Web Support Specialist

Social Media Web Specialist

Event Content Specialist , Amazon Delivery Experience Events and Creative

SEO Specialist

Technical Support Specialist

Editor, Consumer Industry

Creative Designer

Organizational Develop Specialist

Marketing - Content Production Specialist - Full Time

Curator of Born Digital Special Collections

Web & Email Specialist - Remote (in U.S. only)

Content Marketing Specialist

Manager, Editor, Government and Public Services (GPS)

Sr. Solutions Architect, Storage, WWSO Storage SA Team

Senior Digital Marketing Specialist

Human Resources Coordinator: UT Libraries - UTK

Senior Graphic Designer

Marketing Specialist

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